0:00man applying dye beard hair
The scene opens with a close-up shot of a shirtless man, appearing to be in his late 30s or early 40s with dark hair and a salt-and-pepper beard. He is in a brightly lit bathroom, indicated by the white walls and a hint of a shower curtain rod in the background. He is actively applying a light, creamy substance, likely hair dye, to his beard and the sideburn area near his ear using a white comb-like applicator. The substance has a light brown or beige tint to it, mixing with the white foam. His facial expression is neutral and focused on the application. The lighting is bright and even, casting minimal shadows. Overlaid text at the top reads: "ONCE YOU GO BLACK, YOU DON'T EVER GO BACK". The color palette is dominated by the man's skin tones, the white applicator, and the light background, with a touch of the creamy dye.
0:03man explaining hair dye experience
A medium shot frames the man from the previous scene, now looking directly at the camera and speaking. He is still shirtless, with visible chest hair and a slight tan or reddish tint on his chest. The background shows an outdoor balcony or patio setting with a lush green plant on the left and a sliding glass door on the right. The lighting is natural and bright. He smiles briefly while talking. The text "I started dyeing my hair and loved the look so much." appears on the lower third of the screen in white text with a red background.
0:06split screen dye mixtures
This scene is a split screen with two close-up shots of different hair dye preparations. The top frame shows a hand mixing a light brown, creamy substance in a white plastic tray with a small white spatula. The background is dark and indistinct. The bottom frame shows a hand stirring a dark brown, thick liquid in a purple bowl with a purple spoon. The background is also indistinct, possibly a counter. The overall color palette is earthy browns, whites, and purple against dark backgrounds. This scene visually contrasts different dye preparation methods. Text: "But typical drugstore dyes" is displayed in red at the bottom of the top frame.
0:07man discussing skin reactions
The man from earlier reappears in a medium shot, facing the camera. He is now wearing a black crew-neck t-shirt. His hair is dark and neatly styled, and his beard is a mix of dark and gray. He is indoors, in what appears to be a living room or office space with light gray walls, framed pictures, and a light fixture visible in the background. The lighting is soft and even. He speaks with a serious and concerned expression, occasionally pointing to his head or gesturing with his hand. Overlaid text reads: "caused staining on my skin, and even gave me skin reactions. It felt like my head was falling off." in white text with a red background, appearing sequentially.
0:11product hero shot bottle brush
A clear, well-lit product shot showcasing the 'Simpler Hair Color' white spray bottle and its accompanying white comb-brush applicator. The bottle stands upright on a wooden tray with a minimalist design, with the brush lying in front of it. The background is a clean, bright white wall, emphasizing the product. The lighting is soft and natural, highlighting the product's details. A red banner with white text "GET IT NOW!" is across the top-left corner. The text "That's when I discovered Simpler Hair Color." is overlaid at the bottom.
0:13unboxing simpler hair color
This scene provides an overhead, point-of-view shot of hands unboxing the 'Simpler Hair Color' product. The hands open a sleek black box with the 'Simpler' logo, revealing a 'Welcome' message and a black drawstring bag. The hands then pull out a black instruction booklet and later, the white bottle of hair color, cleaning wipes, reusable gloves, and the comb-brush applicator, laying them neatly on a rustic wooden table. The red "GET IT NOW!" banner remains at the top. Green checkboxes with text like "Easy to use", "No mess", "Gentler on skin", and "Uses TDS" appear progressively, highlighting product benefits. The overall tone is clean and informative, showcasing the product and its components. The background is a natural wooden surface.
0:20squeezing dye onto brush
A close-up shot focuses on a hand holding the 'Simpler Hair Color' bottle and squeezing the brown, creamy dye directly onto the white comb-brush applicator. The dye emerges smoothly from the nozzle, filling the teeth of the brush. The background is a light blue bathroom wall, slightly out of focus. The lighting is bright and direct. The red "GET IT NOW!" banner is present at the top. Text "You just squeeze the dye onto the brush." is overlaid at the bottom. The color palette emphasizes the white applicator, the brown dye, and the light blue background.
0:21man applying dye to hair
The scene returns to the man from earlier, now shirtless in a bathroom, applying the creamy dye to the top of his head using the white comb-brush. His hair is slicked back and a layer of the light brown dye is visible on his scalp and hair. He looks directly at the camera with a determined expression. The bathroom background is simple, with light walls and a white towel bar. The red "GET IT NOW!" banner is at the top. Text "and apply it directly to your hair." is at the bottom. The lighting is bright and highlights the wet hair and product application. The color palette is dominated by skin tones, white dye, and the light bathroom interior.
0:24man applying dye to beard
The man from previous scenes is now wearing a teal crew-neck t-shirt and applying the dye to his beard. The camera is positioned slightly to his left, offering a side profile view of his face as he meticulously applies the product. A portion of his beard on his cheek is already covered in the light brown, creamy dye, with patches of his natural gray visible. He glances at the camera with a serious yet engaged expression. The background reveals a bathroom setting with white walls and a mirrored surface reflecting parts of the room. The red "GET IT NOW!" banner is at the top. Text "No mixing, no mess. Plus, you can use it multiple times, which is really cost-effective." is overlaid at the bottom. The lighting is bright and even. The color palette includes the teal shirt, skin tones, white dye, and the light bathroom.
0:28man after dye application
A close-up shot focuses on the man's head and shoulders. His dark hair is wet and slicked back, and his beard is now a uniform dark brown, covering all the previous gray. He is shirtless in a bright bathroom, looking upwards and to the left with a pleased or contemplative expression. The white walls of the bathroom are visible in the background, out of focus. The red "GET IT NOW!" banner is at the top. Text "I let it sit for 20 minutes, and my grays are completely covered, without any staining or mess in the bathroom." is overlaid at the bottom. The lighting is bright and even, highlighting the clean, dark appearance of his hair and beard.
