0:00intro host with overlay The scene opens with a medium close-up of a male presenter from the chest up, centered in the lower half of the frame. He has red hair, a prominent red beard, and is wearing clear framed glasses. He is dressed in a dark shirt with a gray button-up shirt over it. Behind him, a large, dimly lit, out-of-focus image of a man with dark skin and a beard (James Harden) is visible, with his head cropped by the top edge of the frame. The background behind the presenter is dark and indistinct. A white text overlay spans the upper middle portion of the screen, reading 'Have you seen this viral James Harden commerical?'. The lighting is soft and frontal, illuminating the presenter's face clearly against the darker background. His expression is engaging and slightly questioning as he speaks. The overall color palette is dominated by dark tones in the background, contrasting with the presenter's skin tone and the bright white text.
0:02host explaining myths The scene features a medium close-up of the male presenter from the chest up, speaking directly to the camera. His facial expression is serious and informative. He has red hair and a red beard, wearing clear framed glasses and a gray button-up shirt over a dark t-shirt. The background is a dimly lit room with subtle details like a white skull-like decor piece and a blue neon sign that appears to say 'Media' on the left side, and a poster with white text on the right. The lighting is soft and focused on the presenter. A prominent yellow and black text overlay appears at the bottom of the screen, stating '3 BEARD MYTHS PEOPLE STILL BELIEVE'. The color palette is dark blue and gray in the background, with the presenter's warm skin and beard tones, and bright yellow text for emphasis.
0:04b roll shaving razor A close-up shot focuses on a black and red shaving razor actively shaving stubble from light-toned skin, presumably on a face or neck. The skin has short, dark stubble that is being removed by the razor blades. The background is an out-of-focus, bright white surface, suggesting a bathroom or clean environment. The lighting is bright and even, highlighting the action of shaving. Yellow text overlays appear at the bottom, stating '1. IS SHAVING GROWS THICKER BEARDS'. The action is clear and precise, demonstrating the shaving process. The color palette is bright white, red, black, and natural skin tones.
0:07host with graphics The male presenter is again shown in a medium close-up, speaking directly to the camera with a firm and slightly dismissive expression. He is wearing his clear glasses and gray button-up shirt, with the dark background and subtle neon sign visible. As he speaks, yellow and black text overlays appear: 'DUDE THAT IS A MYTH' and 'THERE IS NO SCIENTIFIC LINK'. Then, two cartoonish graphic overlays pop up on either side of his head: on the left, a blue and yellow razor, and on the right, a female scientist in a lab coat looking into a microscope with beakers on a table. The graphics are vibrant and stand out against the darker background and the presenter's figure. The lighting remains consistent, highlighting the presenter. The color scheme combines the warm tones of the presenter with the cool blue of the neon sign and the bright yellow of the text and graphics.
0:11b roll beard combing A tight close-up shot focuses on the lower part of a man's face, specifically his mouth, chin, and beard area. The man has a short, well-groomed beard and mustache. His blue eyes are visible in the upper part of the frame, looking slightly upward. He uses a small, wooden comb to smooth his beard and then holds it horizontally under his nose, resembling a thick mustache, then moves it to his chin, indicating grooming. The background is a blurry, light-colored surface, possibly a bathroom mirror or wall. The lighting is bright and even, highlighting the textures of his beard and skin. Yellow and black text overlays appear at the bottom: 'AFFECTING THICKNESS OR GROWTH RATES OF BEARD HAIRS'. The color palette is natural skin tones, dark brown beard, and the warm wood of the comb, contrasted with the bright yellow text.
0:15host introducing second myth The male presenter is shown in a medium close-up, speaking directly to the camera with an engaging and slightly conspiratorial expression. He counts 'two' with his fingers. He has his signature red hair, red beard, and clear framed glasses, wearing a gray button-up shirt. The dark background with the subtle neon sign remains visible. A yellow and black text overlay appears at the bottom: '2. AGE DETERMINES BEARD GROWTH'. The lighting is consistent, focusing on the presenter. The scene maintains a warm and slightly moody color palette with the bright yellow text.
0:16b roll search queries A medium close-up shot focuses on a young man with a short beard and dark, closely cropped hair, looking into a mirror (implied by his gaze and actions). He has a concerned and slightly frustrated expression, touching his face and beard area. His background is a blurry, bright white or light-colored wall. Overlaid on the screen are two white search bar graphics, simulating online search queries. The top bar fills with 'will i hit a second growth spurt' and the bottom bar fills with 'around what age will my beard come in thicker'. As the text appears, the man reacts with hand gestures to his face. The lighting is bright and even, giving a clean, modern aesthetic. The color palette is muted, with the man's natural skin tones and dark hair, and the stark white search bars with black text.
0:23host introducing third myth The male presenter is again shown in a medium close-up, speaking with a direct and slightly animated expression. He spreads his hands open. He has his red hair, red beard, and clear framed glasses, wearing a gray button-up shirt. The dark background with the subtle neon sign is visible. A yellow and black text overlay appears at the bottom: 'MYTH 3. IT'S ONLY UP TO GENETICS'. The lighting remains consistent, focusing on the presenter's face and upper body. The color palette continues the warm tones of the presenter against the dark, cool background, with the bright, attention-grabbing yellow text.
0:26b roll emoji with text A full-screen shot displays an animated emoji of an older man's face. The emoji is bald on top with white hair on the sides and a prominent white mustache and goatee. His eyes are large and brown, and his expression is one of mild surprise or mild concern. The background is solid white. Yellow text overlays appear at the bottom, stating 'LISTEN JUST CAUSE YOUR DAD HAD A PATCHY BEARD'. The animation is simple but expressive. The color palette is bright white, with the warm skin tones and white hair of the emoji, and the contrasting black and yellow text.
