0:00woman stretching by window
The scene opens with a medium shot of a woman stretching with her back to the camera, her arms extended upwards and hands clasped behind her head. She is positioned centrally against a large window covered by horizontal white blinds, which create strong horizontal shadow patterns across her body and the room. Bright, diffused natural light streams in from the window, silhouetting her and highlighting the texture of the blinds. The room appears to be a bedroom or living space, with soft, warm tones. The dominant colors are the dark silhouette of the woman, the white of her pants, and the warm, slightly desaturated tones of the background. Text overlays appear: "Free Pura diffuser with a 12 month subscription" centered, and "I've recently learned how much scent affects my energy" at the bottom.
0:03woman walking with diffuser
This wide shot shows a woman walking from a hallway into a bright, open-plan living room/kitchen area. The camera is positioned low, looking up slightly, with a white, ribbed cylindrical Pura diffuser prominently displayed on a white counter in the foreground on the right. The diffuser has a soft blue light emanating from its base. In the background, the woman is walking away from the camera. The living area features a cream-colored armchair on the left, a large, abstract painting on the wall, and warm-toned wooden flooring. The kitchen in the background has white cabinets and a modern, clean aesthetic. Overhead lighting fixtures are visible. Text overlays continue: "Free Pura diffuser with a 12 month subscription" at the top, and "scheduling scents with the Pura app" at the bottom.
0:04hands holding fragrance refills
A close-up shot focuses on a pair of hands holding two rectangular fragrance refill boxes above the white Pura diffuser. The diffuser is partially visible at the bottom of the frame, resting on a white surface, with a warm lamp in the blurred background. The left hand holds a gold-colored box labeled "unify co. SUN" and the right hand holds a white box labeled "LAFCO NEW YORK Chamomile Lavender". Both boxes feature the 'pura SMART SCENT' logo. The lighting is soft and warm, coming from behind, creating a gentle glow. The color palette includes warm gold, white, and the neutral tones of the hands and diffuser. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top, and "is such a game changer" at the bottom.
0:06inserting fragrance refills
This close-up shot shows hands actively inserting a small rectangular fragrance refill bottle into one of the two bays of the white Pura diffuser. The top cover of the diffuser has been removed, revealing the two slots for the scent bottles. The left hand holds the diffuser's top, while the right hand carefully places a 'LAFCO NEW YORK' refill into the right bay. After that, the left hand inserts another 'unify co.' refill into the left bay. The background is blurred, showing a warm-toned lamp and a wall. The lighting is soft and warm, highlighting the intricate details of the diffuser and the small bottles. Text overlays remain: "Free Pura diffuser with a 12 month subscription" at the top, and "My space automatically smells exactly how I want" at the bottom.
0:08closing diffuser
The close-up shot continues, focusing on the hands carefully placing the white, ribbed top cover back onto the Pura diffuser, securing the fragrance refills inside. The diffuser is now fully assembled and appears sleek and minimalist. The warm lamp in the blurred background continues to provide soft lighting. The scene emphasizes the simplicity of the product's design and operation. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top, and "when I want I can control the intensity" at the bottom.
0:10pura app intensity control
A close-up shot of a smartphone screen (iPhone) held by hands, displaying the Pura app interface. The app shows a vibrant green background with a white flower and a 'SUN unify co. Fragrance Refill' image at the top. Below this, there are controls for 'Intensity', 'Timer', and 'Start'. A finger taps the 'Intensity' control. The screen is brightly lit, contrasting with the slightly darker background of the room. The overall color palette is dominated by the app's green and white, with the warm tones of the hands and the phone's red casing. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top.
0:12pura app timer setting
A close-up of a smartphone screen (iPhone) showing the Pura app, now displaying a 'Timer' overlay. The user's fingers are seen scrolling through time options (hours and minutes) on a rotary selector. The main screen behind the overlay still shows the 'SUN unify co.' fragrance. The interface is clean, with white and gray elements for the timer against the app's green background. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top, and "switch between fragrances and set everything up around my routine" at the bottom.