0:31man confident after dyeing
The man from earlier is seen in a medium shot, shirtless, with his newly dyed dark hair and beard looking sharp and clean. He is speaking directly to the camera with a confident smile, gesturing with his hand. The background is an outdoor balcony or patio, similar to an earlier scene, with a sliding glass door and natural light. The red "GET IT NOW!" banner is at the top. Text "Now I look 10 years younger, and feel confident stepping out with a fresh, clean look." is overlaid at the bottom. The lighting is bright and natural, creating a positive and refreshed atmosphere. The color palette is vibrant, with the man's healthy skin tone and the outdoor greenery.
0:35product shot bottle plant
A clean product shot of the white 'Simpler Hair Color' spray bottle, standing upright on a white surface. A large green potted plant with textured brown and white pot is in the blurred background, adding a touch of natural aesthetic. The lighting is bright and soft, highlighting the product. The red "GET IT NOW!" banner is across the top-left corner. Text "Simpler Hair Color has truly transformed my grooming routine." is overlaid at the bottom. The color palette is fresh, with white, green, and a hint of earthy brown.
0:36hand holding product
A close-up shot of a hand holding the white 'Simpler Hair Color' bottle. The bottle is held centrally, slightly angled, showcasing its design. In the background, the unboxed components of the 'Simpler Hair Color' kit are visible on a table, slightly out of focus, including the black box, white comb, and cleaning wipes. The red "GET IT NOW!" banner is at the top. The lighting is bright and clean, emphasizing the product. The color palette includes the white bottle, the hand's skin tone, and the dark/white elements of the kit in the background.
0:39before after man 1
A dynamic split-screen showing a 'BEFORE' and 'AFTER' comparison of the first man featured in the video. The 'BEFORE' panel on the left shows him with salt-and-pepper hair and beard, wearing a teal shirt, looking directly at the camera with a neutral expression. The 'AFTER' panel on the right shows him with dark, perfectly groomed hair and beard, shirtless, with a confident and appealing expression, also looking directly at the camera. The background is a swirling pattern of black and gray lines. Red 'BEFORE' and green 'AFTER' labels are at the top of each panel. The red "GET IT NOW!" banner overlays the top-left of the entire screen.
0:40before after man 2
Another split-screen 'BEFORE' and 'AFTER' comparison, this time featuring a different man. The 'BEFORE' panel on the left displays a man with graying hair and beard, wearing a dark shirt, with a serious expression. The 'AFTER' panel on the right shows him with dark, richly colored hair and beard, looking more refreshed and confident, with a hint of a smile. The swirling black and gray background persists, along with the 'BEFORE', 'AFTER', and "GET IT NOW!" labels. The lighting is consistent and flattering, highlighting the transformation.
0:42before after man 3
A third split-screen 'BEFORE' and 'AFTER' comparison, showcasing a bald man. The 'BEFORE' panel on the left shows him with a graying beard and mustache, with a neutral expression. The 'AFTER' panel on the right features him with a dark, fully colored beard and mustache, looking directly at the camera with a subtly confident expression. The consistent swirling black and gray background, along with the 'BEFORE', 'AFTER', and "GET IT NOW!" labels, remains. The lighting is even and highlights the change in beard color effectively.
0:44before after man 4
The fourth split-screen 'BEFORE' and 'AFTER' comparison, again featuring a bald man. The 'BEFORE' panel on the left shows him with a graying goatee and mustache, with a neutral but slightly less energetic expression. The 'AFTER' panel on the right displays him with a fully dark goatee and mustache, sporting a broad, bright smile and looking directly at the camera. The swirling black and gray background, 'BEFORE', 'AFTER', and "GET IT NOW!" labels are constant. The lighting is consistent and accentuates the positive change in his appearance and mood.
0:46before after man 5
The final split-screen 'BEFORE' and 'AFTER' comparison, focusing on a man with a full beard. The 'BEFORE' panel on the left shows him with a voluminous, distinctly gray beard, and an upward-looking, slightly surprised expression. The 'AFTER' panel on the right portrays him with a thick, completely dark beard, maintaining the upward-looking, surprised expression but now with a vibrant, youthful appearance. The swirling black and gray background, 'BEFORE', 'AFTER', and "GET IT NOW!" labels are consistent across this series of transformations. The lighting is bright and clear, emphasizing the dramatic change in beard color.
0:48product box on path
An overhead shot shows a sleek, small black box with the 'Simpler' logo on its lid, resting on a concrete path. The path is bordered by small, light-colored pebbles and irregular reddish-brown stepping stones, suggesting an outdoor garden or patio setting. The lighting is natural and bright, creating soft shadows. The red "GET IT NOW!" banner is at the top. Overlaid white text reads: "FREE SHIPPING! RIGHT TO YOUR DOOR." The color palette is natural and earthy, with grays, browns, and the black of the product box.
0:49final product call to action
The final scene is a static graphic display featuring the 'Simpler Hair Color' product. The white spray bottle and comb-brush applicator are centrally displayed within a circular frame, against a dark, abstract background with swirling gray, black, and white patterns. Below the circle is a prominent green 'BUY NOW!' button with a white hand cursor hovering over it, indicating interactivity. Further below, text reads: "Make it simple" and then "SIMPLER HAIR COLOR" in large white letters. The color palette is dark and sophisticated, with pops of white and green for the product and call to action. This is a clear, direct call to action screen.
