0:00mother daughter frustrated intro The scene opens with a medium shot of a young Black mother on the left side of the frame, speaking directly to the camera and gesturing with her right index finger. She has long, dark braided hair, wears a black t-shirt and a dark denim vest, and has a bright, engaging expression. To her right, a young Black girl, approximately 4-6 years old, stands with her arms crossed, looking away from the camera with a visibly frustrated and unhappy expression. She is wearing a light blue t-shirt with a colorful graphic, pink shorts, and a light-colored headband in her curly dark hair. They are in a well-lit living room, with a beige upholstered bench or window seat behind the girl, adorned with a striped pillow. A window with white blinds and light blue curtains is visible in the upper right. The dominant colors are natural light tones, blue, pink, and the mother's black and denim. White text overlay reads: 'This is what hidden hunger looks like in kids'.
0:02mother securing child in car The camera captures a close-up, slightly blurred shot from within a car. A Black woman, identified as the mother from the previous scene, with long dark braided hair, is leaning into a car seat, securing her young daughter. The daughter, wearing a pink top and light pants, is already seated in the car seat, looking down. The mother's face is partially obscured by her hair and angle. The background shows the blurry interior of a car, with glimpses of outside greenery. The lighting is natural and bright. The colors are muted, focusing on the pinks and light tones of the child's clothing and the car seat. White text overlay appears on the bottom: 'So if you're like me,'.
0:03mother folding laundry A medium shot shows the Black mother sitting on the edge of a large bed, folding a striped blanket or towel. She is dressed in a dark maroon cardigan over a black top and dark pants, with her long braided hair flowing around her shoulders. She wears glasses. The bed is neatly made with gray bedding and several pillows with striped pillowcases. A decorative wooden sign reading 'Grateful Thankful Blessed' hangs on the light-colored wall above the headboard. The room is brightly lit, suggesting natural light from a window, with a warm and inviting atmosphere. The color palette includes maroon, gray, white, and natural wood tones. White text overlay on the bottom reads: 'life gets busy'.
0:04daughter eating snack living room A medium shot focuses on the young Black girl sitting casually on a couch in a living room, reaching into a clear plastic cup containing snacks. She is wearing a light blue t-shirt and pink shorts, with her dark, curly hair in a high bun and a light headband. Her expression is attentive as she reaches for the food. The couch is a light beige with a patterned cushion. In the background, a kitchen counter with wooden cabinets and a high stool is visible, indicating an open-plan living space. The lighting is bright and even. The color palette is warm, featuring light blue, pink, beige, and warm wood tones. White text overlay at the bottom states: 'and dinner isn't always from scratch'.
0:05mother daughter dining table A wide shot captures the Black mother and daughter sitting at a rustic wooden dining table, engaged in a meal. The mother, wearing a light pink sleeveless top and glasses, smiles and gestures while holding a fork, looking at her daughter. The daughter, in a green t-shirt and with her hair in a bun, is also smiling and holding a piece of bread, looking back at her mother. The table is set with placemats, white plates, and tall white candles in ornate holders. The background features a light green wall, a large ornate mirror, and a dark, decorative chandelier hanging above. The room is well-lit, creating a warm and inviting family atmosphere. The color palette includes light green, pink, natural wood, and white accents. White text overlays appear successively: 'When I first heard the term 'hidden hunger'' (0:06-0:07) and 'I didn't even think that it applied to us.' (0:08-0:09).
0:09mother talking kitchen cheese intro A medium close-up shot of the Black mother in a kitchen setting. She is speaking directly to the camera, holding a slice of cheese in both hands, slowly pulling it apart. Her expression is thoughtful and engaging. She wears a black t-shirt, a dark denim vest, and tortoise-shell glasses, with her long braided hair framing her face. The background consists of warm brown wooden kitchen cabinets, a black stovetop, and various kitchen appliances and decor items on the counter. The lighting is bright and even, highlighting her face and the cheese. The color palette is dominated by warm browns, black, and the bright white of the cheese. White text overlays appear successively: 'I mean, my daughter eats fine so we're fine right?' (0:09-0:11) and 'But what I learned is hidden hunger does not mean your kid isn't eating...' (0:12-0:14).
