0:00product showcase with website background A medium shot captures several vibrant orange Carpe deodorant sticks arranged neatly in a horizontal line on a warm, polished wooden surface. The sticks are positioned in the mid-ground, slightly angled towards the viewer, with their white labels featuring different scents and the 'carpe' logo clearly visible. In the background, a tablet screen is prominently displayed, showcasing the Carpe website with marketing text such as 'CUSTOMIZED SWEATCARE THAT WORKS' and a promotional offer 'Save Up To 56% Off w/ 4 Free Gifts.' The setting behind the tablet suggests a cozy indoor living space, possibly including a stacked stone fireplace and some indistinct home decor elements. A light-skinned male hand, wearing a dark ring on the ring finger, enters the frame from the lower right, making a subtle, indicating gesture towards the products. The lighting is soft and even, enhancing the bright orange color of the products. The overall color palette is dominated by warm oranges and browns from the products and wooden table, contrasted with the blues and whites of the tablet screen. A white text overlay 'ACTUALLY' appears, followed by 'OVERPAY' as the hand moves.
0:03website interaction close up A close-up shot focuses intently on a tablet screen, which is actively displaying the Carpe website. The screen is filled with a compelling promotional offer: 'Save Up To 56% Off w/ 4 Free Gifts,' positioned beneath a banner that reads 'CUSTOMIZED SWEATCARE THAT WORKS.' Below this main offer, various purchase options are presented, allowing users to select quantities from one to four sticks, each with corresponding pricing details. A light-skinned male hand, clearly identifiable by a dark ring on its ring finger, enters the frame from the upper right. The index finger points directly at the highlighted discount and gift offer section, then systematically moves to underscore other details related to the 'FREE GIFTS' and the percentage discount. The very top edge of a few blurred orange Carpe deodorant sticks is visible in the extreme foreground, maintaining a subtle connection to the physical products. The lighting is bright and direct, ensuring the tablet screen is perfectly legible. A persistent white text overlay, '56% off + gifts on site,' is visible at the top of the frame. Text overlays 'WEBSITE' and '56% off' appear as the hand interacts.
0:07product line close up A dynamic close-up shot presents an extended line of bright orange Carpe deodorant sticks, arranged tightly on a polished wooden surface. The products stretch from the left edge of the frame, receding slightly into the background on the right, creating a sense of depth and abundance. Each stick features a black cap and distinct white labels that detail various scents, including 'Rose Water,' 'Clean Sport,' and 'Sandalwood,' alongside the clear 'carpe' brand logo. The background is softly blurred, providing a subtle hint of the same indoor living space seen in the initial shot, ensuring visual continuity. The lighting is evenly distributed, making the vibrant orange of the products stand out against the warm brown of the wooden table. A white text overlay '56% off + gifts on site' remains visible at the top of the frame. The words 'HAVE' and 'PREMIUM' appear as text overlays, emphasizing the product's qualities.
0:09website interaction close up reprise This scene reprises the close-up shot of the tablet screen, again prominently displaying the Carpe website. The screen features the compelling 'Save Up To 56% Off w/ 4 Free Gifts' promotion, which is central to the visual. A light-skinned male hand, still wearing a dark ring on its ring finger, re-enters the frame from the top right. The hand's index finger points with increased emphasis and urgency at various options for purchasing product bundles—specifically highlighting choices for 2, 3, or 4 sticks—and drawing attention to the accompanying free gifts. The gestures are more pronounced, conveying a sense of urgency and encouraging immediate action from the viewer. The blurred tops of the orange Carpe deodorant sticks are visible in the extreme foreground, serving as a visual anchor to the physical products. The lighting remains bright, ensuring clarity of the digital content. The consistent white text overlay '56% off + gifts on site' persists at the top of the frame throughout this segment. Text overlays 'SELL', 'DEAL', and 'NOW' appear in sequence, further driving the urgency.
