0:00split screen pick protein The scene features a dynamic split-screen layout against a vibrant, solid yellow background. In the upper third of the frame, there is a dark, round serving bowl filled with a generous portion of food. This dish primarily consists of fluffy white rice, dark red kidney beans, and ground meat, all topped with melted shredded cheddar cheese and cuboid pieces of grilled chicken. The chicken pieces have a slightly browned, seared appearance. A similar, identically styled food bowl is positioned in the lower third of the frame, mirroring the top one. Between these two food bowls, centered horizontally and vertically, bold red capital letters spell out "PICK YOUR PROTEIN". The lighting is bright and even, highlighting the textures and colors of the food. The overall color palette is dominated by bright yellow and strong reds, with the rich browns, reds, and whites of the food adding contrast. No camera motion is visible; the composition is static. A small disclaimer "Available at participating locations for a limited time." appears at the very bottom center of the yellow background.
0:02split screen protein options The scene maintains the same dynamic split-screen layout against the vibrant, solid yellow background. The upper third of the frame continues to display a dark, round serving bowl filled with a rice and bean base, ground meat, melted shredded cheddar cheese, and cuboid pieces of grilled chicken, identical to the previous shot. The lower third of the frame also presents an identical food bowl. The text in the middle of the screen has changed from "PICK YOUR PROTEIN" to three lines of bold red capital letters. The first line reads "CRISPY BO BITES™", the second line "GRILLED CHICKEN", and the third line "BO’S CHICKEN TENDERS®". The lighting remains bright and even, showcasing the food. The dominant colors are bright yellow and strong reds, complemented by the food's natural hues. The composition is static, with no discernible camera movement. A small disclaimer "Available at participating locations for a limited time." remains at the very bottom center of the yellow background.
0:04close up chicken rice bowl The camera captures a close-up shot of a food bowl, filling most of the frame. The bowl contains a generous portion of rice, red beans, and shredded cheese. Crucially, the protein here is fried chicken pieces, distinct from the grilled chicken in previous scenes. The chicken is golden brown, crispy, and visibly juicy on the inside where some pieces are cut open. A subtle wisp of steam rises from the food, suggesting it's hot and freshly prepared. The background is softly blurred, showing an indistinct kitchen or fast-food counter environment with hints of stainless steel and warm lighting. In the upper left quadrant of the screen, there's a bright yellow, handwritten-style text overlay that reads "TRY THE" with a thick yellow underline, and below it, in large white block letters, "CHICKEN RICE BOWL". The lighting is warm and direct, highlighting the crispy texture of the chicken and the steam. The color palette is dominated by the warm tones of the chicken and food, with the yellow text adding a bright accent. The camera is static.
0:06bojangles call to action The scene maintains the close-up shot of the same appetizing food bowl as the previous scene, featuring crispy, golden-brown fried chicken pieces, rice, red beans, and shredded cheese, with a subtle wisp of steam. The blurred background remains consistent, indicating a kitchen or service area. The text overlay has changed. The brand logo "Bojangles" in white, with a stylized 'J' resembling a chicken leg, is prominently displayed in the upper middle of the frame. Below it, a yellow banner-like shape contains the text "THE CAROLINA LEGEND" in white, with "ESTD" and "1977" on either side of a stylized map of North Carolina. Towards the bottom of the screen, a yellow rectangular button-like element with "ORDER NOW" in white text is displayed, accompanied by a downward-pointing yellow arrow beneath it, acting as a clear call to action. The lighting is warm and inviting, emphasizing the freshness of the food. The dominant colors are the warm browns and yellows of the food and branding, contrasting with the white text. The camera is static.
