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Carpe

mycarpe.com

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Close-UpProduct In HandText OverlayProblem SetupVisual HookUGC StyleTalking HeadProblem-FirstB-RollMale PresentObjection HandlingMotion Graphic OverlayUrgency TriggerSolution RevealBenefit-FirstProduct DemoProof PointComparisonFeature BreakdownProduct First FrameOffer HighlightValue PropositionBrand Mention SpokenLogo VisibleOn-Brand Color PaletteCall To ActionPackaging VisibleEnd Card

Transcript

0:02If your armpits are sweaty,

0:04inject them with Botox.

0:05If they're smelly, use a deodorant.

0:07If they're stained in your clothes, soak them in vinegar.

0:10If they're dry and irritated, use a lotion.

0:11And if you want them to smell sexy,

0:13put on some cologne.

0:14The problem is,

0:15if you try to buy each one of these individually, you're spending hundreds of dollars.

0:18And who wants this stuff?

0:20Let's get rid of all of this because you can literally get the same benefits

0:23in one stick of carpe.

0:26Carpe uses ingredients proven to stop sweat, prevent odor, and actually reduce bacteria growth.

0:31Just look at the difference between the bacteria on an armpit

0:33wearing carpe

0:34 and an armpit wearing generic deodorant.

0:37Ew.

0:37So you actually don't have to overpay on Amazon.

0:40You can go to our website and get it for 56% off.

0:42You're going to get to choose four premium fragrances,

0:45you'll get three free underarm wipes, a free sweat absorbing face lotion,

0:48and a free mystery gift.

0:49All that with free shipping and 100% money back guarantee.

0:52If you don't want to be loading up your underarms with hundreds of dollars worth of stuff, just click that link below.

0:56Stay dry out there.

Text on Screen

0:00Trying to beat a B*illion dollar industry With my invention

0:02YOUR ARMPITS

0:03armpits are sweaty,

0:04inject them

0:05If they're smelly,

0:06use a deodorant

0:07If they're staining your clothes,

0:08soak them in vinegar

0:09If they're dry and irritated,

0:10use a lotion

0:11If you want them to smell sexy,

0:12put on some cologne

0:13The problem is,

0:14if you try to buy each one of these individually,

0:16Subtotal (5 items): $353.55

0:16This order contains a gift

0:16Proceed to checkout

0:16you're spending hundreds of dollars

0:18And who wants this stuff?

0:19Let's get rid of all of this

0:20because you can literally get the same benefits

0:21in one stick of Carpe

0:23Carpe uses ingredients

0:23Carpe ANTIPERSPIRANT UNDERARM LOTION

0:24proven to stop sweat,

0:25prevent odor,

0:26and actually reduce bacteria growth.

0:28Just look at the difference

0:29between the bacteria on an armpit

0:31wearing Carpe

0:32and an armpit wearing

0:33generic deodorant.

0:34Ew.

0:34So you actually

0:35don't have to overpay on Amazon.

0:36You can go to our website and get it for 56% off.

0:37free shipping!

0:37UP TO 56% OFF

0:38Click the link

0:39You're gonna get to choose four premium fragrances,

0:41you'll get three free underarm wipes,

0:42a free sweat-absorbing face lotion,

0:44and a free mystery gift.

0:45All that with free shipping and a 100% money-back guarantee.

0:46100% money-back guarantee

0:48If you don't want to be loading up your underarms with hundreds of dollars worth of stuff, just click that link below.

0:53stay dry out there.

Scenes (7)

0:00product demonstration hands

An extreme close-up shot focuses on a person's hands. The left hand holds a small, white, elliptical product container, while the right hand is cupped to receive a clear liquid being squeezed from the container. The liquid, likely a serum or lotion, glistens on the skin. The background is softly blurred with warm, indistinct tones, suggesting an indoor or shaded outdoor setting. A black wristband is visible on the left wrist. Overlaid text reads: 'Trying to beat a B*illion dollar industry With my invention', positioned prominently in the upper middle of the frame. The hands then rub the liquid together, demonstrating application. The overall lighting is bright, creating clear highlights on the skin and product.

