0:00madrell introducing himself The scene opens with a medium shot of a young Black man, Madrell Stinney, standing slightly off-center to the left, in front of a tall, richly textured wooden door with a sleek vertical gold handle. He is looking off to his left, slightly downwards, while holding a black smartphone in both hands and interacting with it. The lighting is soft and even, suggesting an overcast day or indoor setting. The background door is a warm brown hue. There are text overlays: "@LEXUSUSA" at the top, "Hey guys," then "this is Madrell Stinney, editor-in-chief" near his feet, and "#PARTNER" at the bottom. He then takes a step forward and begins to walk to the right, beginning to turn his head towards the viewer.
0:02exterior cathedral building A wide shot captures the ornate facade of a grand Gothic-style cathedral, likely the Duomo di Milano, under a slightly overcast sky. The intricate architectural details, spires, and statues are prominent, showcasing centuries-old craftsmanship. The building is light grey, with dark, deep-set windows and statues lining the roofline. The overall color palette is cool and muted, dominated by shades of grey and white. The lighting is diffused, casting soft, subtle shadows that emphasize the building's texture. There's a minimal sense of a city environment, with a street lamp visible in the bottom left, but the focus is on the historical structure. Text overlays continue from the previous scene: "@LEXUSUSA" at the top and "#PARTNER" at the bottom.
0:03model walking runway The scene features a medium-wide shot of a male model walking confidently on what appears to be a runway or exhibition space. The model, an Asian man with short dark hair, is wearing a long, dark gray overcoat with a subtle blue inner layer, black trousers, and dark dress shoes. He has his hands in his pockets, and his expression is neutral. The environment is an elegant indoor space with light-colored walls, decorative moldings, and a light-colored floor. There's a decorative, ornate fireplace structure on the right side of the frame. The lighting is bright and even. The camera follows the model as he walks. Text overlays: "@LEXUSUSA" at the top, "Come with me to Milan Fashion Week." near his feet, and "#PARTNER" at the bottom.
0:05hand holding shoe A close-up shot focuses on a hand holding a high-top sneaker with a distinctive design. The shoe features a mix of grey, orange, and white panels with dark laces. In the blurred background, a clothing rack with various garments and other footwear is visible, suggesting a backstage area, showroom, or retail environment. The lighting is soft and functional, highlighting the texture and details of the shoe. The dominant color palette includes the shoe's colors, the muted tones of the background garments, and a hint of a tan or beige wall. Text overlays: "@LEXUSUSA" at the top, "Courtesy of Lexus" near the bottom, and "#PARTNER" at the very bottom.
An overhead shot frames a pair of feet wearing black, studded ankle boots, standing on a light-colored, textured carpet or rug. Directly in front of the feet, a small, light blue card with the word "PRADA" printed in white is visible on the floor. The lighting is bright and even, highlighting the details of the shoes and the card. The overall palette is dominated by the neutral tones of the floor and the dark shoes, with the pop of blue from the card. Text overlays: "@LEXUSUSA" at the top, "and it's all-electric RZ." at the bottom, and "#PARTNER" at the very bottom.
A medium shot captures a yellow and grey tram moving along a cobblestone street. The tram, with its classic design, has several windows and doors. In the background, ornate, historic buildings with numerous windows and decorative elements line the street under a bright, diffused sky. The street is wet, reflecting the light and suggesting recent rain. The camera is static, focusing on the tram as it passes. The dominant colors are the yellow and grey of the tram, the muted tones of the stone buildings, and the dark grey of the wet cobblestones. Text overlays: "@LEXUSUSA" at the top, "RZ." at the bottom, and "#PARTNER" at the very bottom.
0:08phone filming mood board The scene shows an over-the-shoulder shot of a person holding a smartphone, actively recording or photographing a large white board covered with a grid of fashion-related images. The images include portraits of models, fashion pieces, and artistic shots, creating a mood board. The person's hand and a portion of their dark jacket are visible in the foreground. The lighting is even and bright, illuminating the details of the images on the board. The background is mostly the white board, with hints of a simple room beyond it. The overall color palette is diverse, reflecting the various images on the board. Text overlays: "@LEXUSUSA" at the top, "feeling, and design." at the bottom, and "#PARTNER" at the very bottom.
