0:00Product Hero Shot A vibrant, eye-level medium shot of the Milk Makeup Hydro Grip Gel Concealer, a translucent azure blue cylindrical stick, centrally positioned against a pristine white background. The product features the word "MILK" in bold, dark blue, vertical lettering with "MAKEUP" subtly placed below. The lighting is bright and even, creating a clean, professional aesthetic with soft shadows beneath the product. To the top left, in a bold black box with white text, are the words "NEW HYDRO GRIP GEL CONCEALER," followed by "CLICK. COVER. CARE. 12HR WEAR." below it. To the top right, the Milk Makeup logo is visible, featuring "Milk" in a sans-serif font and "MAKEUP" in a smaller, lighter font underneath. The overall color palette is dominated by bright white, electric blue, and black.
0:00Model Holding Product CloseUp A close-up, slightly high-angle shot focuses on a female model's face and upper chest, with her left hand holding the blue Milk Makeup Hydro Grip Gel Concealer stick. She has dark skin, short dark curly hair, and expressive eyes looking directly at the camera. Her makeup includes glossy, dark berry lips and a dewy, flushed cheek. She wears a simple white tank top. Her left hand, with silver nail polish, holds the blue cylindrical product stick close to her jawline. The background is a clean, bright white. Lighting is soft and even, highlighting the glow on her skin. To the top left, a black text box with white letters reads "NATURALLY DEWY FINISH".
0:01Model Applying Product CloseUp A close-up, eye-level shot featuring another female model, focusing on her face as she applies makeup. She has medium-dark skin, long, dark wavy hair styled away from her face, and light brown eyes. Her makeup includes a soft, rosy flush on her cheeks and natural-looking lips. She uses her right hand to gently touch her under-eye area, while her left hand holds a second blue Milk Makeup product stick, mirroring the color and branding of the concealer. The background is a clean, bright white, softly lit to emphasize her skin's texture and glow. She looks slightly upwards and to the right, with a serene and focused expression. To the top left, a black text box with white letters reads "SKINCARE-PACKED FORMULA".
0:01Product Hero Shot Reappear This scene is identical to the first scene. A vibrant, eye-level medium shot of the Milk Makeup Hydro Grip Gel Concealer, a translucent azure blue cylindrical stick, centrally positioned against a pristine white background. The product features the word "MILK" in bold, dark blue, vertical lettering with "MAKEUP" subtly placed below. The lighting is bright and even, creating a clean, professional aesthetic with soft shadows beneath the product. To the top left, in a bold black box with white text, are the words "NEW HYDRO GRIP GEL CONCEALER," followed by "CLICK. COVER. CARE. 12HR WEAR." below it. To the top right, the Milk Makeup logo is visible, featuring "Milk" in a sans-serif font and "MAKEUP" in a smaller, lighter font underneath. The overall color palette is dominated by bright white, electric blue, and black.
An overhead shot displays a mosaic of 25 different shades of concealer swatched onto a clean white surface. Each swatch is a smooth, irregular shape, showing a variety of skin tones from very light beige to deep chocolate brown, including warm, cool, and neutral undertones. The swatches are arranged artfully across the frame, filling most of the white background. The lighting is soft and diffused, providing clear visibility of the color variations and textures, with minimal shadows. To the top left, a bold black text box with white letters reads "25 FLEXIBLE SHADES". The color palette is dominated by earthy tones of brown, beige, and terracotta against a stark white.
0:03Product With Swatch An eye-level medium shot presents the Milk Makeup Hydro Grip Gel Concealer stick positioned vertically on the right side of the frame against a clean white background. To the left of the product, a single, elongated swatch of dark brown concealer cream is artfully spread in a curved diagonal line, demonstrating the product's texture and color. The blue cylindrical product features the "MILK" logo prominently. The lighting is bright and even, creating a clear focus on both the product and its swatch, with soft shadows. To the top left, a bold black text box with white letters reads "GEL-TO-CREAM TEXTURE". The dominant colors are electric blue, dark brown, and stark white.
0:03Model CloseUp NonComedogenic A close-up, slightly high-angle shot focuses on a female model's face, turned slightly to the right, against a clean white background. She has light-medium skin, short, sleek dark hair with subtle waves framing her face, and dark brown eyes. Her makeup is natural, with a hint of rosy blush on her cheeks and a soft, pink lip color. She wears a black top with a crisp white collar. Her expression is calm and confident, with a slight, alluring gaze towards the camera. The lighting is soft and even, emphasizing her clear, healthy-looking skin. To the top left, a bold black text box with white letters reads "NON-COMEDOGENIC".
0:04Product Hero Shot Loop EndCard This scene is identical to the first and fourth scenes, serving as a re-introduction and the ending frame. A vibrant, eye-level medium shot of the Milk Makeup Hydro Grip Gel Concealer, a translucent azure blue cylindrical stick, centrally positioned against a pristine white background. The product features the word "MILK" in bold, dark blue, vertical lettering with "MAKEUP" subtly placed below. The lighting is bright and even, creating a clean, professional aesthetic with soft shadows beneath the product. To the top left, in a bold black box with white text, are the words "NEW HYDRO GRIP GEL CONCEALER," followed by "CLICK. COVER. CARE. 12HR WEAR." below it. To the top right, the Milk Makeup logo is visible, featuring "Milk" in a sans-serif font and "MAKEUP" in a smaller, lighter font underneath. The overall color palette is dominated by bright white, electric blue, and black.