0:00product hero shot intro
A wide, centered shot showcases a sleek, dark gray Peloton Bike+ with striking red accents, standing prominently against an entirely black background. The bike is expertly lit from above and the front, creating subtle, soft reflections on the dark floor beneath, highlighting its metallic components and the integrated screen. The screen displays a dynamic workout with a male instructor in action. Centered above the bike, the word 'PELOTON' appears in a clean, white sans-serif typeface. Below the bike, the text 'The New Cross Training Bike+ is HSA/FSA eligible' is displayed in white, with 'Cross Training Bike+' and 'HSA/FSA eligible' in a larger, bolder font for emphasis. At the very bottom of the frame, a smaller disclaimer text is visible: 'Peloton All-Access Membership required to access all Peloton content and applicable features on your Peloton hardware. Savings amount depends on your federal and state income tax brackets, which is determined by your annual taxable income. Reimbursement eligibility is determined by the HSA/FSA administrator and is not guaranteed.' The overall aesthetic is dark, modern, and product-focused, with no camera movement.
0:01screen workout dumbbell female
This close-up focuses directly on the Peloton Bike+ touchscreen, showcasing a vibrant workout interface. A fit woman with light brown hair, pulled back in a ponytail, is displayed on the screen, actively performing a bicep curl with two black dumbbells. She is wearing a form-fitting pink athletic crop top and matching shorts, her muscles visibly engaged. She is positioned slightly to the left, with her focus on the exercise. Overlayed on the video are various workout metrics such as 'Total Reps', 'Weight', and a circular progress indicator. Prominently displayed in white, sans-serif font below the woman is the motivational text 'Unlock infinite ways to train'. Above the screen, a thin black bar with a speaker grille is visible, along with the text 'HSA/FSA eligible through Truemed'. The background within the screen's display is a bright, minimalist gym setting. The bottom of the frame also includes the disclaimer text. There is no camera movement.
0:03product detail camera sensor
An extreme close-up shot captures the top edge of the Peloton Bike+ screen, highlighting a dark, elongated oval-shaped camera or sensor unit. This unit is integrated into a dark, finely woven fabric or mesh texture that stretches across the top of the screen's housing. The lighting is soft, emphasizing the tactile qualities of the mesh and the smooth, reflective surface of the sensor. Directly above this detail, the text 'HSA/FSA eligible through Truemed' is displayed in white. Below the sensor, the phrase 'Perfect your form' appears in a clean, white sans-serif font, suggesting the function of the technology being showcased. The background is a soft, dark blur, ensuring all attention remains on the product detail. The disclaimer text is also present at the bottom of the frame. The camera remains static throughout this detailed view.
0:04user face feedback detail
This extreme close-up focuses intimately on a person's lower face, specifically their mouth, lips, and chin. The lighting is highly dramatic, featuring a stark horizontal beam of light that casts a distinct shadow across the bridge of the nose and upper lip, while brightly illuminating the lower lip and chin. The skin texture appears smooth and natural. Below the mouth, the white text 'with real-time feedback' is prominently displayed, suggesting the interactive nature of the Peloton experience. At the top of the frame, the text 'HSA/FSA eligible through Truemed' is visible. The background is a soft, dark blur, ensuring complete attention on the facial features and accompanying text. The bottom of the frame contains the standard disclaimer text. This shot is static, capturing a moment of intense focus or response.
0:06full body workout with ui
A full-body shot captures a fit woman with dark, short hair, centered in the frame against a bright, minimalist light gray background. She is wearing a pristine white sports bra and matching white shorts, actively performing a lunge exercise while holding a small black dumbbell in each hand. Her form is impeccable, and her muscles are clearly defined. Illuminating her body are several glowing white circles strategically placed at her shoulders, chest, hips, and knees, which then transition to a single green checkmark within a UI box, suggesting interactive feedback points and successful execution of the exercise. This rectangular white box with rounded corners is overlaid on the image, containing the text 'Focus on strict, controlled reps'. The text 'HSA/FSA eligible through Truemed' is displayed at the top of the frame, and the disclaimer text is visible at the bottom. The scene is brightly lit, emphasizing precision and control in fitness. The camera is static.
