0:00product introduction front A close-up shot shows two 'Milk MAKEUP' branded highlighter sticks, one in each hand of a female demonstrator. The hands are positioned in front of her body, holding the products towards the camera. The background is a soft blur of a room with natural light. The text overlay "shimmer, not glitter" appears centrally on the screen. The products are white cylindrical tubes with black 'Milk MAKEUP' branding. The woman's hands have short, neatly manicured nails painted in a deep red polish. Her face is slightly blurred in the background, out of focus. The lighting is bright and natural, coming from an unseen window, casting a gentle glow on the scene. The dominant colors are white, red, and the warm tones of the woman's skin.
0:01product demonstration twisting A close-up shot focuses on a single white 'Milk MAKEUP' highlighter stick held by a female demonstrator. Her hands are positioned to twist the base of the stick, revealing the shimmery, pearl-white balm product inside. The background is blurred, showing parts of the woman's face and hair. The text overlay "shimmer, not glitter" remains on screen. Bright, natural light illuminates the product and hands, highlighting the texture of the balm. The color palette includes white from the product, deep red from the nail polish, and warm skin tones. The camera angle is straight-on, capturing the intricate movement of the hands and the product's mechanism.
0:02product display static This shot features two 'Milk MAKEUP' highlighter sticks standing upright on a clean, white marble surface. Both sticks have their caps removed, revealing the balm. The stick on the left displays a rose-gold, glittery balm, while the stick on the right shows a pearl-white, shimmery balm. The background is a clean, bright white wall, indicating a studio or minimalist setting. The text overlay "cooling water jelly" is prominently displayed. The lighting is bright and even, highlighting the shimmery texture of the balms. The composition is clean and focused, emphasizing the product's appearance and the contrast between the two shades. Dominant colors are white, rose gold, and pearl white.
0:03product demonstration twisting second shade A close-up shot identical in composition to the previous twisting demonstration, but now focusing on the rose-gold shade. A female demonstrator's hands hold the white 'Milk MAKEUP' highlighter stick, twisting its base to reveal the shimmering rose-gold balm. Her hands have deep red polished nails, and her blurred face and dark brown hair are in the background. The text overlay "cooling water jelly" is visible. The lighting is bright and natural, highlighting the glittering texture of the balm. The color palette is composed of white from the product, deep red from the nails, and warm skin tones. The action demonstrates the product's functionality and the rich color of the balm.
0:04product application cheekbone A medium close-up shot captures a female demonstrator applying the pearl-white highlighter stick directly to her right cheekbone. The camera is positioned slightly to her left, showing her profile. She has her eyes closed in concentration as she glides the product across her skin. The background is a dimly lit indoor space with natural light streaming in from the right, creating highlights and shadows on her face and hair. The text overlay "multidimensional shimmer" describes the effect. Her skin has a healthy glow, and her lips are painted in a glossy red. She wears a light grey knitted sweater. The color palette is dominated by warm skin tones, red lips/nails, and the neutral grey of her clothing.
0:05product blending cheekbone smile A medium close-up shot shows the female demonstrator blending the pearl-white highlighter on her right cheekbone with her index finger. Her hand, with deep red polished nails, gently pats the product into her skin. She is smiling softly at the camera, showcasing the natural glow. The text overlay changes from "multidimensional shimmer" to "no glitter no mess". Strong natural light from the right illuminates her face, emphasizing the shimmer and her radiant expression. Her dark brown hair frames her face, and she wears a light grey knitted sweater. The background remains a blurred indoor setting. The colors are warm skin tones, glossy red lips, and the soft grey of her sweater.
0:08product swatch application hand An extreme close-up shot focuses on the back of a hand, where the pearl-white highlighter stick is being applied to demonstrate its texture and spread. The product is glided smoothly across the skin. The hand has short, deep red polished nails. The background is a clean white marble surface, providing a stark contrast to the skin. The text overlay "smooth and stays put" describes the product's quality. The lighting is bright and even, clearly showing the product's application and the subtle shimmer it leaves on the skin. The color palette is primarily warm skin tones, white product, and red nails against a white background.
0:09product application shoulder smile A medium close-up shot shows the female demonstrator applying the pearl-white highlighter stick to her left shoulder/collarbone area. She holds the product with her right hand and glides it across her skin, then looks up at the camera with a confident smile. The text overlay "smooth and stays put" remains on screen. Strong natural light from the right side creates a beautiful highlight on her skin, emphasizing the shimmer. She wears a light grey knitted off-the-shoulder sweater. Her dark brown hair is styled back, and a gold hoop earring is visible. The background is blurred and neutral. The dominant colors are warm skin tones, the soft grey of her sweater, and the red of her lips and nails.
0:10shoulder shimmer detail A close-up shot focuses on the female demonstrator's left shoulder and collarbone, showcasing the pearl-white shimmer applied to her skin. Her light grey off-the-shoulder knitted sweater partially covers her shoulder. She slightly moves her shoulder, allowing the light to catch the shimmer. The text overlay "smooth and stays put" is visible. Strong natural light creates prominent highlights on her skin, emphasizing the glow. The background is a dark, blurred interior. The color palette is dominated by warm, glowing skin tones and the soft grey of her sweater.
