0:00intro product shot
A minimalist, wide shot showcases a sleek, modern, dark gray Peloton Treadmill positioned slightly to the left of the frame's center. The treadmill features a large, integrated touchscreen monitor on its front, displaying a vibrant, energetic indoor running class. The background is a soft, gradient dark gray, almost black, creating a sense of depth and focus on the product. Overhead lighting creates subtle highlights on the treadmill's smooth surfaces and casts a soft shadow beneath it, enhancing its form. The overall color palette is monochromatic, emphasizing the product's design. The word "PELOTON" is prominently displayed in white, sans-serif font at the top center. Below the treadmill, the text "The New Cross Training Series" appears in a larger white font, followed by smaller white disclaimer text at the very bottom: "Peloton All-Access Membership required to access all Peloton content and applicable features on your Peloton hardware." The camera is static, maintaining a direct, eye-level perspective on the treadmill.
0:01man running treadmill
A dynamic medium shot features a fit, young man intensely running on a dark gray Peloton Treadmill. He is positioned in the left half of the frame, angled slightly to his right, with his head turned towards the right as if looking at the treadmill's screen, which is partially visible on the right. His mouth is slightly open, indicating exertion. The background is a clean, bright, uniform light gray, providing a stark contrast to his dark attire and the treadmill. Bright, even lighting illuminates the scene, with no harsh shadows, suggesting an indoor studio environment. The man's arms pump vigorously, and his legs move quickly, creating a sense of powerful motion. Text overlay "Explore 15+ workout types" in white, bold, sans-serif font is centrally located, partially obscuring his body. The disclaimer text from the previous scene remains at the bottom. The color palette is dominated by grays, black, and white, with the man's natural skin tone as a warm accent. The camera pans slightly to follow his movement.
0:03feet on treadmill
A low-angle close-up shot focuses intensely on a pair of feet running on the textured belt of a dark gray Peloton Treadmill. The feet are wearing light grey running shoes with black soles and move rapidly, almost blurring due to motion, suggesting high speed. The treadmill belt, with its distinct pattern, fills the bottom half of the frame. The background above the treadmill is a clean, soft light gray, similar to the previous scene, suggesting a continuation of the studio environment. The lighting is bright and even, highlighting the texture of the running shoes and the treadmill belt. White, bold, sans-serif text "for on and off the Tread" is prominently displayed in the upper middle of the frame, with the smaller disclaimer text at the bottom. The camera is static, fixed on the movement of the feet.
0:04man running interacting
A dynamic medium-wide shot captures the same fit, young man running with vigor on the Peloton Treadmill. He is now positioned slightly to the right of the frame's center, facing towards the left. His left hand gestures towards the treadmill's large screen, implying interaction or adjustment during his workout. The background is a clean, bright, uniform light gray, maintaining the studio aesthetic. The lighting remains bright and even, illuminating his form and the treadmill's details without harsh shadows. His body language conveys intense effort and engagement with the workout. The white, bold, sans-serif text "for on and off the Tread" is positioned in the lower middle of the frame, with the disclaimer text still visible at the bottom. The camera is static for the initial part of this scene but then pans slightly to the left as the man adjusts his gaze and posture, subtly following his upper body.
0:07man lifting weights
A dynamic medium shot, taken from behind the male exerciser, shows him performing an exercise with dumbbells next to the Peloton Treadmill. He holds two black dumbbells, one in each hand, resting them on his shoulders. His back is to the camera, showcasing the muscularity of his shoulders and back. The treadmill's screen, displaying a workout interface, is visible in the upper right. The background is a clean, bright, uniform light gray. Bright, even lighting highlights the contours of his muscles and the details of the weights. The overall color palette remains grayscale with skin tone accents. White, bold, sans-serif text "for on and off the Tread" overlays the lower middle of his back, with the smaller disclaimer text at the bottom. The camera is static, maintaining a fixed perspective on the man's back.
0:09ui personalized plans
An animated screen recording or digital graphic shows a user interface focusing on a "Your plan" feature. The background is a soft, warm, blurred gradient of browns and grays, suggesting depth but keeping the focus on the UI elements. In the center, a translucent, dark gray rectangular card with rounded corners is displayed. On the left side of this card, a circular icon with a lightbulb graphic and the text "Your plan" is visible. The card animates, expanding to reveal a preview of a workout plan, showing an image of a man on a treadmill (similar to previous scenes) with text like "Today" and "30 min Advanced Beginner Run." Below the main UI card, large white, bold, sans-serif text reads "Weekly personalized plans." The smaller disclaimer text is present at the bottom. The lighting is soft and digital, emphasizing the glowing elements of the UI. The overall mood is modern and informative. The camera is static, presenting the digital interface directly.
0:10ui workout carousel
An animated screen recording or digital graphic continues, showcasing a horizontal carousel of workout plan cards within the Peloton app interface. The background remains the soft, warm, blurred gradient of browns and grays. Three distinct, translucent, dark gray cards with rounded corners are visible in the center. Each card displays a thumbnail image of an instructor demonstrating a workout, along with a day of the week and workout type (e.g., "Tue Full Body," "Wed Recovery," "Thu Cardio") and workout duration/focus. The cards slide smoothly from right to left, revealing new options. Below the carousel, large white, bold, sans-serif text reads "bring the burn without the burnout," replacing the previous text. The smaller disclaimer text remains at the bottom. The digital lighting creates a clean, bright look for the UI elements. The camera is static, displaying the dynamic UI.
0:12outro product shot
The final scene returns to a minimalist, wide shot of the sleek, modern, dark gray Peloton Treadmill, identical to the opening scene. It is positioned slightly to the left of the frame's center, with its integrated touchscreen monitor displaying an active indoor running class with an instructor in yellow attire. The background is a soft, gradient dark gray, almost black, creating a sense of focus and premium quality. Overhead lighting illuminates the treadmill's smooth surfaces and casts a gentle shadow beneath it. The color palette is monochromatic. The word "PELOTON" is displayed in white at the top center. Below the treadmill, the prominent text "Shop Tread+" appears in a larger white, sans-serif font. The smaller white disclaimer text is present at the very bottom: "Peloton All-Access Membership required to access all Peloton content and applicable features on your Peloton hardware." The camera is static, and the scene serves as a strong, clean call to action.