0:07product detail speaker grille
An extreme close-up captures the speaker grille of the Peloton Bike+, presented as a dark gray, oval-shaped surface with an intricate, fine mesh pattern. The shot has a slightly shallow depth of field, giving a subtle focus on the textured surface while slightly softening the edges. The white text 'Sound by Sonos' is prominently centered on the grille, highlighting a key feature of the product. Above this, the text 'HSA/FSA eligible through Truemed' is clearly visible. The lighting is subtle but effective in bringing out the tactile details and engineering of the speaker component. The bottom of the frame also includes the disclaimer text. This is a static shot, emphasizing the audio quality aspect of the Bike+.
0:08screen workout cycling male
This close-up shot zeroes in on the Peloton Bike+ screen, which displays a high-energy indoor cycling class. A muscular man with a distinctive mustache, wearing a vibrant teal tank top and white shorts, is the central figure on the screen, vigorously pedaling. In the blurred background, several other class participants are discernible, adding to the dynamic group workout atmosphere. Various workout metrics such as 'CADENCE', 'OUTPUT', and 'RESISTANCE' are overlaid on the screen's video, providing real-time performance data. The text 'Sound by Sonos' is prominently centered on the screen in a white, sans-serif font. Above the screen, the black speaker grille and the text 'HSA/FSA eligible through Truemed' are visible. The scene within the screen is brightly lit, showcasing active engagement. The disclaimer text is present at the bottom of the frame. The camera remains static.
0:10split screen dual workout lift
A medium shot frames two women engaged in a synchronized dual workout against a clean, brightly lit, minimalist white background. On the left, a woman with dark hair, wearing a white sports bra and white shorts, is positioned in profile, her hands resting on the handlebars of a Peloton Bike+, suggesting she is either transitioning from or preparing for a cycling session. To her right, a second woman, also with dark hair and in a matching white sports bra and shorts, is captured mid-lunge, holding a small black dumbbell in each hand. The text 'Let yourself lift' is displayed prominently in white, sans-serif font in the lower-middle portion of the frame. The scene is uniformly and brightly lit, accentuating the athletic forms of both subjects. The text 'HSA/FSA eligible through Truemed' is positioned at the top of the frame, and the disclaimer text is visible at the bottom. This shot is static, illustrating versatile workout options.
0:12split screen dual workout go
This medium shot continues the dual workout scene, featuring two women against a bright, minimalist white background. On the left, a woman with dark hair is visible in profile, positioned next to a Peloton Bike+. Her hands are on the bike's handlebars, maintaining a ready stance. On the right, the second woman, also with dark hair and dressed in a white sports bra and white shorts, is actively engaged in a lunge exercise, holding two dumbbells. Her arms are extended in a powerful motion as she executes the lift. The white, sans-serif text 'Let yourself go' is prominently displayed in the lower-middle section of the frame, replacing the previous text. The scene retains its bright, even lighting, highlighting the women's athleticism and motion. The text 'HSA/FSA eligible through Truemed' is at the top of the frame, and the disclaimer text is at the bottom. The camera remains static, capturing the seamless flow of the exercise.
0:13product hero shot outro
The final scene returns to a wide, centered shot of the sleek, dark gray Peloton Bike+ with its red accents, set against a deep black background. The bike is illuminated from above and the front, casting soft reflections on the floor and highlighting its modern design and the active screen, which still shows a male instructor during a workout. Above the bike, the 'PELOTON' logo is centrally placed in white. Below the bike, the text 'HSA/FSA eligible through Truemed' is presented, followed by the call to action 'Shop Bike+' in a larger, bolder white font. The overall color scheme maintains a dark, sophisticated, and product-centric mood. The bottom of the frame clearly displays the disclaimer text: 'Peloton All-Access Membership required to access all Peloton content and applicable features on your Peloton hardware. Savings amount depends on your federal and state income tax brackets, which is determined by your annual taxable income. Reimbursement eligibility is determined by the HSA/FSA administrator and is not guaranteed.' The camera remains static, providing a clear final view of the product.
