0:00intro banner setup A wide shot of an empty, dark arena or stadium. In the center of the frame, a large, rectangular, off-white fabric banner is partially rolled up, hanging from the ceiling. A single, bright, cool-toned spotlight illuminates the top portion of the banner, casting a soft glow. The lower part of the banner remains rolled, creating a horizontal cylindrical shape. The background is mostly dark, showing indistinct dark stadium seating rows at the bottom, receding into shadow, suggesting a vast, empty space. The overall mood is anticipation and grandeur. The camera is static and centered.
0:01product reveal banner The scene continues from the previous wide shot of the dark arena, focusing on the large, off-white fabric banner hanging centrally. Over time, the banner unrolls completely, revealing text and images. First, the black silhouette of the iconic Jordan "Jumpman" logo appears at the top center. Below it, the word "HOMBRES" appears in large, bold, red sans-serif capital letters. Then, "COURT CONNECT" appears below "HOMBRES" in the same style, followed by "MID" in an even larger font size, stacked on two lines. Finally, a pair of black and red Jordan "Court Connect Mid" sneakers appears at the bottom of the banner, positioned slightly angled with the toes pointing slightly outwards. The sneakers are predominantly black with red accents on the toe box, side panel, and outsole, featuring white midsoles. The banner is fully illuminated by the spotlight from above, creating subtle shadows and highlights on its fabric texture. The dark, empty stadium seating is still visible in the background, out of focus. The overall progression creates a dramatic reveal.
0:07outro brand call to action A stark, black screen serves as the background. Centered at the top, the iconic red Jordan "Jumpman" logo is prominently displayed. Below the logo, in white sans-serif capital letters, is the phrase "AHORA DISPONIBLE EN" (NOW AVAILABLE AT). Directly beneath this, the brand name "SHOE CARNIVAL" is displayed in large, bold, white capital letters, with "SHOE" in a solid font and "CARNIVAL" in a slightly stylized font that gives it a carnival-like marquee feel. At the very bottom, a small disclaimer in white text reads "La selección de productos varía según la tienda." (Product selection varies by store.) The entire screen is clean and graphic, designed for clear brand and retail information.
