0:00bearded man eating indoors
Medium close-up shot of an older Caucasian man with a grey beard and short, slightly spiky grey hair, wearing a light blue t-shirt. He is positioned centrally, looking directly at the camera. He holds a dark brown, irregularly shaped food item, possibly a piece of dried meat, in his right hand. He brings the food to his mouth, takes a bite, and chews with a somewhat surprised and then satisfied expression. The background is a bright, indistinct indoor setting with light-colored walls and a bright light source visible in the upper right. The lighting is soft and even, suggesting indoor artificial light. A bold, red rectangular overlay with white sans-serif text "PURE MEAT. PURE PROTEIN. NO JUNK." is present at the bottom of the frame throughout the scene. The overall color palette is muted, dominated by the man's blue shirt, the grey beard, and the light background, contrasted by the red text overlay.
0:03blonde woman eating outdoors
Medium shot of a Caucasian woman with long, straight blonde hair, wearing a black long-sleeved top and a delicate silver necklace with a small pendant. She stands outdoors, positioned slightly to the left of the frame. Initially, she holds two pieces of the dark brown, irregularly shaped food item in her hands and smiles at the camera. She then takes a bite, chews, and appears to be describing its texture or flavor with expressive hand gestures. Following this, she holds a piece of the food in her hands and carefully breaks it apart, looking intently at the pieces. The background consists of a light-colored concrete block wall on the left and lush green foliage from trees and bushes on the right, under a bright, sunny sky. A white house with a brown roof is partially visible in the upper left background. The lighting is natural and bright, creating some highlights on her hair and skin. The same bold, red rectangular overlay with white sans-serif text "PURE MEAT. PURE PROTEIN. NO JUNK." is visible at the bottom of the frame. The color palette is natural, with greens, browns, and the bright white of the wall, contrasting with her black top and the red text.
0:07bald man eating indoors
Medium close-up shot of a bald Caucasian man with a full, dark reddish-brown beard, wearing a teal-colored athletic t-shirt with subtle horizontal stripes and an Under Armour logo on the chest. He is positioned centrally, looking directly at the camera. He holds a piece of the dark brown, irregularly shaped food item in his right hand, brings it to his mouth, and takes a bite. His expression is positive and enthusiastic, conveying enjoyment. The background is a bright, modern indoor setting with light grey walls and a large white window frame or door frame behind him, allowing for soft, diffused natural light from the right. The lighting is bright and even. There is no text overlay in this scene. The color palette is clean, with the vibrant teal shirt contrasting with the man's beard and the neutral background, creating a fresh aesthetic.
0:09woman showing food ingredients
Close-up shot focusing on the hands of a Caucasian woman with short, dark brown hair and bangs, wearing a black and white patterned shirt. Her face is partially visible in the lower part of the frame, looking up at her hands. She is holding two pieces of the dark brown, irregularly shaped food item, which appear to have a lighter, golden-brown layer on one side. She carefully pulls the two layers of one piece apart to demonstrate the texture and composition, then holds them up for closer inspection. The background is an indoor setting with warm-toned wooden cabinetry and vertical paneling, suggesting a kitchen or dining area. A white ceiling fan with wooden blades is visible in the upper right. The lighting is warm and somewhat dim, with artificial overhead light providing illumination. There is no text overlay. The color palette is warm and earthy, dominated by the browns of the food and wood, contrasted by her patterned shirt.
0:12men eating various settings
This scene is a rapid montage featuring two different men eating the snack, transitioning quickly between two distinct settings, each with a medium close-up shot. The first segment (0:12-0:14) shows a Caucasian man, likely in his 20s or 30s, with a full dark beard and dark, styled hair, wearing a purple sleeveless t-shirt with 'CROSSFIT CONQUEST' text. He holds up a piece of the dark brown food and then takes a bite, looking directly at the camera with an enthusiastic expression. He is outdoors under a wooden pergola with string lights, suggesting a patio or backyard. The background shows trees and a light-colored building. The lighting is bright and natural. The second segment (0:14-0:17) shows a Caucasian man, likely in his 30s or 40s, with a short beard and a baseball cap (blue with a white logo), wearing a light-colored tank top. He holds two pieces of the dark brown food, inspects them, takes a bite, and chews with a satisfied expression. He is indoors, with a pale green wall behind him adorned with taxidermied animal heads: a large black bear head on a rock formation to the left, and a large deer skull with antlers to the right. The lighting is indoor and generally even. There are no text overlays. The color palettes vary based on the setting, from vibrant outdoor greens and warm wood tones to indoor pale greens and rustic browns.
0:17product info graphic
A bright, static graphic slide featuring three white stand-up pouches of 'CARNIVORE SNAX' arranged vertically in the center of the frame against a distressed, textured background that appears light cream or off-white with red, brushstroke-like splatters or streaks around the edges and fading towards the center. The pouches are labeled 'CHICKEN SLIDERS', 'BRISKET BEEF', and 'PORK LOIN' respectively, each clearly stating 'ONLY 2 INGREDIENTS - CHICKEN/BEEF/PORK & SALT'. Below the pouches, three bullet points are listed with green checkmark icons preceding black sans-serif text: 'ONLY 2 INGREDIENTS - MEAT & SALT', 'PROTEIN RICH & NUTRIENT DENSE', and 'PURE, UNREFINED SEA SALT'. At the very bottom, a prominent red rectangular button with white sans-serif text reads 'GET YOURS NOW'. The overall color palette is a stark contrast of red and white/cream with the product packaging providing additional black and brown tones. The design is clean, bold, and promotional, aiming to highlight key product features and a call to action.
