0:00single protestor initial message The scene opens with a medium shot of a young woman standing centrally on a wide, light gray concrete staircase. The stairs recede into the background, creating a sense of depth and a clean, architectural backdrop. The entire square-framed central image is bordered by a vibrant, repeating pattern of pink-tinted US one-dollar bills, which forms a striking thematic frame around the protest scene. Bright, natural sunlight illuminates the woman and stairs, casting subtle shadows that indicate a clear day. The woman stands still, holding a white rectangular sign high above her head with both hands, arms extended. Her expression is serious and determined as she looks directly at the viewer. The sign features bold, pink, hand-drawn-style text that reads 'AX THE PINK TAX'. A white text overlay at the bottom of the screen states, 'WE KNOW YOU'RE MAD.' The overall color palette combines the muted grays of the stairs, the white of her clothing and sign, the pale blue of her pants, and the dominant pink of the dollar bill border, creating a visually impactful and purposeful atmosphere.
0:01two protestors message expansion This scene maintains the same framing, environment, and lighting as the previous one, with the central square frame featuring the concrete staircase bordered by the pink-tinted dollar bills. The original woman is still present, centrally positioned, holding her 'AX THE PINK TAX' sign high. A second young woman has now joined her, standing to her left (viewer's right). The lighting remains bright and natural, casting clear shadows on the stairs. Both women are static, facing the camera with determined expressions. The text overlay at the bottom of the screen has changed from 'WE KNOW YOU'RE MAD.' to 'WE KNOW YOU'RE MAD. WE ARE TOO.', adding a collective tone to the message. The addition of the second woman and her sign expands the visual narrative, reinforcing the message of solidarity and shared sentiment against the 'pink tax'. The color palette remains consistent, dominated by the grays, whites, and pinks.
0:03three protestors call to action The scene evolves to include a third young woman, maintaining the consistent framing, environment, and bright, natural lighting. The three women are now lined up across the central frame, positioned on the concrete stairs. The first woman remains central with her 'AX THE PINK TAX' sign, and the second woman is to her left with 'CLAIM YOUR WORTH'. The newly introduced third woman stands to the far left (viewer's right). All three women face the camera with serious and determined expressions. The background of pink-tinted dollar bills continues to frame the central protest image. The text overlay at the bottom of the screen has now changed to 'SWIPE UP TO TAKE AX-TION', serving as a clear call to action. Additionally, a small, pink 'AX THE PINK TAX' logo appears in the bottom right corner of the screen. The scene, with its expanded group and direct call to action, aims to inspire immediate engagement, further emphasized by the bold color palette and consistent visual style.
