0:00woman eating bowl The scene opens with a medium shot of a young woman with curly dark hair, wearing a brown zippered hoodie, sitting at a white marble kitchen island. She is holding a dark blue bowl in her left hand and bringing a forkful of food to her mouth with her right hand, looking directly at the camera with a slight, confident smirk. The food in the bowl appears to be a grain bowl with various toppings including some meat and shredded vegetables. The background features a modern kitchen with light gray upper cabinets, some shelves with glass jars, and a gold-colored faucet. Lighting is bright and even, casting soft shadows. An orange text overlay at the top reads: 'Still Cooking The Same 3 Meals On Repeat?'. A white subtitle at the bottom states: 'Okay, confession: I am not'.
0:01couple eating and laughing This is a medium shot capturing two people, a woman and a man, standing side-by-side behind a white marble kitchen island. Both are holding dark blue bowls similar to the previous scene and are in the process of eating with forks. The woman, on the right, is looking at the man and laughing, while the man, on the left, has a wide, happy expression with his mouth open, actively eating. The kitchen background with light gray cabinets and a gold faucet is visible. The lighting is bright and inviting. The orange text overlay 'Still Cooking The Same 3 Meals On Repeat?' remains at the top, and the white subtitle 'a confident cook. I used to' appears at the bottom.
0:01close up mac and cheese A tight close-up shot focuses on a white bowl filled with macaroni and cheese, placed on a warm brown wooden surface. A silver fork is resting in the cheesy pasta, which is vibrant yellow. The lighting is warm and natural, highlighting the texture of the pasta. The background is softly blurred. The orange text overlay 'Still Cooking The Same 3 Meals On Repeat?' is visible at the top, and the white subtitle 'make the same three' is at the bottom, further emphasizing the problem of meal repetition.
0:02close up kale salad A tight close-up shot features a white bowl filled with a fresh green kale salad mixed with pieces of orange carrots. The bowl sits on a warm brown wooden surface. The kale appears crisp and well-textured under bright, natural-looking lighting. The background is softly out of focus. The orange text overlay 'Still Cooking The Same 3 Meals On Repeat?' is present at the top, and the white subtitle 'dinners every week because... that's all I knew' is at the bottom.
0:03close up meat and broccoli A tight close-up shows a white plate piled with brown ground meat and bright green steamed broccoli florets. The food is arranged casually on the plate, which rests on a warm brown wooden surface. The lighting is bright and clean, emphasizing the colors and textures of the meal. The background is out of focus. The orange text overlay 'Still Cooking The Same 3 Meals On Repeat?' is still at the top, and the white subtitle 'how to do. Then I found EveryPlate.' is displayed at the bottom.
0:04woman opening everyplate box A medium shot frames the young woman from previous scenes, now standing behind a white marble kitchen island, actively opening a large orange cardboard box. The box has 'Every Plate' prominently printed on its side and mentions 'DELICIOUS MEALS AT LESS-THAN-GROCERY-STORE PRICES'. She is looking down at the box with a focused expression as she lifts the lid. The background shows the modern kitchen with light gray cabinets. The lighting is bright and even. The text overlay from earlier is gone, and the white subtitle 'how to do. Then I found EveryPlate.' remains at the bottom of the screen, transitioning to the solution.
0:05woman showing recipe cards The young woman is captured in a medium shot, looking upwards and to the side with an enthusiastic smile. She is holding up several colorful recipe cards, fanning them out to display them, having just pulled them from the 'Every Plate' box. The orange box is visible on the marble counter to her left. The modern kitchen background is bright and well-lit. The white subtitle 'Then I found EveryPlate.' continues to be displayed at the bottom of the screen, reinforcing the solution. Her joyful expression indicates excitement about the product's contents.
0:06woman showing pre measured ingredients In a medium shot, the young woman, still enthusiastic, holds up a pre-measured ingredient packet (likely pasta or noodles) from the 'Every Plate' box. She presents it towards the camera, showcasing the convenience of the meal kit. The orange EveryPlate box is still visible on the white marble counter, surrounded by other neatly organized ingredients. The modern kitchen background is clearly visible. The white subtitle 'Everything comes pre-measured and labeled, so I can just' is displayed, highlighting a key feature of the product.
