0:00Woman breaking beef jerky
A medium close-up shot of a young woman standing in a modern kitchen, breaking a large, dark brown piece of beef jerky in half with both hands. Her face, framed by long dark hair, is visible behind the meat, displaying a focused expression. The beef jerky has visible strands of muscle and fat, showing its textured, natural composition. The background features light grey or white kitchen cabinets and a stainless steel appliance, suggesting a clean, contemporary home setting. Overhead lighting casts even illumination, with some subtle shadows under her chin and the meat. The dominant colors are the dark brown of the jerky, the woman's vibrant magenta V-neck shirt, and the neutral tones of the kitchen. A bold orange rectangular overlay with white text "PURE MOUTHWATERING PROTEIN" is positioned in the upper center of the frame. The camera is static.
0:05Cooking steak and eggs
An overhead medium shot looking down at a person cooking breakfast on a modern black glass stovetop. A stainless steel frying pan contains two sunny-side-up eggs and a piece of seared steak or beef, sizzling actively. The person's hands are visible, one holding an eggshell and the other using a fork to gently move the food within the pan. The stovetop is clean and integrated into a light grey stone countertop, indicating a modern kitchen design. The background consists of a crisp white subway tile backsplash, white cabinets, and a partial view of a stainless steel pot, maintaining a clean and orderly kitchen aesthetic. The lighting is bright and even, likely from overhead kitchen lights. The colors are dominated by the white and black of the kitchen fixtures, the golden yellow of the egg yolks, and the rich browns of the steak. White text overlays appear: "4 months ago" followed by "started a carnivore, high-fat" and then "high-protein diet". The camera is static, providing a clear and steady view of the cooking process.
0:09Getting Carnivore Snax from cabinet
A medium shot captures a person's upper body and arm as they reach into an open white kitchen cabinet. The cabinet's interior reveals several white bags of "CARNIVORE SNAX" stacked neatly on a shelf, showcasing the product packaging. Below, on a sleek grey countertop, a white plate holds a portion of cooked scrambled eggs and a piece of meat, implying a prepared meal. The background features a clean white subway tile backsplash and a glimpse of a stainless steel refrigerator door, reinforcing the modern kitchen setting. The lighting is bright and even, typical of a well-illuminated contemporary kitchen space. The color palette includes the pristine white of the cabinets and plates, the cool grey of the counter, the vibrant blue of the person's top, and the bold red, white, and black of the product packaging. White text overlay at the bottom reads "came across Carnivore Snax". The camera remains static, providing a clear view of the action.
0:11Woman in car talking
A close-up shot focuses on a woman seated in a car, speaking directly to the camera with an earnest expression. She has long dark hair, neatly pulled back, and is wearing rectangular clear-framed glasses that complement her features. She is dressed in a sporty navy blue athletic zip-up jacket with a crisp white collar. The car's interior is visible behind her, featuring beige or light brown leather seats and the textured roof lining, suggesting a comfortable, personal vehicle. The lighting is natural, streaming in from outside the car, creating a soft, even glow that illuminates her face without harsh shadows. Her expression is sincere and positive as she articulates her message. The dominant colors are the deep blue of her jacket, the warm beige of the car interior, and her fair skin tone. White text overlay at the bottom reads "saving my life". The camera is static, maintaining a steady connection with the speaker.
0:13Carnivore Snax with baby in stroller
A first-person perspective close-up shot captures a hand holding a piece of dark brown beef jerky, presented prominently in the foreground. The hand's thumb and index finger securely grip the meat, which exhibits a slightly irregular, dry, and crispy texture. In the background, softly blurred and out of focus, a small child or baby is comfortably lying in a black and pink stroller, suggesting a family outing. Lush green trees and a dark black fence line a sunny outdoor area, strongly indicating a park or a walking trail on a pleasant day. The lighting is bright and entirely natural, signifying a clear, sunny sky that bathes the scene in warm light. The color palette includes the rich brown of the jerky, the vibrant green of the foliage, and the contrasting black and pink of the stroller. White text overlay at the bottom reads "they're perfect for a snack on-the-go". The camera is handheld, exhibiting subtle natural movement consistent with someone walking.