0:10models walking runway longcoat Two male models walk on a brightly lit runway in an elegant, sparse room. The first model, with short dark hair, wears a long, dark grey overcoat, dark trousers, and dark shoes, similar to a previous shot. He is walking towards the right of the frame. Behind him, partially obscured, is another model whose attire is less distinct but also appears to be a long coat. The room has light, textured walls, decorative moldings, and a light-colored floor, suggesting a historic or upscale venue. On the right, a dark, ornate wooden console table or fireplace is visible. The lighting is bright and even, casting subtle shadows. Text overlays: "@LEXUSUSA" at the top, "and design." at the bottom, and "#PARTNER" at the very bottom.
0:11hands holding shoe detail A close-up shot features two hands carefully holding a striking, multi-colored high-top sneaker. The shoe's design incorporates panels of beige, grey, and bright orange, with robust yellow laces. The textured outsole is visible, indicating a sturdy construction. In the softly blurred background, a rack of clothing, possibly featuring patterned and textured garments, is visible, along with other shoes on the floor. The lighting is gentle and focused, highlighting the materials and craftsmanship of the shoe. The color palette is rich with earthy tones and a vibrant orange accent. Text overlays: "@LEXUSUSA" at the top, "this week" at the bottom, and "#PARTNER" at the very bottom.
0:13designers discussing mood board A medium-wide shot shows two men standing in front of a large white mood board, which is covered with numerous fashion-related images arranged in a grid. The man on the left, who appears to be Ludovico Bruno, is pointing enthusiastically at an image on the board, engaging in a conversation with the man on the right (Madrell Stinney). The man on the left has light hair and a beard, wearing a dark vest over a dark t-shirt and dark pants. Madrell is seen from the back, wearing his dark jacket and cap. The background includes a light-colored wall with several golden plaques or awards displayed. A large window on the right provides natural light, complemented by interior lighting. The overall mood is engaged and professional. Text overlays: "@LEXUSUSA" at the top, "technical craft into creative expression." near the bottom, and "#PARTNER" at the very bottom.
0:15entrance to historic building A wide shot frames the grand entrance of a multi-story, yellow historic building with numerous arched windows and classical architectural details. In the foreground, an ornate green metal gate with intricate scrollwork is open, revealing a view of the building. A white crosswalk is visible on the cobblestone street in front of the gate. The sky is overcast, providing soft, diffused lighting. The overall color palette is dominated by the yellow of the building, the green of the gate, and the grey of the street. The scene conveys a sense of arrival at a significant, perhaps elegant, location. Text overlays: "@LEXUSUSA" at the top, "First stop:" at the bottom, and "#PARTNER" at the very bottom.
0:17walking into palace The camera follows two individuals from behind as they walk into a grand interior space. The person on the left, presumably a woman, wears a dark denim jacket and dark pants, with her hair tied back. The person on the right is Madrell Stinney, wearing his dark jacket and cap. They walk on a plush, reddish-brown carpet towards a brightly lit area in the distance. The walls are light-colored with classical architectural elements, and tall gold curtains are visible on the right, suggesting a lavish, historic setting like a palace or grand hall. The lighting is warm and inviting. Text overlays: "@LEXUSUSA" at the top, "Church's presentation," at the bottom, and "#PARTNER" at the very bottom.
0:17churchs shoes black white A close-up shot showcases a pair of impeccably polished black and white dress shoes, artfully displayed on a dark green rectangular platform. The shoes feature white leather across the vamp with black lacing and a black toe and heel, creating a classic two-tone effect. In the blurred background, an antique wooden desk or lectern with an open book, and a vintage-style chair are visible, suggesting a studious or refined setting. The lighting is soft and deliberate, highlighting the shoes' sheen and details. The color palette is rich with deep greens, blacks, and browns, with the crisp white of the shoes providing contrast. Text overlays: "@LEXUSUSA" at the top, "Church's presentation," then "their latest Fall/Winter collection" at the bottom, and "#PARTNER" at the very bottom.