0:08couple making meatballs A medium shot captures the young woman and man collaboratively preparing food in the kitchen. They are standing at the white marble island, both focused on forming meatballs from a bowl of ground meat mixture and placing them onto a baking sheet. The woman, on the left, is smiling and gesturing with her hands, while the man, on the right, is more intently focused on his task, carefully rolling the meat. Bowls of prepared vegetables (shredded carrots and cucumbers) are also visible on the counter. The kitchen background is bright and clean. The white subtitle 'follow the steps and actually enjoy cooking. No grocery runs, no' emphasizes the ease and enjoyment of the cooking process.
A dynamic shot follows the young man from behind as he walks through a brightly lit, modern kitchen or hallway. He glances back over his shoulder with a smile as he moves. The environment appears minimalist with white walls and soft, even lighting, creating a sense of ease and freedom. The camera movement is somewhat handheld, adding to a casual, UGC-style feel. The white subtitle 'stress, and believe it or' is visible at the bottom.
0:12woman eating and smiling The young woman is once again featured in a medium shot, standing at the white marble kitchen island. She is holding a dark blue bowl and eating with a spoon, looking at the camera with a satisfied smile. Her expression is relaxed and happy, signifying the positive outcome of using the meal kit. The modern kitchen with light gray cabinets is in the background. The lighting is bright and consistent. The white subtitle 'not: It's cheaper than takeout and tastes way better.' highlights the financial and quality benefits of the product.
0:14hands adding sauce to bowls A close-up shot focuses on two dark blue bowls filled with a meal (meatballs, grains, and shredded vegetables) on a white marble counter. A woman's hand, on the left, holds a small glass bowl of light pink sauce and uses a black spoon to drizzle it over the food in one of the bowls. A man's hand, on the right, is gently holding the other bowl steady. The scene emphasizes the final touch of meal preparation and the hands-on, shared experience. The white subtitle 'Now dinner's the easiest' describes the simplicity of the process.
0:15food close up with fork A very tight close-up shot frames a dark blue bowl filled with a visually appealing meal: dark brown meatballs or meat crumbles, light grains, vibrant orange shredded carrots, and green cucumber slices, all drizzled with a creamy pink sauce. A silver fork is inserted into the meal, ready for eating. The white marble counter provides a clean background. The focus is sharp on the food, highlighting its texture and colors under bright, even lighting. The white subtitle 'part of my day, and I finally feel like I can cook.' concludes the narrative of empowerment through cooking.
0:17overhead pasta dish An overhead shot presents a visually appealing plate of creamy pasta on a dark blue ceramic plate, set against a warm wooden table. The pasta appears to be a mix of fettuccine and zucchini noodles, garnished with fresh herbs, red pepper flakes, and a bright yellow lemon wedge. The lighting is warm and inviting, making the dish look appetizing. An orange text overlay offers a promotion: '$2.99 on first box + 10% off for a month'. The white subtitle 'Ready for better dinners?' poses a direct question to the viewer, serving as a call to action.
0:18overhead steak dish An overhead shot showcases a delicious-looking plate of sliced steak, roasted potatoes, and bright green broccoli. The steak is perfectly cooked with a pink center, and a dollop of herb butter rests on top. The plate is white ceramic and rests on a warm wooden table. The lighting is warm and natural, emphasizing the rich colors and textures of the meal. The orange text overlay '$2.99 on first box + 10% off for a month' remains visible, along with the white subtitle 'Then you need to try'.
0:19overhead salmon dish The final scene is an overhead shot of a beautifully plated salmon dish. A piece of glazed salmon with sesame seeds sits atop a bed of white rice, accompanied by roasted zucchini and carrots, and garnished with fresh lime wedges. The meal is presented on a white ceramic plate, placed on a warm wooden table. The lighting is bright and appetizing. The orange text overlay '$2.99 on first box + 10% off for a month' is still present, and the white subtitle 'EveryPlate.' serves as the final brand reveal and call to action.
