0:00woman applying product to locs
A medium close-up shot of an adult Black woman with dark locs, wearing a dark blue robe adorned with a vibrant red, orange, and green floral pattern. She is actively applying a white spray product to the left side of her hair, focusing on the locs near her ear and scalp. Initially, her gaze is directed upwards and slightly to the right, concentrating on the application, then shifts to face the camera. Her right hand, featuring long, almond-shaped nails with light pink base and crisp white French tips, gently touches her locs. The background consists of a plain, light-colored wall with a partial view of a white door on the far left, slightly out of focus. The lighting is bright and even, indicating an indoor setting like a bathroom. A prominent white text overlay at the top of the frame reads: 'your locs are STILL dry and brittle because you're NOT using the HYDRATING mist'.
0:05woman spraying crown of locs
The scene continues with a medium close-up of the same adult Black woman. She is now spraying the white product from a small bottle onto the crown of her head, above her forehead, while looking directly at the camera. Her locs are slightly pulled back from her face, revealing her scalp. Her facial expression is lively and engaging, with her mouth moving as she speaks directly to the viewer. Her hands, adorned with the consistent long, French-tipped nails, are visible holding the spray bottle and making contact with her hair. The background remains the plain light wall with the white door partially visible on the left. The white text overlay 'your locs are STILL dry and brittle because you're NOT using the HYDRATING mist' is still prominently displayed at the top of the frame.
0:09woman massaging scalp and locs
In this medium close-up, the Black woman has ceased spraying and is now using both hands to thoroughly massage the product into her scalp and the roots of her locs. Her fingers are actively working through the base of her locs, ensuring even distribution of the hydrating mist. Her eyes are wide and focused, maintaining direct eye contact with the camera as she speaks animatedly, her mouth moving. Her dark locs cascade around her face and over her shoulders. The background is consistent: a plain, light-colored wall with a partial view of a white door on the left. The white text overlay 'your locs are STILL dry and brittle because you're NOT using the HYDRATING mist' persists at the top of the screen, reinforcing the message.
0:15woman presenting large product bottle
This medium close-up shows the Black woman presenting a product. The text overlay has disappeared from the screen. She holds a large, white pump bottle with a tan label, where the words 'HYDRATING MIST' are stylized and visible, prominently displaying it towards the camera with her right hand. Her left hand is open, palm facing upwards, positioned just beneath the bottle, as if to formally present the product. Her facial expression is still engaging and she maintains direct eye contact with the camera. The background remains a plain, light-colored wall, with a white door visible on the left side of the frame, providing a clean and uncluttered backdrop for the product presentation.
0:18woman presenting two product bottles
In this medium close-up shot, the Black woman is seen holding up two white product bottles, one larger pump bottle and one smaller spray bottle, with both hands. Both bottles feature similar tan labels with the text 'HYDRATING MIST' clearly visible, indicating different sizes of the same product. She proudly showcases them to the camera. Her eyes are wide, and she looks directly at the camera with a slight, confident smile, conveying a sense of conviction and making a clear point to the viewer. The background remains the consistent plain light-colored wall and the white door.
0:20woman spraying product on hand and applying to locs
The medium close-up continues with the Black woman demonstrating the product application. She holds the smaller white spray bottle in her left hand and dispenses some product onto her right palm. Following this, she rubs her hands together briefly to illustrate the product's texture and consistency. Subsequently, she begins to meticulously rub the product from her hands into her locs, specifically focusing on the strands near her face. Her expression is attentive and she maintains consistent eye contact with the camera, conveying an instructional and informative tone. The background remains the plain, light-colored wall with the white door on the left, slightly out of focus.
0:26woman spraying locs directly on side
In this medium close-up, the Black woman is shown holding the white spray bottle and directly spraying the product onto her locs located on the left side of her head, closer to the back. Her head is tilted slightly to the right, and her gaze is intently fixed on her hair as she applies the mist. Immediately after spraying, she uses her right hand to gently but thoroughly rub the product into the recently sprayed locs, ensuring absorption. Her expression is concentrated on the precise application. The background remains a simple, light-colored wall with a partial view of a white door on the left, still slightly out of focus.
0:31woman clapping hands and presenting bottle
This medium close-up captures the Black woman in a sequence of emphatic actions. She swiftly claps her hands together, creating a sharp visual and auditory impact to emphasize her message. Following this, she smoothly transitions to holding up the smaller white spray bottle towards the camera, presenting it clearly. She then uses her right index finger to point directly at the bottle, then shifts to a broader gesture with her left hand, further emphasizing her spoken point. Her expression is assertive and confident, maintaining direct eye contact with the viewer throughout this dynamic sequence. The background remains the plain, light-colored wall with a partial view of a white door on the left.
0:37woman gesturing with hands
A rapid medium close-up of the Black woman shows her making distinct hand gestures to emphasize her statement. She first makes a 'stop' gesture with her left hand, palm facing the camera, before quickly shifting to point with her right index finger, underscoring her words. Her dark locs frame her face, drawing attention to her direct gaze. Her expression is firm and direct, communicating a clear and impactful message to the viewer. The background is a plain, light-colored wall with a partial view of a white door on the left, remaining consistent throughout the sequence.
0:39woman presenting both bottles final message
The final scene is a medium close-up of the Black woman, who delivers her concluding remarks while showcasing the products. She initially holds up the smaller white spray bottle, then brings in the larger pump bottle to hold both products side-by-side, clearly displaying both size options. She gestures with her hands as she speaks, emphatically urging the viewer to acquire one of these essential products for their hair care. Her expression is determined and persuasive, maintaining unwavering eye contact with the viewer, reinforcing her final call to action. The background remains the familiar plain, light-colored wall with a partial view of a white door on the left, providing a clean and consistent backdrop.