0:02narrator demonstrating problems

A medium shot of a male narrator positioned behind a wooden box. On top of the box are two clear glass cylinders. The background features lush green trees and a clear blue sky, indicating a bright, sunny outdoor setting. The narrator, wearing a maroon t-shirt and glasses, dynamically gestures with his hands as he speaks directly to the camera. He places various items into the cylinders: a light blue crumpled cloth, a small fish, a stick of white deodorant, a white piece of fabric, sprinkles of brown powder, a pouring of clear liquid (vinegar), and a spray from a small bottle (cologne), all while text overlays corresponding to his speech appear on screen. The lighting is natural sunlight, creating defined shadows.

0:12money in cylinder

A medium close-up shot focuses on the right clear glass cylinder from the previous scene, now filled with a frothy, off-white liquid and a small, metallic object at the bottom. The background remains a blurred green lawn and trees under a sunny sky. A hand enters the frame from the top and drops several crisp hundred-dollar bills into the liquid, which causes splashes. An animated pop-up graphic resembling an online shopping cart appears in the upper right, showing 'Subtotal (5 items): $353.55' and a 'Proceed to checkout' button. The scene visually emphasizes the high cost associated with individual solutions.

0:18narrator introduces solution

The male narrator, in a maroon t-shirt and glasses, is seen walking away from the wooden box and cylinders. He briefly steps out of frame to the left, carrying one of the glass cylinders. He then re-enters the frame, discards the cylinder, and turns to face the camera, holding a single white Carpe antiperspirant stick. He gestures with an open hand, indicating a simplified solution. The setting is a wide outdoor shot of a vibrant green lawn with large, leafy trees in the background under a bright blue sky. Sunlight casts clear shadows on the grass. Text overlay: 'Let's get rid of all of this because you can literally get the same benefits in one stick of Carpe'.

0:23product features and proof

A close-up shot focuses on a white Carpe antiperspirant stick standing upright on a clean white table. The background is a blurred green lawn and trees, maintaining the outdoor, sunny ambiance. A hand's finger taps the top of the Carpe stick. The camera then shifts to show two clear petri dishes side-by-side, also on the white table. One dish appears mostly clear, while the other shows visible yellowish bacterial growth. A white, generic-looking deodorant stick is then placed behind the petri dish with bacterial growth. Text overlays appear sequentially, highlighting product benefits and comparing bacterial growth. The lighting is direct sunlight, casting shadows of the products and hand on the table.

0:33product offer details

A static medium close-up shot displays four Carpe antiperspirant sticks lined up on a white table. Each stick features a different color label (purple, brown, pink, blue), indicating different scents or varieties. In the background, an orange travel bag is visible, slightly out of focus. As the narrator speaks, various visual elements appear on the table: first, an 'UP TO 56% OFF' graphic, then icons representing 'free shipping', followed by small graphics of the four sticks, three product wipes, a tube of face lotion, a gift box, and a delivery truck icon. Finally, a '100% money-back guarantee' text appears. A hand briefly enters the frame to place the physical wipes and face lotion. A 'Click the link' graphic with downward arrows is overlaid at the top of the screen. The setting remains outdoors, with blurred green trees and grass.

0:48narrator call to action

The male narrator is back in a medium shot, sitting or kneeling behind the white table from the previous scene. All the Carpe products and offer graphics (four sticks, orange travel bag, wipes, face lotion, gift box, delivery truck, 'free shipping!', 'UP TO 56% OFF', '100% money-back guarantee') are still prominently displayed on the table in front of him. He looks directly at the camera, speaking with an engaging and confident expression, gesturing emphatically with his hands. Towards the very end of the scene, he picks up one of the Carpe antiperspirant sticks and holds it up slightly. The outdoor setting with green trees and a bright blue sky remains the background.

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