0:20palazzo barozzi ceiling An upward-angled shot reveals the breathtaking, intricately decorated ceiling of Palazzo Barozzi. The ceiling features classical frescoes, gold leaf details, and ornate moldings in various shades of yellow, beige, and gold. Large arched windows, allowing natural light to stream in, are visible along the upper wall. Below the windows, there are framed decorative panels and rich gold curtains. The lighting is a mix of natural light from the windows and soft interior illumination, creating a warm and opulent atmosphere. The scene is static, allowing the viewer to absorb the grandeur of the architecture. Text overlays: "@LEXUSUSA" at the top, "inside Palazzo Barozzi." at the bottom, and "#PARTNER" at the very bottom.
0:22churchs shoes and instruments A medium shot frames three pairs of shoes displayed on a long, ornate wooden table, set against a backdrop of gold curtains and musical instruments. In the foreground, a pair of polished brown dress shoes rests directly on the table. Behind them, two other pairs of shoes (one black and white, one black) are elevated on dark green rectangular platforms. In the background, on either side, ornate brass musical instruments, possibly tubas or euphoniums, are positioned on black wooden chairs. The lighting is warm and indirect, emphasizing the rich textures of the wood, leather, and brass. The color palette is luxurious, featuring deep browns, golds, and muted greens. Text overlays: "@LEXUSUSA" at the top, "inside Palazzo Barozzi." then "explored the connection" at the bottom, and "#PARTNER" at the very bottom.
0:24person examining hiking boots A person, seen from the back, is leaning over to examine a pair of rugged grey hiking boots displayed on a dark green rectangular platform on an ornate wooden table. The boots have prominent laces and a sturdy, textured sole. In the background, an ornate gold curtain hangs, and on either side, brass musical instruments sit on black chairs, similar to the previous scene. The lighting is warm and atmospheric, highlighting the details of the boots and the classical surroundings. The color palette includes earthy greys and browns, combined with the rich gold and deep green. Text overlays: "@LEXUSUSA" at the top, "between musical instruments and the craft of shoemaking." at the bottom, and "#PARTNER" at the very bottom.
0:27shoemaking tools table An overhead shot provides a detailed view of a circular wooden table laden with various shoemaking tools and accessories. Items include multiple brushes, small pots of shoe polish in different colors, and wooden shoe forms. A pair of tan leather dress shoes is also prominently displayed on the table, alongside other leather pieces. In the background, a person (possibly the demonstrator) stands wearing an apron, partially visible. The lighting is bright and even, highlighting the textures of the leather and wood. The color palette is natural and earthy, dominated by browns, tans, and the subtle hues of the polishes. Text overlays: "@LEXUSUSA" at the top, "of shoemaking." near the bottom, and "#PARTNER" at the very bottom.
0:28close up hiking boot A close-up shot features hands holding a black hiking boot, turning it to reveal its robust sole and detailing. The boot has a durable black leather upper with metal eyelets for the laces and a distinctive, thick, ridged tan sole. The hands hold the boot securely, showcasing its construction. In the blurred background, a wooden table and hints of a chair are visible. The lighting is soft and focused, emphasizing the boot's material and texture. The dominant colors are the black of the boot, the tan of the sole, and the warm browns of the table. Text overlays: "@LEXUSUSA" at the top, "hiking boot. It comes in a few colors," at the bottom, and "#PARTNER" at the very bottom.
A close-up shot focuses on small, individual cakes beautifully arranged on two tiered silver stands, placed on a highly reflective, possibly glass or polished metal, table. Each cake is topped with red berries and a dusting of powdered sugar. The table reflects the ambient light and a warm, slightly blurred background, possibly showing parts of the room or other displays. The lighting is soft and inviting, highlighting the delicate presentation of the desserts. The color palette is predominantly white, red, and silver, with warm tones from the reflections. Text overlays: "@LEXUSUSA" at the top, "with black." at the bottom, and "#PARTNER" at the very bottom.
