0:00intro text animation
The screen is entirely black, serving as a minimalist backdrop. White, bold, sans-serif text appears dynamically in the center of the frame, gradually revealing the phrases. The text has a subtle outline effect, making it pop against the dark background. The first line, "BUILD STRENGTH INTO", appears at the top. Below it, "YOUR" appears, followed by "BUSIEST DAYS". Finally, the "TONAL" logo, which consists of a stylized upward-pointing arrow above the word "TONAL", fades in below the phrases. The lighting is artificial and high contrast, making the white text stand out sharply against the absolute black. There are no other elements or characters in this scene. The overall mood is sleek, modern, and direct, with a high-contrast black and white color palette. The animation is fast-paced, revealing text line by line.
0:04hand gripping tonal handle
This is a close-up shot focusing on a dark-skinned hand, likely male, gripping a black and grey Tonal handle. The handle features a white circular button at the end. The strap connecting the handle to the Tonal machine is black with white accents, partially visible at the top of the frame. The background is a soft, out-of-focus white wall or light-colored room, suggesting an indoor setting. A blurred green plant is barely visible in the top left, adding a subtle organic touch. The lighting is soft and even, highlighting the details of the hand and handle without harsh shadows. The hand is holding the handle firmly, indicating preparation for a workout. The color palette is muted, with dominant blacks, greys, and whites. Text overlay "1. MAKE TIME FOR YOU" is prominently displayed in white, bold, sans-serif font in the center of the frame, emphasizing the message.
0:06two hands gripping tonal handles
This is an extreme close-up focusing on two dark-skinned hands, holding separate Tonal handles, moving towards each other in the center of the frame. The handles are black and grey with white circular buttons on their ends. The hands are positioned symmetrically, mirroring each other. The background is extremely blurred and indistinct, appearing as a soft, light-colored wash, indicating a shallow depth of field. The lighting is soft and diffused, emphasizing the texture of the hands and handles. The action depicts the hands bringing the handles together, suggesting the start or end of an exercise, possibly a chest press or fly. The color palette remains neutral with dark browns, blacks, and greys. Text overlay "1. MAKE TIME FOR YOU" is still visible but slightly cut off at the top, reinforcing the previous message in a dynamic visual sequence.
0:07woman squatting with tonal
A medium shot of a fit woman, seen from a low angle looking upwards, performing a squat exercise with the Tonal machine's bar attachment. She is holding onto the bar, which is positioned low, with both hands in front of her. She is wearing a form-fitting white sports bra and has her dark hair tied back in a bun. The Tonal machine's screen is reflected on the ceiling directly above her, displaying a workout interface with graphs, numbers, and possibly a workout video. The background appears to be a light grey concrete wall, giving a modern, industrial gym aesthetic. The lighting is bright and even, highlighting her muscle definition and creating a sense of focus. The woman's expression is one of intense concentration and determination. The camera is positioned low, emphasizing her strength and the upward movement from the squat. Text overlay "2. MOVE WITH PURPOSE" is displayed in white, bold, sans-serif font, reinforcing the theme.
0:08woman hip thrust with tonal
A medium shot of a woman performing a hip thrust exercise using the Tonal machine. She is lying on a black bench, positioned sideways to the camera, with her upper back supported. Her legs are bent at the knees, and her feet are flat on the floor, pushing against a Tonal attachment. She is wearing dark blue leggings and a dark top. The Tonal machine, a sleek black vertical screen, is prominently visible on the right side of the frame, displaying workout metrics and graphics in a vibrant green and white UI. To the left, a white wall has a grey floating shelf with a small green plant and various Tonal accessories like handles and straps hanging neatly. The setting is a clean, modern home gym or living space. The lighting is bright and clear, enhancing visibility and providing a clean aesthetic. The color palette is cool, featuring blues, greens, and greys, with minimal distraction. Text overlay "2. MOVE WITH PURPOSE" continues to be displayed in white, bold, sans-serif font.
0:09woman rowing with tonal
A medium shot, taken from behind and slightly to the side, showing a woman performing a cable row exercise using the Tonal machine. She is facing away from the camera, pulling the Tonal handles towards her lower abdomen. She is wearing form-fitting black leggings and a grey sports bra that exposes her muscular back and shoulders. Her dark hair is tied up in a bun. The Tonal machine is affixed to a white wall on the right side of the frame, its arms extended. In the background, there's a large window with a blurred cityscape visible outside, suggesting an urban dwelling. Several potted plants and a wooden shelf with books and a golden lamp are also visible, adding to the modern home aesthetic. The floor is light wood. The lighting is natural and bright, coming from the window, casting soft shadows. The overall color palette is warm and earthy with touches of green, creating a bright and inviting workout space. Text overlay "3. SHOW UP STRONG" is prominently displayed in white, bold, sans-serif font.
0:10man side raise with tonal
A medium shot of a fit man performing a side raise exercise with the Tonal machine. He is standing, facing slightly away from the camera and towards the Tonal device, which is mostly out of frame on the right. He is wearing a black tank top and light grey shorts, revealing his toned arms and legs. His attention is focused on the exercise, with his head turned slightly to the right. The background is a clean white wall on the left, contrasting with a red brick wall on the right in the upper half of the frame, suggesting an urban loft or modern gym setting. The floor is light-colored wood. The lighting is bright and even, highlighting his muscle definition and creating a dynamic contrast. The color palette is neutral with natural wood and brick accents, providing a warm, modern feel. Text overlay "3. SHOW UP STRONG" is displayed in white, bold, sans-serif font.
0:11man side raise hands close up
A close-up shot focusing on the hands and upper arms of a man performing a side raise with the Tonal machine. The camera is positioned slightly below and to the side of the man, looking up towards his chest and shoulders. He is holding the black spherical Tonal handles, pulling them upwards and outwards. His biceps and shoulders are visibly engaged, showcasing muscle definition and the exertion of the exercise. He is wearing a black tank top and light grey shorts, consistent with the previous shot. The background is a blurred white wall, suggesting the same modern gym setting. The lighting is bright and directional, emphasizing the contours of his muscles and the texture of the equipment. The color palette is dark and neutral, focusing on the human form and equipment. Text overlay "3. SHOW UP STRONG" is displayed in white, bold, sans-serif font, reinforcing the motivational message.
0:12tonal in home setting
A wide shot showcasing the Tonal smart gym device installed on a light grey wall in a modern, well-lit living space. The Tonal unit is sleek and black, featuring a prominent screen that displays the 'TONAL' logo in white against a dark background. Its adjustable arms are extended outwards and slightly upwards, with black handles hanging from them. To the left of the Tonal, there's a light-colored bench or ottoman, and a woven basket holding a grey yoga mat and a foam roller, suggesting fitness use. On the right, part of a wooden dining table and a dark sideboard with decorative items like a plant and possibly books are visible, integrating the gym equipment seamlessly into a home environment. The floor is light hardwood. The lighting is bright and ambient, creating a clean, inviting, and spacious atmosphere. The overall color palette is bright and neutral, with black, grey, white, and natural wood tones, emphasizing minimalist design. Text overlay "HUNDREDS OF WORKOUTS IN UNDER 20 MINUTES" is displayed prominently at the top in white, bold, sans-serif font, acting as a strong call to action.