0:15Woman talking about protein
A medium close-up shot features an older woman, appearing to be in her 50s or 60s, with short dark brown hair, speaking directly to the camera with an animated expression. She holds a large, irregularly shaped piece of dark beef jerky in her right hand, raising it slightly to emphasize her point. She wears a casual grey and white short-sleeved t-shirt, giving her a relaxed appearance. The background is composed of horizontal wooden blinds, which create a soft, diffused light effect, suggesting an indoor setting within a home. The lighting is generally soft and even, highlighting her face. Her expression is enthusiastic and engaging, conveying genuine approval of the product. The dominant colors are the dark brown of the jerky, the grey and white of her shirt, and the neutral, earthy tones of the blinds. White text overlays appear: "getting your protein in" followed by "which I'm on a high protein diet". The camera is static, ensuring a steady focus on the speaker.
0:18Woman biting beef jerky
A close-up shot captures a woman, possibly in her 40s or 50s, with medium-length brown hair styled with bangs, as she bites into a piece of beef jerky. She wears distinct black-rimmed glasses, framing her attentive eyes. The jerky is held precisely close to her mouth, allowing a clear view of its textured surface and a prominent layer of light-colored, yellowish fat along one edge. Her fingernails are painted a vibrant bright pink, adding a pop of color. The background is softly blurred but appears to be an indoor setting with a light green wall and a brown, decorative lamp visible, creating a cozy atmosphere. The lighting is soft and direct, effectively highlighting her face and the intricate details of the product. Her expression is focused on eating, with a slight, satisfied smile. The color palette includes her brown hair, the stark black of her glasses, the vivid pink of her nails, the rustic brown and white of the jerky, and the soft green of the background. White text overlays appear: "if you look you can see the beef" then "you can even see the salt" then "there's a little bit of fat". The camera is static.
0:22Woman tasting beef jerky
A medium shot presents a woman with long dark brown hair, wearing a plain black tank top, as she tastes a piece of beef jerky. She holds a small, rectangular piece of jerky in her right hand, bringing it deliberately to her mouth. Her expression is one of thoughtful consideration and slight satisfaction as she chews, indicating she is savoring the taste and texture of the snack. The background is a plain white wall, suggesting a simple, uncluttered indoor environment that places full focus on the subject and product. The lighting is bright and even, likely from an overhead source, casting minimal shadows and providing a clean aesthetic. The dominant colors are her dark hair, the black of her top, and the stark white background, creating a visual contrast that highlights the rich brown of the jerky. White text overlay at the bottom reads "they're crispy, they taste good,". The camera is static, allowing the viewer to observe her reaction without distraction.
0:23Woman on couch eating from bag
A medium shot captures a young woman sitting comfortably and casually on a grey fabric couch, eating "Carnivore Snax" directly from a large white and red product bag. She is wearing a light orange hooded sweatshirt over a white shirt, paired with dark pants. Her long dark hair is loose and cascades over her shoulders. The couch is adorned with several soft grey and white throw pillows, adding to the comfort, and a cream-colored blanket is elegantly draped over the back. The background is a plain white wall, providing a clean canvas, and a large flat-screen TV is partially visible on the left, indicating a modern living space. The lighting is soft and natural, suggesting an indoor, relaxed setting, possibly daylight filtering in. The color palette includes the cool grey and white of the couch, the warm orange of her hoodie, and the bold red, white, and black of the product bag. White text overlay at the bottom reads "they help with cravings". The camera is static.
0:25Woman eating beef jerky close-up
A close-up shot focuses on a woman, possibly in her 30s or 40s, with curly dark hair and wearing clear-framed glasses, as she bites into a piece of beef jerky. She holds the jerky close to her mouth, and her eyes are wide and focused on the camera, conveying an engaging and expressive reaction. She wears a black v-neck top. The background is a softly blurred indoor setting with light-colored walls, indicating a clean domestic environment. The lighting is bright and even, likely from an overhead source, casting a gentle glow on her face. Her expression is a mix of enjoyment and slight surprise, hinting at the product's appealing taste. The dominant colors are her dark hair, the sleek black of her top, and the contrasting white/brown of the jerky. White text overlay at the bottom reads "I eat a mostly carnivore diet". The camera is static, maintaining a steady and intimate view of her interaction with the product.