0:29b roll man examining beard A medium close-up shows a man with dark hair and a short beard, wearing a black t-shirt. He is positioned slightly off-center to the right, looking introspectively at his own beard, gently touching it with his hand. His expression is one of self-assessment or mild concern. The background is a simple, light gray or white wall, suggesting a clean, possibly private space like a bathroom. The lighting is soft and even, highlighting his features. Yellow and black text overlays appear at the bottom: 'DOESN'T MEAN YOU'RE JUST GOING TO BE TOO'. The color palette is muted, focusing on the man's natural skin and hair tones against the neutral background, with the pop of yellow text.
0:31product shot kit in box An overhead shot shows an open cardboard box filled with Beard Club products. Inside the brown box, several black bottles with yellow labels (beard wash, face wash, body wash), a small black container (beard balm), a black pouch, a wooden comb, and a small gray travel bag are neatly arranged. The text 'CRAFT WITH CONFIDENCE' is displayed in bright yellow with a black outline above the box. The background is a light wooden surface. The lighting is bright and even, clearly showcasing all products. The color palette features the natural brown of the box and wood, black and yellow product branding, and various textures of the items. Yellow text overlays read 'BEARD CLUB HAS A VARIETY OF PRODUCTS THAT'.
0:33product shot individual items An overhead shot displays several individual Beard Club products laid out on a light wooden surface. From left to right, a yellow and black box (Beard Growth Kit), a small black spray bottle, two small black dropper bottles, and a black beard brush are visible. Each item features the distinct yellow Beard Club logo and branding. The lighting is bright and consistent, creating a clean, professional look. The background is a neutral light wood grain. Yellow text overlays appear at the bottom: 'ARE GONNA STIMULATE BEARD GROWTH'. The color palette is dominated by black and yellow product branding against the light wood, emphasizing the product line.
0:35host explaining guarantee The male presenter is back in a medium close-up, speaking directly to the camera with a confident and slightly emphatic expression. He uses a hand gesture, pointing forward. He maintains his red hair, red beard, and clear framed glasses, wearing a gray button-up shirt. The dark background with the neon sign is visible. Yellow and black text overlays appear at the bottom: 'AND IS BACKED BY A GROWTH GUARANTEE'. The lighting is consistent, focusing on the presenter. The color palette is warm for the presenter against the dark background, with the bright yellow text providing emphasis.
0:37host with guarantee overlay The male presenter is shown in a medium close-up, speaking directly to the camera. He maintains his red hair, red beard, and clear framed glasses, wearing a gray button-up shirt. The dark background with the neon sign is visible. A large, rectangular graphic overlay appears over the presenter's body, obscuring his lower face and torso. This graphic features bold black text on a light gray background: 'BEARD GROWTH, GUARANTEED.' It also includes smaller text 'No results using our regimen? You'll get a full refund with our Growth Guarantee,' five yellow stars, and '20,000+ 5-star Reviews', along with a yellow button reading 'TRY A GROWTH KIT'. A small, stylized beard logo is on the right. Yellow and black text overlays appear at the bottom: 'THEY HAVE THOUSANDS OF'. The lighting is consistent on the visible parts of the presenter. The color palette blends the presenter's warm tones with the stark black, yellow, and gray of the graphic overlay.
0:39b roll reviews screen A dynamic split screen shot displays multiple product reviews, each featuring a profile picture of a customer, a 5-star rating, and text. The layout is clean, with white backgrounds for each review card. The text from the reviews is partially readable, praising the product. Yellow and black text overlays appear at the bottom: '5 STAR REVIEWS TONS OF BEFORE AND AFTER'. The scene quickly transitions between different review sections. The lighting is bright and even, typical of a screen recording or graphic display. The dominant colors are white, black text, and yellow stars, with various skin tones and expressions in the profile pictures.
0:41b roll before after split A vertical split screen displays two 'Before' and 'After' comparisons of men's beards. The top comparison shows a man with a less full beard on the 'Before' side and a noticeably fuller, darker beard on the 'After' side. The bottom comparison features another man with a thinner beard in the 'Before' image and a thicker, more developed beard in the 'After' image. Both sets of images are headshots, brightly lit against neutral backgrounds. White text overlays, 'BEFORE' and 'AFTER', clearly label the sections. Yellow and black text overlays at the bottom reiterate 'TONS OF BEFORE AND AFTERS LISTEN DITCH THE MYTHS'. The color palette is clean and bright, showcasing the transformations effectively.
The male presenter is shown in a medium close-up, speaking directly to the camera with a confident and encouraging expression. He gestures with his hands open. He has his red hair, red beard, and clear framed glasses, wearing a gray button-up shirt. The dark background with the neon sign is visible. A large, prominent yellow rectangular graphic overlay appears over the bottom half of his body, containing bold black text: 'Save 35% Off With Code: PBF35'. The lighting is consistent on the visible parts of the presenter. The color palette blends the warm tones of the presenter against the dark background with the high-contrast yellow and black of the call-to-action graphic.
0:47end card logo and offer The scene displays a static end card with a minimalist design. The background is solid black. Centered in the upper portion of the frame is the Beard Club logo: a stylized yellow 'B' with a small 'C' loop beneath it, subtly resembling a beard, with three yellow drops of liquid underneath it. Below the logo, a bright yellow rectangular box contains bold black text: 'Save 35% Off With Code: PBF35'. The overall aesthetic is clean, bold, and directly promotional. The colors are stark black and vibrant yellow, adhering strictly to brand colors.