0:13pura app scheduling overview
A close-up shot of a smartphone screen (iPhone) showcasing the Pura app's scheduling interface, which resembles a calendar grid for daily scent programming. The screen displays 'Front Room' at the top, with days 'Sun', 'Mon', 'Tue' listed. Time slots are shown vertically from 1 AM to 7 PM. The grid is empty, ready for scheduling. The background is a slightly blurred, warm-toned room. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top, and "all for my phone it makes my home feel more intentional" at the bottom.
0:15pura app template selection
A close-up of a smartphone screen (iPhone) showing the Pura app, with a pop-up menu offering scheduling templates like 'Rise and shine', 'All day long', 'Work from home', and 'Relaxing evening'. A finger taps on the 'Rise and shine' option. The background is the calendar grid seen previously. The lighting is consistent, with the phone screen being the primary light source. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top, and "like my space is shifting with me" at the bottom.
0:17pura app template customization rise and shine
A close-up of a smartphone screen (iPhone) showing the Pura app, now displaying a detailed customization screen for the 'Rise and shine' template. Options include selecting fragrance (Sun or Chamomile Lavender), repeat days, and start/end times (06:00 AM - 10:00 AM). The bottom also shows intensity options: Subtle, Medium, Strong. The finger taps on 'Medium'. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top, and "from morning energy to winding down at night" at the bottom.
0:18pura app scrolling calendar
A close-up of a smartphone screen (iPhone) displaying the Pura app's calendar view, which is now populated with a 'Rise and shine' schedule for Sunday and Monday in yellow blocks. The user's finger is seen scrolling downwards, navigating through the time slots, which extend from 1 PM to 11 PM. The calendar grid remains the primary visual, showing a clear layout for daily scheduling. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top, and "from morning energy to winding down at night" at the bottom.
0:20pura app template customization relaxing evening
A close-up of a smartphone screen (iPhone) showing the Pura app, now with a 'Relaxing evening' template customization screen. The options for fragrance (Sun or Chamomile Lavender), repeat days, and start/end times (06:00 PM - 09:00 PM) are displayed. The intensity options (Subtle, Medium, Strong) are at the bottom. A finger taps on 'Subtle'. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top, and "from morning energy to winding down at night" at the bottom.
0:21pura app full schedule
A close-up of a smartphone screen (iPhone) displaying the Pura app's calendar view, now fully populated with both 'Rise and shine' (yellow blocks) and 'Chamomile Lavender Relaxing evening' (gray blocks) schedules for Sunday, Monday, and Tuesday. The screen is filled with the schedule, illustrating a full week's scent programming. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top, and "whether I'm trying to stay focused or fully unwind" at the bottom.
0:22woman working with diffuser
A medium-wide shot of a bright, contemporary living space. In the foreground, on the right, the white, ribbed Pura diffuser sits on a white counter, emitting a soft blue light from its base. In the midground, to the left, the woman from earlier scenes is seated comfortably in a cream-colored armchair, working on a dark laptop. A soft, light-colored blanket is draped over the chair. The background reveals an open-plan kitchen with white cabinets and a dining area, brightly lit with overhead recessed lights and a stylish hanging light fixture. The overall color palette is bright and neutral, with pops of dark from the laptop and the woman's clothing. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top, and "Pura lets me create those moments intentionally" at the bottom.
0:25woman playing with dog with diffuser
A medium-wide shot of the same living space, but the focus shifts to the kitchen area in the background while the Pura diffuser remains prominently in the foreground on the right. The white, ribbed Pura diffuser glows with a blue light. In the background, the woman is joyfully interacting with a light-colored dog (possibly a Labrador retriever) in the kitchen. The dog jumps up on her, and she playfully squats down to pet it. The kitchen has white cabinets and a light-toned countertop, with recessed lighting on the ceiling. A floor lamp is visible in the background on the right. The scene conveys a sense of warmth, domesticity, and happiness. Text overlays: "Free Pura diffuser with a 12 month subscription" at the top, and "and it's become a small but meaningful part of my wellness routine" at the bottom.