0:26Woman talking outdoors
A close-up shot captures a woman speaking directly to the camera, positioned outdoors in what appears to be a residential backyard. She has short, styled light brown hair and wears a vibrant white and pink floral-patterned top layered over a plain white t-shirt, giving her a cheerful, casual look. She holds a piece of beef jerky in her left hand, gesturing slightly with it as she passionately speaks. The background consists of a white house with horizontal siding, and a dark-colored outdoor deck or patio railing is partially visible, suggesting a well-maintained home environment. The lighting is very bright and natural, indicating direct sunlight on a clear day, which casts subtle shadows. Her expression is friendly, animated, and highly engaging. The dominant colors are the crisp white of the house, the lush green of outdoor plants, and the warm pink, white, and brown tones of her clothing and hair. White text overlays appear: "I eat a mostly carnivore diet" followed by "occasionally dirty carnivore". The camera is static, providing a steady and direct view.
0:28Woman holding bowl of snax
A medium shot captures a young woman standing confidently in a modern kitchen, holding a white ceramic bowl filled with dark brown "Carnivore Snax" pieces. She has short, styled blonde hair and bright blue eyes, which are directed engagingly towards the camera, and wears a sleek black tank top paired with casual denim shorts. Her expression is a confident, slight smile, conveying satisfaction. The kitchen features pristine white cabinets, a clean white subway tile backsplash, and dark, contrasting countertops, contributing to a contemporary aesthetic. A cooking area with a pot is visible in the blurred background, hinting at a functional kitchen space. The lighting is bright and even, characteristic of a well-lit modern kitchen. The dominant colors are the black of her top, the blue of her shorts, the clean white of the kitchen fixtures, and the deep dark brown of the snax. White text overlay at the bottom reads "and when I am missing a chip badly". The camera is static, providing a stable view of the scene.
0:30Woman eating beef jerky
A close-up shot focuses on a woman, possibly in her 30s, with long dark brown hair and fair skin, as she bites into a piece of beef jerky. She holds the jerky in her right hand, bringing it precisely close to her mouth, demonstrating her focus on the sensory experience. Her fingernails are neatly painted a delicate light pink, adding a subtle touch of elegance. The background is softly blurred but appears to be a light-colored indoor wall with subtle decorative elements, creating a gentle and intimate setting. The lighting is soft and even, highlighting her facial features and the product. Her expression is serious and focused, conveying a sense of deep enjoyment and appreciation for the taste and texture of the snack. The color palette primarily includes her dark hair, her fair skin, and the rich brown and white tones of the beef jerky. White text overlays appear: "and want something crunchy," followed by "something salty,". The camera is static, maintaining a clear and intimate view.
0:32Carnivore Snax in snowy mountains
A close-up shot frames a hand holding a large, irregularly shaped piece of "Carnivore Snax" beef jerky, positioned against a bright, sunny, and expansive snowy mountain backdrop. The jerky piece itself features a distinct dark brown, cross-hatched pattern on one side, indicative of a specific cut or preparation, and a contrasting lighter, yellowish fatty layer on the other. In the immediate foreground, a white and red bag of "CARNIVORE SNAX NEW YORK STRIP" is partially visible, also held by a hand. The distant background vividly displays snow-covered ground and majestic mountains with sparse evergreen trees under a clear, brilliant blue sky, strongly suggesting a picturesque winter or early spring mountain resort. The lighting is intensely bright and clear, with strong sunlight powerfully highlighting the product and its textures. The dominant colors are the rich brown of the jerky, the bold red and white of the packaging, the stark, pristine white of the snow, and the brilliant blue of the sky. White text overlay at the bottom reads "this hits the spot every time". The camera is static, capturing the scenic product placement.
0:35Woman outdoors talking about fullness
A close-up shot captures a woman speaking directly to the camera, positioned outdoors in a residential setting. She has short, styled light brown hair and wears a vibrant white and pink floral-patterned top layered over a plain white t-shirt. She gestures slightly with her hands as she speaks, emphasizing her point. The background consists of a white house with horizontal siding, which is slightly out of focus, creating depth. The lighting is very bright and natural, suggesting direct sunlight on a clear day, which casts subtle, soft shadows. Her expression is friendly, animated, and engaging, conveying genuine satisfaction. The dominant colors are the crisp white of the house, the lush green of outdoor plants, and the warm pink, white, and brown tones of her clothing and hair. White text overlay at the bottom reads "and it fills me up". The camera is static, providing a steady and direct view. This scene is visually identical to Scene 11, but features different spoken content.
