0:00concealer dots on face
A close-up shot focuses on a young woman's face, specifically from her forehead to her chin. Her luminous, hydrated skin is marked with several light-beige concealer dots strategically placed under her eyes, on her forehead, and around her chin and jawline. Her eyes are open, looking slightly downward, revealing their blue-green irises, framed by long, dark eyelashes and well-defined eyebrows. Her lips are full and glossy with a peachy-pink hue. The bright, even lighting creates soft highlights on her cheekbones and the bridge of her nose. The background is a soft, blurred beige or light brown, suggesting an indoor setting. A text overlay at the top reads: "Breakouts? Not with this acne-safe concealer." Another text overlay at the bottom says: "This is the Tower28 serum concealer."
0:02concealer product close up
An extreme close-up focuses solely on a cylindrical concealer tube. The upper portion of the tube is a light beige color, indicating the product's shade, and it transitions smoothly into a light lavender-purple cap. The applicator wand, also coated in the beige concealer product and fuzzy, is slightly pulled out of the tube. The background is a soft blur of light blonde hair, belonging to the woman. The lighting is soft and even, highlighting the texture and details of the product tube. A text overlay at the top reads: "Breakouts? Not with this acne-safe concealer." Another text overlay at the bottom says: "This is an acne safe concealer."
0:03woman talking before application
A medium close-up shot of a young woman looking directly at the camera, speaking. Her face is fully visible, displaying a clear, radiant complexion. She holds a grey, oval-shaped beauty sponge in her right hand, positioned near her chin, but she is not actively applying anything yet. Her blonde hair neatly frames her face. The background is a softly blurred indoor setting, possibly featuring a window and light-colored walls. Bright, natural lighting illuminates the scene, casting subtle shadows that highlight her facial contours. Her existing makeup appears flawless, with defined eyes and glossy lips. A text overlay at the top reads: "Breakouts? Not with this acne-safe concealer." Another text overlay at the bottom says: "This is an acne safe concealer."
0:05applying and blending concealer
This dynamic close-up sequence demonstrates the precise application and meticulous blending of concealer. The camera maintains a tight focus on the woman's face as she systematically applies additional light-beige concealer dots under her eyes, on her chin, and around her jawline using a wand applicator. She then transitions to blending, initially using the wand to spread the product, and subsequently a small, dense foundation brush with dark bristles to gently buff the concealer into her skin. Her movements are fluid and precise as she works around her chin, jawline, and under her eyes, utilizing small, circular motions with the brush. Her eyes are often directed downward or to the side, indicating deep concentration on the task. The bright, even lighting persists, emphasizing the seamless blending and the radiant, finished look of her skin. The blurred background suggests an indoor setting. The overall color palette is warm, complementing her tanned skin, blonde hair, and the beige concealer. A text overlay at the top reads: "Breakouts? Not with this acne-safe concealer." Another text overlay at the bottom scrolls with text like: "It's pretty obvious that it covered up all my hyperpigmentation, all of my little acne spots around my chin. Because it's a serum concealer, it has a very silky, buttery texture that just leaves your skin with the most beautiful finish,"
0:15woman talking finished look
A medium close-up shot features the woman with her makeup fully blended, looking directly into the camera and speaking. Her face appears flawless and radiant, exhibiting an even skin tone and a subtle, healthy glow. Her eyes are bright and engaging, and her lips are glossy and full. She holds the light lavender-purple capped concealer tube in her right hand, resting it near her chin, and gestures subtly as she speaks. Her blonde hair is neatly styled, framing her face. The background is a soft, blurred indoor setting, possibly with a window revealing some outdoor elements in the distance. The lighting is bright and flattering, accentuating her clear complexion. A text overlay at the top reads: "Breakouts? Not with this acne-safe concealer." Another text overlay at the bottom scrolls with text like: "while also providing that coverage. Your skin will thank you later."