0:11product display static rose gold This shot is a medium close-up of a single white 'Milk MAKEUP' highlighter stick standing upright on a clean, white marble surface. The cap is removed, revealing the rose-gold, finely glittered balm. The background is a clean, bright white wall, indicating a studio or minimalist setting. The text overlay "hydrating • buildable" is displayed, highlighting key product benefits. The lighting is bright and even, accentuating the shimmery texture of the balm. The composition is clean and focused, emphasizing the product's appearance. Dominant colors are white and rose gold.
0:12product demonstration twisting rose gold A close-up shot features the female demonstrator's hands holding the white 'Milk MAKEUP' highlighter stick, twisting its base to reveal the shimmering rose-gold balm. Her hands have deep red polished nails, and her blurred face and dark brown hair are in the background. The text overlay "hydrating • buildable" is visible. Bright, natural light illuminates the product and hands, emphasizing the glittering texture of the balm. The color palette is composed of white from the product, deep red from the nails, and warm skin tones. The camera angle is straight-on, capturing the product's functional aspect and its appealing color.
0:14product blending cheekbone rose gold A medium close-up shot captures the female demonstrator blending the rose-gold highlighter on her right cheekbone with her index finger. Her hand, with deep red polished nails, gently pats the product into her skin. She has a serious yet focused expression. The text overlay initially displays "hydrating • buildable" then transitions to "cheeks • eyes • lips • body". Strong natural light from the right illuminates her face, highlighting the shimmer. Her dark brown hair is styled back. She wears a light grey knitted sweater. The background is a blurred indoor setting. The colors are warm skin tones, glossy red lips, and the soft grey of her sweater.
0:16body application demonstration shoulders A medium close-up shot focuses on the female demonstrator's upper body, specifically her neck, shoulders, and décolletage. She gently pulls down the light grey knitted off-the-shoulder sweater, revealing more of her skin, which exhibits a subtle shimmer. She looks to the left, as if admiring the effect of the product. The text overlay "cheeks • eyes • lips • body" is visible, indicating versatility. Strong natural light from the right creates highlights on her skin and hair. Her dark brown hair is styled back, and a gold hoop earring is visible. The background is a blurred indoor setting. The dominant colors are warm skin tones and the soft grey of her sweater.
0:18cheek shimmer detail profile A medium close-up shot shows the female demonstrator in profile, facing left. Her right hand, with deep red polished nails, gently touches her right cheekbone, emphasizing the subtle shimmer there. Her eyes are closed, and she has a calm expression. The text overlay "clean • microplastic free" is displayed, highlighting product features. Strong natural light from the right illuminates her face, creating a soft glow. Her dark brown hair is styled back, and she wears a light grey knitted sweater. The background is a blurred indoor setting. The color palette consists of warm skin tones, red nails, and the soft grey of her sweater.
0:19shoulder shimmer glance camera A medium close-up shot of the female demonstrator's upper body, specifically her neck and shoulders. She initially looks to the left, then turns her head slightly towards the camera. The subtle shimmer on her skin is visible, especially on her collarbone and shoulders. The text overlay "clean • microplastic free" is present. Strong natural light from the right illuminates her, creating a healthy glow. Her dark brown hair is styled back, and a gold hoop earring is visible. She wears a light grey knitted off-the-shoulder sweater. The background is a blurred dark interior. The dominant colors are warm skin tones and the soft grey of her sweater.
0:20shoulder emphasis glow A medium close-up shot focuses on the female demonstrator's upper chest and shoulders. She gently pulls down her light grey knitted off-the-shoulder sweater with both hands, revealing more of her décolletage and the subtle shimmer on her skin. She looks down and away from the camera. The text overlay "effortless glow" appears centrally. Strong natural light from the right illuminates her, creating a radiant effect on her skin. Her dark brown hair is styled back. The background is a blurred, dark interior. The color palette is warm skin tones and the soft grey of her sweater.
0:21final call to action kiss A medium close-up shot captures the female demonstrator looking directly at the camera with a cheerful, confident smile. She brings her hands, with deep red polished nails, together in front of her mouth as if blowing a kiss. The text overlay "effortless glow" is visible. Strong natural light from the right side illuminates her face, highlighting her radiant complexion and the glow on her cheekbones. Her dark brown hair frames her face, and she wears a light grey knitted sweater. The background is a blurred indoor setting. The dominant colors are warm skin tones, glossy red lips, and the soft grey of her sweater.
0:22product display static final This final shot is a medium close-up of the two 'Milk MAKEUP' highlighter sticks standing upright on a clean, white marble surface. Both sticks have their caps removed, revealing the rose-gold glittery balm on the left and the pearl-white shimmery balm on the right. The background is a clean, bright white wall, creating a minimalist aesthetic. The text overlay "effortless glow" is displayed. The lighting is bright and even, highlighting the shimmery texture of the balms. The composition is clean and focused, serving as a concluding visual for the product. Dominant colors are white, rose gold, and pearl white.