0:36Woman holding Carnivore Snax bag
A medium shot of a young woman standing in a modern kitchen, holding a large, white and red bag of "CARNIVORE SNAX" with the brand logo notably oriented upside down. Her long dark hair elegantly frames her face, and she wears a vibrant magenta V-neck shirt. Her expression is animated and enthusiastic as she speaks, gesturing slightly with her hands to convey her message. The background features light grey or white kitchen cabinets and a prominent stainless steel appliance, suggesting a clean, contemporary home setting. Overhead lighting casts even and bright illumination across the scene, creating a fresh aesthetic. The dominant colors are the vibrant magenta of her shirt, the bold red, white, and black of the product bag, and the neutral, sleek tones of the kitchen. White text overlay at the bottom reads "the flavor, the taste,". The camera is static, maintaining a clear and stable view. This scene features the same person and setting as Scene 1, but with the product bag as the central prop.
0:38Close-up of beef jerky
A very close-up shot offering an intricate view of a hand holding a substantial piece of dark brown beef jerky. This particular piece is distinguished by a thick, irregular strip of light yellowish, almost translucent fat running prominently through its center, contrasting sharply with the deep, rich brown of the lean meat. The jerky itself displays a highly textured, almost fibrous and slightly crinkled surface, suggesting its dry, crispy nature. The background is intentionally softly blurred, presenting a light-colored, indistinct indoor setting to ensure the viewer's full attention remains on the product's details. The lighting is bright and focused, specifically illuminating the jerky and emphasizing its various components. The dominant colors are the rich dark brown of the meat, the creamy yellow of the fat, and the lighter tones of the skin and background. White text overlay at the bottom reads "the fat, the salt,". The camera is static, providing a clear and detailed examination of the product's visual qualities.
0:39Beef jerky in park setting
A close-up shot focuses on a hand holding a piece of dark brown beef jerky, presented against a brightly lit outdoor park setting. The jerky has a deep, rich brown, well-cooked appearance, with some slightly lighter, crisp edges, showcasing its appetizing texture. The background is a vividly lit park scene, featuring lush, vibrant green grass and the sturdy trunks of mature trees, which are slightly out of focus to keep attention on the product. The ground is partially visible, indicating a natural, open environment. The lighting is entirely natural and very bright, indicative of a clear, sunny day, casting a warm glow on the scene. The dominant colors are the earthy brown of the jerky, the refreshing green of the grass, and the natural hues of the tree bark. White text overlay at the bottom reads "the beef everything is just so good". The camera is static, capturing a serene and appealing product shot.
0:40Woman talking about beef jerky
A medium shot of a young woman standing in a modern kitchen, gesturing dynamically with both hands as she speaks passionately about the product's qualities. She has long dark hair, which frames her expressive face, and wears a vibrant magenta V-neck shirt. Her expression is highly animated and enthusiastic, conveying strong conviction. The background features light grey or white kitchen cabinets and a prominent stainless steel appliance, suggesting a clean, contemporary home setting. Overhead lighting casts even and bright illumination across the scene, creating a fresh and inviting aesthetic. The dominant colors are the vibrant magenta of her shirt and the neutral, sleek tones of the kitchen. White text overlay at the bottom reads "the beef everything is just so good". The camera is static, maintaining a clear and stable view. This scene features the same person and setting as Scene 1 and Scene 16, continuing her endorsement.
0:41Woman explaining protein content
A medium shot features a young woman standing outdoors, holding a large white and red bag of "CARNIVORE SNAX BRISKET" and pointing with her finger to emphasize specific information. She has long, wavy light brown hair, styled casually, and wears a white and blue striped sleeveless top, accessorized with delicate gold necklaces. Her expression is engaging and highly informative, as she directly addresses the viewer. The background is a bright, sunny outdoor residential area, featuring lush green grass, various trees, and a distant house under a clear blue sky, creating a pleasant and open setting. The lighting is natural and exceptionally bright, indicative of a sunny day, which highlights her features and the product. The dominant colors are the cool blue and white of her top, the bold red, white, and black of the product bag, and the vibrant green and blue of the outdoor environment. White text overlays appear: "2 chips here you get 10 grams of protein" then "and in the beef flavor if you eat 7 chips" then "you get 17 grams of protein". The camera is static, providing a clear and steady presentation.
