0:00product presentation closed
A medium shot frames a Black woman with dark brown dreadlocks, wearing a royal blue t-shirt, standing in a bathroom. The background features a white door on the right and a light brown cabinet on the left. She holds a round, black jar of "Bask & Lather Edge Control" with gold lettering in both hands at chest level, while a small black edge tool rests on top of the closed jar. The lighting is bright and even, casting minimal shadows. Her expression is neutral as she looks directly at the camera. The primary colors are the royal blue of her shirt, the dark brown of her hair and skin, and the black and gold of the product packaging.
0:02product presentation open
A close-up shot focuses on the woman's hands as she holds the open jar of edge control. The jar, predominantly white on the inside and black on the outside, reveals a vibrant, translucent red gel-like product. A small, black double-sided edge tool is seen resting inside the red gel. The woman's dark brown dreadlocks are visible to the right, and a portion of her royal blue t-shirt with a white logo is seen in the lower left of the frame. Her face is partially visible at the top, maintaining a neutral expression. The bathroom background remains softly blurred. The lighting is soft and consistent, highlighting the product's color and texture. Dominant colors are vibrant red, black, white, and royal blue.
0:05applying edge control
An extreme close-up shot of the woman's right profile, focusing intently on her eye and the hairline near her temple. Her dark brown dreadlocks are visible around her face. She uses a small, black, double-sided edge brush/comb to apply the edge control product to her baby hairs, smoothing them down. Her fingers are visible, carefully manipulating the tool and product. The background is an out-of-focus, light-colored wall or door, maintaining a clean, simple setting. The lighting is bright and direct, emphasizing the texture of her hair and the product application. A text overlay, 'ALTHOUGH IT IS THICK', appears at the bottom. The color palette is dominated by various shades of brown for skin and hair, with black for the tool.
0:11combing edges
This extreme close-up continues to focus on the woman's right profile, with her right eye prominent and looking directly at the camera. Her dark brown dreadlocks frame her face. She is now using a vibrant purple double-sided comb/brush to meticulously comb and smooth her baby hairs and edges along her temple and forehead. Her fingers are clearly visible, guiding the comb with precision. The background remains a soft, blurred, light-colored wall. The lighting is consistent and bright, highlighting the sheen on her styled hair. Text overlays including 'HAVE TO GET ANOTHER RETIE SO THIS IS PERFECT TO TRY OUT NOW' appear at various points. The dominant colors are natural browns of her skin and hair, complemented by the vibrant purple of the comb.
0:18twisting hair
An extreme close-up shot focuses on the woman's right temple and the side of her head, showcasing her hands manipulating a section of her dreadlocks. She uses both hands to carefully twist and intertwine individual strands of hair around a larger lock, demonstrating a re-twisting technique. Her right eye is still partially visible, looking towards the camera, and a brief, soft smile appears on her face around the 0:20 mark. The background remains a soft, blurred, light-colored wall. The lighting is even, emphasizing the texture and movement of her dark brown hair. Text overlays such as 'I TOOK THE TWIST DOWN SO THAT I CAN WRAP THE LOOSE HAIRS AROUND THE LOCK AND THEN I TWIST IT AGAIN' guide the viewer. The predominant colors are the warm browns of her skin and hair.
0:25final edge styling
The extreme close-up returns to the woman's right temple and forehead, where she performs final touches on her styled edges. She uses the purple double-sided comb/brush to meticulously smooth and perfect her baby hairs, ensuring a neat finish. Her right eye is still prominent, gazing directly at the camera with a focused expression. Her hands are precise in their final styling movements. The background remains the same soft, out-of-focus light-colored wall. The lighting is consistent and flattering, highlighting the final result of her hair styling. A text overlay, 'GO AHEAD AND GIVE THIS A TRY', appears at the bottom. The scene features the natural browns of her skin and hair, contrasted with the purple comb.
0:29final look reveal
A medium close-up shot captures the Black woman presenting her fully styled hair. She looks directly at the camera with a confident and satisfied expression, her dreadlocks neatly pulled back and her edges perfectly smoothed. She wears the royal blue t-shirt, and her hands are raised near her temples, subtly gesturing towards her styled hair. The background is the familiar bathroom setting with a white door and light brown cabinet. The lighting is bright and even, showcasing the overall finished look. A text overlay, 'I'LL LINK IT DOWN BELOW', is visible. The scene is dominated by the royal blue of her shirt and the warm, rich browns of her skin and hair.
