0:00female speaking close up A medium close-up shot of a young woman with long brown hair, wearing a black crop top and black patterned pants. She is standing outdoors at night, under artificial lighting, with other people and palm trees visible in the blurred background. She is holding a crumpled brown paper bag in her left hand and gesturing with her right hand, which holds some money between her fingers. A male hand, with a microphone and an orange 'Carpe' deodorant stick, is visible in the lower-left foreground, held towards her. The lighting is bright on her face and front, creating some shadows on the sides. Overlays include a white text box at the top with "We couldn't believe she said that 😳" and yellow highlighted text at the bottom saying "really embarrassing". The overall color palette is dark with bright accents from the woman's face and the product.
0:01wide shot initial interaction A wide shot showing a male interviewer and the female subject interacting on a bustling street at night. The interviewer, a male with short brown hair and glasses, is wearing a maroon t-shirt and dark pants. He holds a microphone and a Carpe product in his right hand, extended towards the woman. The woman, with long brown hair, is wearing a black crop top and dark pants, holding a drink cup. They are standing on a paved area next to a white picket fence, behind which are several outdoor restaurant/bar setups with red umbrellas and people. The background features brightly lit buildings with colorful neon lights (green, blue, red) and palm trees with string lights wrapped around them. A small, light-colored dog is briefly visible walking near their feet. Overlaid text at the top reads "She spotted us in public 👀👀" and at the bottom, "Yes!". The lighting is vibrant from the neon signs and string lights, casting a festive, urban night atmosphere.
0:02medium shot product discussion A medium shot of the male interviewer and female subject, continuing their conversation on the illuminated street at night. The male, wearing a maroon t-shirt and glasses, is holding the microphone and the orange Carpe deodorant stick, looking at the woman. The woman, in a black crop top and dark pants, is animated, gesturing with her right hand and holding a drink in her left. The background is a vibrant street scene with brightly lit buildings, neon signs, and palm trees adorned with string lights. Other people are visible walking in the background, out of focus. Text overlays include "It's my" (bottom) and "Can I smell?" (bottom, then changes). The camera slowly zooms in as they talk, emphasizing their interaction. The lighting is a mix of ambient streetlights and decorative neon, creating a dynamic evening scene.
0:06sniffing product and reveal A close-up shot focusing on the male interviewer as he leans down to sniff the Carpe deodorant stick, held by the female subject. The woman is visible in the frame, laughing heartily. The male wears a maroon t-shirt and glasses. The background remains the lively street scene with blurred lights and palm trees. Text overlays include "*sniffs*" when he sniffs, followed by "That's Lavender Citrus!" and "You smell amazing!". A large graphic overlay of the orange 'Carpe LAVENDER CITRUS Antiperspirant Deodorant' product appears on the screen, covering the lower right portion of the frame. The male then looks up at the woman with a surprised and impressed expression. The scene is bright, capturing their faces clearly against the soft glow of the background.
0:09playful interaction lick it The scene rapidly cuts between the female subject laughing and the male interviewer reacting. First, a medium close-up of the female laughing uncontrollably, with a paper cup in hand. She is moving around playfully. Then, a medium close-up of the male interviewer, wearing a maroon t-shirt and glasses, holding the orange Carpe deodorant. He is looking off-camera, seemingly in disbelief or exasperation. Overlaid green text saying "Lick it!" flies onto the screen multiple times as the female laughs, followed by "Oh my gosh!" and "I'm not going to lick the armpit!". The background is the vibrant, blurred street scene at night. The lighting is consistent, highlighting the subjects.
0:11female testimonial with offer A medium close-up shot of the female subject, still wearing her black crop top and patterned pants, speaking directly into the microphone held by the male interviewer (whose arm is visible on the left). She holds the brown paper bag in her left hand and gestures with her right as she speaks earnestly. The background shows blurred streetlights, palm trees, and distant people, maintaining the night time outdoor setting. A prominent graphic overlay at the top-right displays an offer: "Up to 56% OFF", an image of three orange Carpe products, a gift box, a plus sign, and "free shipping" with a delivery truck icon and "FREE". Yellow highlighted text at the bottom dynamically changes: "I need to put", "this product", "It's so f*****g good!", "How did you hear about it?", "My dermatologist", "for hyperhidrosis, yeah", "I tried everything", "Botox", "All those, like,", "things that, like sting", "Like, really,", "really hurt", "But", "This is a great product", "It works amazing!". The lighting is bright on the subject, creating a focused presentation.
0:24male giving money with offer A medium shot of the male interviewer giving money to the female subject. The male, in a maroon t-shirt, is holding a green glowing wad of cash, extending it towards the woman's hand. The woman, in her black crop top and patterned pants, is looking at the money with a surprised and pleased expression, reaching out to accept it. The background features the blurred night street scene with palm trees and distant lights. The persistent graphic overlay for the offer "Up to 56% OFF free shipping" and product icons is still visible at the top. Yellow highlighted text at the bottom says: "Everybody I meet", "tonight wearing Carpe gets $100", "You get $100". The glowing money creates a striking visual.
0:27female reveals product from bag with offer A medium close-up shot of the female subject, again speaking into the microphone, which is held by the male interviewer (arm visible). She is holding the brown paper bag and her expression is a mix of embarrassment and amusement as she speaks. The background is the same blurred night street scene. The "Up to 56% OFF free shipping" offer graphic remains at the top. Yellow highlighted text at the bottom reads: "This is really embarrassing,", "but I have one of the Carpe products", "in my f*****g bag", followed by the male's question, "Can you show me?". She reaches into her bag. The lighting is consistent, focusing on the subjects.
0:31product reveal and farewell The scene begins with a medium shot of the female subject revealing a white tube of 'Carpe Antiperspirant FOOT LOTION' from her brown paper bag. A large graphic overlay of this specific product appears prominently in the center of the screen, covering a significant portion of the frame. The male interviewer is on the left, holding the microphone and his orange Carpe deodorant. Overlaid text says "The foot one!". The female subject and male interviewer then high-five enthusiastically. The camera then pulls back to a wider shot as the male interviewer expresses gratitude and bids farewell. The female subject walks away smiling, while another woman joins her, and they both walk into the blurred background of the lively street with palm trees and neon lights. The "Up to 56% OFF free shipping" offer graphic is still at the top. Yellow highlighted text at the bottom changes to: "You are incredible", "Thank you for saying hello!", and "You guys have a great night!". The lighting remains vibrant from the street and neon signs.