0:32madrell walking street profile A medium shot captures Madrell Stinney walking casually on a city sidewalk. He is seen from a slight profile, looking to his left, with a relaxed expression. He wears the same dark bomber jacket, gray hooded layer, black baseball cap, and dark trousers. The background features a tall, textured concrete or stone wall with a large window, revealing some interior reflections. The street pavement is grey and appears wet. The lighting is diffused and cool, consistent with an urban outdoor setting on an overcast day. The camera moves with him, maintaining the framing. Text overlays: "@LEXUSUSA" at the top, "After that," at the bottom, and "#PARTNER" at the very bottom.
0:34tram on street approaching A medium shot shows a yellow and grey tram moving slowly towards the right of the frame on a wet cobblestone street. The tram, with its classic design, has several windows and a destination sign. In the background, a grand, light-colored historic building with multiple arched windows and decorative balconies lines the street. The street is visibly wet, reflecting the diffused light from an overcast sky. The camera is static, capturing the tram as it traverses the urban landscape. The primary colors are the yellow and grey of the tram, the beige and white of the building, and the dark grey of the wet cobblestones. Text overlays: "@LEXUSUSA" at the top, "the Mordecai presentation" at the bottom, and "#PARTNER" at the very bottom.
0:35walking into mordecai show The camera captures two individuals from behind as they walk through a doorway into an indoor exhibition space. The person on the left wears a light-colored vertical striped shirt and dark pants. The person on the right is Madrell Stinney, wearing his dark jacket and cap. They walk on a light-colored floor, moving towards a brightly lit area that hints at a larger show space. The walls are light beige, and a low ceiling with fluorescent lighting is visible. The lighting is functional and bright. Text overlays: "@LEXUSUSA" at the top, "the Mordecai presentation" at the bottom, and "#PARTNER" at the very bottom.
0:37madrell and ludovico bruno A medium-wide shot shows three men engaging in conversation within an indoor setting. On the left, Madrell Stinney is seen from the back, wearing his dark jacket and cap. In the center, Ludovico Bruno (light hair, beard, dark vest) is talking, gesturing with his hands. Another man in a black long-sleeved shirt stands to the right, listening. The background features light-colored walls with shelves displaying numerous silver trophies or awards, suggesting a place of achievement or competition. The lighting is bright and even. The atmosphere is social and engaging. Text overlays: "@LEXUSUSA" at the top, "and art director, Ludovico Bruno." at the bottom, and "#PARTNER" at the very bottom.
0:39ludovico explaining mood board A medium-wide shot frames Ludovico Bruno (light hair, beard, dark vest) pointing emphatically at a large white mood board covered with fashion images, while talking to Madrell Stinney, who is seen from the back, listening attentively. The images on the board showcase various fashion styles, models, and artistic concepts. The background includes a light-colored wall with shelves of golden plaques or awards and a large window on the right. The lighting is bright and clear, highlighting the details of the mood board. The scene conveys a focused discussion on creative concepts. Text overlays: "@LEXUSUSA" at the top, "Ludovico Bruno." near the bottom, and "#PARTNER" at the very bottom.
0:41mood board close up A close-up shot focuses directly on the large white mood board, which is filled with an array of fashion-related images arranged in a neat grid. The images include headshots of models, full-body shots of outfits, abstract textures, and artistic compositions, all contributing to a cohesive fashion theme. The board is brightly lit, allowing for clear viewing of each individual image. The background is minimal, primarily the edge of the board and a hint of the surrounding room. The color palette is diverse, reflecting the varied content of the images, from vibrant hues to muted tones. Text overlays: "@LEXUSUSA" at the top, "a layer left behind" at the bottom, and "#PARTNER" at the very bottom.
0:43model walking red runway leather A male model, with short dark hair and a baseball cap, confidently strides on a vibrant red carpet runway. He wears a stylish black leather jacket over a dark ensemble, possibly black trousers. The jacket has an interesting, somewhat asymmetrical cut. A light haze or smoke effect permeates the air around him, adding a dramatic flair. The background consists of light-colored walls with framed documents or certificates hanging, and bright spotlights illuminate the scene from the right. The camera tracks alongside the model, keeping him in frame. The dominant colors are the striking red of the carpet and the dark tones of the model's outfit, contrasted by the bright background. Text overlays: "@LEXUSUSA" at the top, "before them," at the bottom, and "#PARTNER" at the very bottom.
