0:00phone alarm screen A tight close-up shot of a smartphone screen, angled slightly from the bottom left, showing only a portion of the display. The screen is dark with digital white text indicating the time '6:00' and the date 'Thursday 8 August'. Below this, in a larger, glowing white font, reads 'Good morning' followed by 'Tap to' in a light blue hue, indicating an interactive element. The focus is on the crisp, illuminated text against the deep blue-black background of the screen, creating a calm yet insistent mood, typical of an early morning alarm. The edges of the phone are slightly out of focus, maintaining emphasis on the digital interface. The camera is static, capturing the digital display without any movement.
0:02man sleeping in bed A medium close-up shot shows a young to middle-aged man sleeping on his back in a dimly lit bedroom. He lies on a white pillow, his head slightly turned to the right. His face, with short light brown hair and a neatly trimmed beard, is visible, eyes closed, suggesting deep sleep. He wears a dark, possibly black, t-shirt. A crisp white duvet covers his body up to his shoulders. The ambient lighting is soft and cool-toned, casting subtle shadows that define the contours of his face and the folds of the bedding. The background is a dark, indistinct bedroom setting, emphasizing the solitude and quietness of sleep. The camera maintains a static, slightly overhead perspective.
0:03cpap machine on bedside table A static medium shot of a CPAP machine, specifically the ResMed AirSense 11, positioned on a light wooden bedside table. The machine is a sleek, compact, rectangular device in dark grey and black, featuring a textured, ribbed side panel and a subtle white base. A pale blue, flexible hose is coiled neatly next to the machine, hinting at its function. In the softly lit, slightly blurred background, hints of bedroom furniture or decorations, such as a white ceramic jar or lamp base, are visible. The lighting is dim and cool-toned, creating a quiet, contemplative atmosphere in the bedroom setting. The camera is at eye-level, offering a clear view of the device.
0:05hand activates cpap The scene continues with a static medium shot of the ResMed AirSense 11 CPAP machine on the bedside table. A human hand, with fair skin, briefly enters the frame from the upper left, reaching towards the top surface of the CPAP machine. As the hand makes contact or hovers near the device, the machine's screen briefly illuminates with a soft blue glow, indicating activation or interaction. The hand then withdraws quickly from the frame. The background elements remain consistent with the previous scene—dimly lit and blurred bedroom furniture. The action is quick and deliberate, highlighting the user's interaction with the device in a nocturnal setting. The primary focus is on the brief, transient interaction and the machine's response.
0:08cpap screen interface A tight close-up shot focuses directly on the digital screen of a white ResMed CPAP machine. The screen displays a user interface featuring two prominent square icons with rounded corners: one labeled 'My Options' with a graphical representation of gears, and another labeled 'My Sleep View' accompanied by a sunrise graphic. A smaller, clickable 'MORE' button is also visible at the bottom of the screen. The screen's background is dark, and the text and icons are illuminated in white and shades of purple/blue, creating a clear and accessible digital display. The area immediately surrounding the screen on the machine is also visible, showing its sleek, white casing. The camera remains static, highlighting the detailed interface elements.
0:09white resmed cpap machine A close-up shot presents a white ResMed CPAP machine, viewed from a slightly overhead angle, against a solid dark grey background. The machine has a sleek, modern design with smooth, curved edges and a predominantly white exterior. The distinctive 'ResMed' logo, featuring a wave-like dotted line, is clearly visible and centrally positioned on the side of the device. To the right of the logo, a transparent humidifier chamber is integrated into the machine, with subtle text like 'Distilled Water Only' indicating its function. The lighting is bright and even, highlighting the machine's clean lines and material quality. The camera is static, allowing for a detailed examination of the product's design and features.
0:11travel cpap accessory A close-up shot focuses on a person's hands as they interact with a compact travel CPAP accessory. An adult hand, wearing a silver watch with a dark brown leather strap and a light blue dress shirt cuff, is carefully retrieving a small, grey, pebble-shaped CPAP accessory from a matching grey zippered travel case. The accessory has a black elastic band around its circumference. The background is a soft blur of other CPAP components and a rumpled white sheet or blanket, suggesting a travel or packing scenario. The lighting is bright and even, highlighting the details of the accessory and the hands. The camera is slightly handheld, capturing the subtle movements of the hands during this process.
0:14woman explaining cpap A medium shot captures a young adult woman with long wavy dark brown hair, sitting at a dark wooden table. She wears a casual blue denim jacket over a grey t-shirt. She is actively speaking and gesturing with both hands, her facial expression animated and engaging, indicating she is explaining or presenting information about the products in front of her. On the table, a dark CPAP machine, similar to the ResMed AirSense 11, is visible. The background is a clean, bright white wall, suggesting a modern office or showroom setting. The lighting is bright and even, casting minimal shadows and highlighting her clear communication. The camera is static and slightly elevated, framing her from the waist up.
0:16close up products and hands A medium close-up shot focuses on the CPAP machine and the hands of the woman from the previous scene. The dark, sleek CPAP machine sits prominently on a dark wooden table. Above the machine, the woman's hands, still wearing the blue denim jacket sleeve, are visible, gesturing expressively as if pointing to features or explaining aspects of the device. Her face is out of frame, maintaining focus on the product and the action of her hands. The background remains a bright, clean white wall, suggesting a professional and well-lit environment. The lighting is even and clear, enhancing visibility of the product's details and the hands' movements. The camera is static, providing a steady view of the interaction.
0:18support agent with mask A medium shot features a young adult Asian woman, seated at a white desk against a plain white brick wall. She wears a grey fleece jacket and a black headset with a microphone, suggesting a customer service or instructional role. She holds up a translucent CPAP mask with light blue straps, meticulously examining it. Her expression is focused and attentive as she appears to be speaking into her headset, possibly explaining the mask's features or providing support. A keyboard and some papers are visible on the white desk, reinforcing the professional work environment. The lighting is bright and even, with soft shadows, creating a clear and trustworthy atmosphere. The camera is static and eye-level, capturing her from the waist up.
0:20couple sleeping with cpap end card A wide shot shows a man and a woman sleeping peacefully in bed, viewed from a slightly overhead perspective. The man, on the left, wears a white CPAP mask over his nose and mouth, connected via a tube to a CPAP machine on a light wooden bedside table. The woman sleeps soundly beside him on the right. Both are covered by a clean white duvet. The room is dimly lit with a cool, dark blue ambient light, creating a serene and comfortable nighttime atmosphere. The scene transitions to an end card with the white text 'Lofta' in a bold, sans-serif font, followed by 'Your Partner in Better Sleep' in a smaller font, overlayed directly onto the sleeping couple. The camera is static, allowing the viewer to absorb the peaceful outcome and brand message.