0:00product hero shot powder tub A close-up, slightly low-angle shot of a bright blue cylindrical tub of "VITAL PROTEINS COLLAGEN PEPTIDES", centrally framed against a seamless light blue background. The background has a subtle gradient, appearing slightly darker towards the bottom. The tub's white label prominently displays the brand name in large sans-serif font, with "COLLAGEN PEPTIDES" below it. Further details like "20g Collagen Peptides per Serving", "Skin, Hair, Nail + Joint Support™", "Grass Fed + Pasture Raised", and "UNFLAVORED" are listed in smaller white text. A simple white line drawing of a cow and grass adorns the lower left of the tub. The blue lid shows text "THE BLUE TUB SEALS TIGHT AND KEEPS IT FRESH." The lighting is bright, even, and diffuse, creating a clean, professional aesthetic. The color palette is dominated by various shades of blue and stark white. The camera is static throughout this shot.
0:01adding powder to blender A close-up, slightly overhead shot looks into a clear blender pitcher. A metal spoon, held by an unseen hand, is positioned above the opening, gently tipping to pour a light brown, fine powder (implied to be collagen peptides) into the blender. The top edge of a black blender lid is visible, with measurement markings in ounces and cups on the clear pitcher's side. The light blue background from the previous scene is maintained. Bright, direct lighting emphasizes the texture of the powder. A white text overlay, 'Protein', appears to the right of the spoon, accompanied by a white arrow pointing from the powder to the text. The camera is static, capturing the precise action of ingredient addition.
0:01blender setup powder added A medium shot of a white and black blender with a clear pitcher, positioned against the consistent light blue background. At the start of the scene, the bright blue 'VITAL PROTEINS COLLAGEN PEPTIDES' tub is briefly visible nestled inside the clear blender pitcher. The tub then quickly disappears from frame, and a black lid is smoothly placed securely on top of the blender pitcher. The blender's white base, featuring two prominent black buttons and a central black dial, is clearly visible at the bottom of the frame. The lighting is bright and uniform. The camera executes a subtle, slow zoom out, gradually revealing more of the blender's structure as the lid is placed. The clean, bright color palette remains consistent.
A medium shot of the white and black blender, set against the light blue background, actively mixing its contents. Inside the clear pitcher, an opaque, swirling light brown liquid is visible, indicating the collagen peptides are being thoroughly blended. The dynamic motion of the liquid creates a subtle vortex effect. The black lid remains firmly in place, and the blender's white base with its black controls is still prominent. The lighting is bright and consistent. The camera maintains a static position, allowing the viewer to focus entirely on the blending action and the transformation of the ingredients. The visual conveys efficiency and product integration, with the dominant colors being the blue background, white blender components, and the muted brown of the shake.
0:05adding ready to drink shake to blender A medium shot of the white and black blender, again positioned against the light blue background. The clear blender pitcher is now empty. From the top of the frame, a small, blue and brown carton of "VITAL PROTEINS Collagen & Protein Shake" (Chocolate flavor) quickly drops and settles inside the clear blender pitcher. The carton's branding, including the logo and product type, is clearly visible upon landing. The fall is sudden and purposeful, acting as a visual introduction for a new product format. The blender's black lid is absent from the frame, and its white base is visible at the bottom. The lighting is bright and even. The camera remains static, capturing the action in a straightforward manner.
0:06woman drinking shake A medium close-up shot features a young adult woman with curly brown hair, wearing a vibrant magenta/fuchsia high-neck top. She is positioned slightly to the right of the frame, with her head tilted back and eyes closed in an expression of satisfied enjoyment as she sips from a blue and brown 'VITAL PROTEINS Collagen & Protein Shake' carton. Her skin appears fresh and healthy, possibly with a slight sheen indicating activity. The background is a clean, consistent light blue, maintaining the video's bright aesthetic. The lighting is soft and natural, highlighting her features. White text overlays are strategically placed: '30g Collagen & Protein Shake' and '0g Added Sugar', with a white arrow pointing from the shake carton towards the 'Added Sugar' text. The camera is static, focusing on her positive reaction and the product's benefits. The color palette is vibrant with the woman's top contrasting against the blue background and product packaging.