0:47Woman eating beef jerky indoors
A close-up shot focuses on a woman with dark brown hair, wearing a black tank top, as she eats a piece of beef jerky. She holds the jerky precisely close to her mouth, and her eyes are wide and focused intently on the camera, accompanied by a slight, satisfied smile. The background is a softly blurred indoor setting with light-colored walls and a distinct white door frame, suggesting a clean and inviting domestic environment. The lighting is bright and even, likely from an overhead source, casting a gentle glow that highlights her features. Her expression is one of clear enjoyment and pleasant surprise, suggesting the product's appealing taste and texture. The dominant colors are her dark hair, the sleek black of her top, and the contrasting white/brown of the jerky. White text overlay at the bottom reads "I love them!". The camera is static, maintaining a steady and intimate view of her positive interaction with the product. This scene appears to be the same person and setting as Scene 10, but with different spoken content.
0:48Pouring Carnivore Snax onto plate
An overhead shot looks down at hands as they pour "CARNIVORE SNAX RIBEYE" from a white and red product bag onto a small, white ceramic plate adorned with a subtle, delicate pattern. The dark brown, irregularly shaped beef jerky pieces tumble out of the bag and accumulate on the plate. The plate rests on a light grey or concrete-colored surface, which shows faint, elongated shadows cast by the product and the hands, adding depth to the composition. The lighting is bright and direct, emanating from above, which creates clear and defined shadows. The dominant colors are the bold red, white, and black of the product bag, the pristine white of the plate, and the rich dark brown of the jerky, all set against the cool grey of the surface. White text overlay at the bottom reads "so buy 'em". The camera is static, providing a clear and appealing top-down view of the product presentation.
0:49Woman eating Carnivore Snax
A medium close-up shot focuses on an older woman, possibly in her 60s or 70s, with long, straight grey hair, as she eats a piece of beef jerky. She holds the dark brown, textured piece to her mouth with her right hand, which is adorned with bright pink nail polish and a ring. She wears a simple yet stylish grey ribbed t-shirt. The background is a modern indoor setting with dark, sophisticated walls and a light-colored countertop. A mirror with an ornate gold frame and a glimpse of a staircase are visible in the softly blurred background, suggesting a tastefully decorated home. The lighting is bright and clean, typical of a well-lit indoor environment. Her expression is one of quiet enjoyment and serene satisfaction as she savors the snack. The dominant colors are her elegant grey hair, the understated grey of her shirt, and the dark, rich tones of the background. White text overlay at the bottom reads "eat 'em". The camera is static, capturing her calm and appreciative moment.
0:50Packing Carnivore Snax in backpack
A close-up shot meticulously shows hands carefully placing a white and red bag of "CARNIVORE SNAX RIBEYE" into an open black "The North Face" brand backpack. The backpack is clearly visible with multiple compartments and distinctive gold zippers, indicating its quality and functionality. In the immediate foreground, a stack of white binders or boxes with notebooks neatly placed on top is visible, suggesting a study or work-related context. The background is a soft, light-colored carpet, suggesting an indoor, possibly bedroom or office, setting. The lighting is bright and even, illuminating the action clearly. The dominant colors are the deep black of the backpack, the clean white of the binders, and the vibrant red, white, and black of the product bag, creating a practical and organized aesthetic. White text overlay at the bottom reads "never leave home without them". The camera is static, providing a clear and steady view of the packing process.
0:52Animated product outro
This scene is an energetic animated graphic serving as a product outro, designed to conclude the video with strong brand reinforcement. It prominently displays three distinct bags of "CARNIVORE SNAX": "NEW YORK STRIP", "RIBEYE", and "CHICKEN SLIDERS". These bags are dynamically arranged and appear to be in motion, perhaps falling or floating, against a clean white background. The backdrop is further enhanced by a vibrant red, brushstroke-like texture that frames the top and bottom of the screen, adding a raw, bold, and artistic aesthetic. Centered within the graphic, a red rectangular button with crisp white text, "SHOP CARNIVORE SNAX," flashes briefly and repeatedly, serving as a clear and urgent call to action. The brand name "CARNIVORE SNAX" is presented in a large, impactful, rustic-style font at the top, ensuring strong brand recognition. The overall design utilizes a striking color palette of red, white, and black, conveying a sense of energy and commercial appeal, designed to leave a lasting impression on the viewer and encourage immediate engagement with the product.