0:46model feet red runway A close-up shot focuses on a model's feet as they walk on a textured red carpet runway. The model wears light-colored (possibly white or off-white) trousers with a subtle vertical stripe detail, paired with unique grey and yellow sneakers. The sneakers have a distinct design, possibly a split-toe or minimalist athletic style. The texture of the red carpet is visible, appearing soft and plush. The lighting is bright and even, highlighting the footwear. The color palette is dominated by the vibrant red of the carpet, the light neutrals of the pants, and the grey and yellow of the shoes. Text overlays: "@LEXUSUSA" at the top, "The Last Nomad." at the bottom, and "#PARTNER" at the very bottom.
0:48fashion show audience view A wide shot captures a fashion show in progress, viewed from the audience's perspective. Several rows of spectators, mostly men dressed in dark clothing, are seated on red benches, facing a brightly lit red carpet runway. A male model, wearing a light-colored outfit, is walking towards the end of the runway. Above the audience, along the back wall, shelves display numerous silver trophies or awards. The room has light-colored walls and a low ceiling with functional lighting. The overall lighting is bright, with spotlights on the runway. The dominant colors are the red of the carpet and benches, the dark clothes of the audience, and the light neutrals of the room. Text overlays: "@LEXUSUSA" at the top, "With over a decade" at the bottom, and "#PARTNER" at the very bottom.
0:50model walking red runway white outfit A medium shot captures a male model walking on a vibrant red carpet runway, moving from left to right across the frame. He is wearing a light-colored, possibly beige or off-white, bomber-style jacket over a complex layered white outfit, which includes flowing white pants and an outer skirt-like layer. The ensemble gives a voluminous and dynamic silhouette. A light haze or smoke effect is visible in the background, adding to the dramatic presentation. The walls are light-colored, and the lighting is bright and even, highlighting the fabric textures. The dominant colors are the bold red of the carpet and the varying shades of white and beige of the outfit. Text overlays: "@LEXUSUSA" at the top, "as Global Creative Director at Moose Knuckles," at the bottom, and "#PARTNER" at the very bottom.
0:53madrell walking through gate A medium-wide shot follows Madrell Stinney from behind as he walks away from the camera, passing through an open metal gate in an urban setting. He wears his dark bomber jacket, gray hooded layer, black baseball cap, and dark trousers. The ground is wet concrete or pavement, reflecting the overcast sky. In the background, modern buildings with repetitive window patterns are visible. The gate consists of vertical metal bars with some ornate details at the top. The lighting is diffused and cool. The scene conveys a sense of transition from one location to another. Text overlays: "@LEXUSUSA" at the top, "it's no surprise he's a master" at the bottom, and "#PARTNER" at the very bottom.
0:55madrell walking city street A medium shot captures Madrell Stinney walking on a city sidewalk, seen from a slight profile, looking to his left. He wears the same dark bomber jacket with a gray hooded layer, black baseball cap, and dark trousers. The background features a vibrant yellow building with dark windows and some parked cars. The street appears wet, reflecting the diffused light of an overcast day. The camera tracks with him, maintaining the framing. The dominant colors are the yellow of the building, the dark tones of his outfit, and the grey of the wet pavement. Text overlays: "@LEXUSUSA" at the top, "Next," at the bottom, and "#PARTNER" at the very bottom.
0:57domenico formichettis hq clothing rack A medium shot shows two men standing in an indoor space, looking at a clothing rack filled with garments. The man on the left wears a distinctive black jacket with red and pink accents on the back, and a white beanie. Madrell Stinney, on the right, wears his dark bomber jacket and cap, looking at the clothes. The room has light beige walls and a light floor, with simple fluorescent lighting fixtures on the ceiling. The clothing rack is packed with various dark-colored apparel, possibly samples or new collection pieces. The atmosphere is casual and behind-the-scenes. Text overlays: "@LEXUSUSA" at the top, "Domenico Formichetti's HQ for an early look" at the bottom, and "#PARTNER" at the very bottom.