0:14daughter watching tv A wide shot from an elevated angle shows the young Black girl sitting on the floor in a living room, facing away from the camera, intently watching a television screen mounted above a fireplace. She is wearing a light blue t-shirt, pink shorts, and a visor, with her hair in a high bun. On the TV, a bright yellow school bus and a person in a reflective vest are visible, suggesting a children's show. The fireplace has dark brown tiles, and the mantelpiece is decorated with greenery. The room features hardwood floors, light-colored walls, and various decorative items like plants and a small table. The lighting is bright and natural. The color palette includes yellows, blues, browns, and greens. White text overlay at the bottom reads: 'It's when they might be full'.
0:16mother talking kitchen nutrients A medium close-up shot of the Black mother in the kitchen, continuing to speak directly to the camera. Her expression is serious and informative, emphasizing the importance of her message. She is wearing a black t-shirt, a dark denim vest, and tortoise-shell glasses, with her long braided hair framing her face. Her hands are gesturing as she talks, conveying the nuanced concept. The kitchen background remains the same with warm brown wooden cabinets and visible appliances. The lighting is bright and consistent. The color palette is warm, with brown, black, and natural skin tones. White text overlays appear successively: 'but they're still missing key nutrients that their body and brain need.' (0:17-0:20) and 'and trust me, it is way more common than you may think. Over 50% of kids have it.' (0:21-0:23).
0:23unicef statistic text overlay A full-screen white background featuring black text. The text outlines difficulties children may experience due to hidden hunger, citing a UNICEF report that states 'over 50% of kids are contending with what is termed 'Hidden Hunger.' The '50%' is highlighted in a vibrant light blue color. Below the main paragraph, the text 'Over 50% of kids have it.' is repeated. The aesthetic is clean, minimalist, and educational, designed to convey information directly. The dominant colors are white and black, with a single accent of light blue.
0:24mother talking kitchen cheese meltdowns A medium close-up shot of the Black mother in the kitchen, speaking directly to the camera with a slight smile and nod, then turning to a more serious expression as she speaks about challenges. She is holding a packet of cheese slices and starts to pull one out. She wears a black t-shirt, a dark denim vest, and tortoise-shell glasses, with her long braided hair framing her face. The kitchen background with warm brown cabinets and appliances is visible. The lighting is bright and even. The color palette is consistent with previous kitchen scenes: warm browns, black, and white. White text overlays appear successively: 'then I started noticing little things...' (0:24-0:26) and 'Meltdowns that wouldn't end' (0:26-0:27).
0:27daughter unhappy living room closeup A medium shot focuses on the young Black girl from an earlier scene, standing against a light-colored wall with her arms crossed, still looking away from the camera with a visibly upset and frustrated expression. She is wearing a light blue t-shirt, pink shorts, and a light headband in her dark, curly hair. Behind her, the beige upholstered bench and a window with white blinds and light blue curtains are visible, consistent with the initial scene. The lighting is bright and natural. The color palette remains soft with blues, pinks, and beige. White text overlay at the bottom reads: 'Emotions that we couldn't keep in check'.
0:29mother daughter floor interaction A low-angle medium shot of the Black mother and daughter sitting on a polished dark hardwood floor. The mother, wearing a sleeveless beige vest over a dark top and glasses, is facing her daughter and gently touching her cheek, trying to engage her. The daughter, in a light blue t-shirt and pink shorts with her hair in a bun, sits opposite her mother, looking thoughtful or sad. Her feet are visible with orange socks. The background shows a hallway leading to another room, with a glimpse of a television screen in the distance. The lighting is soft and ambient. The color palette includes warm wood tones, beige, blue, and pink. White text overlay at the bottom reads: 'even if we tried to bribe'.
0:31mother talking kitchen focusing A medium close-up shot of the Black mother in the kitchen, continuing to speak directly to the camera with an informative and empathetic expression. She gestures slightly with her hands. She wears a black t-shirt, a dark denim vest, and tortoise-shell glasses, with her long braided hair framing her face. The kitchen background with warm brown wooden cabinets and appliances is visible. The lighting is bright and even. The color palette is consistent with previous kitchen scenes. White text overlay at the bottom reads: 'And difficulty focusing'.
0:33daughter eating fruit A close-up shot of the young Black girl, identified as the daughter, eating fruit at a table. She wears a red polo shirt, and her dark, curly hair is in a high bun with a light headband. She is holding a piece of orange fruit to her mouth, with a focused expression. A light blue bowl with fruit is on the table in front of her. In the soft-focused background, a light green wall and a white candle in a candlestick holder are visible. The lighting is bright and warm. The color palette features red, light blue, orange, and light green. White text overlay at the bottom reads: 'We eat fruits and veggies, sure.'.
0:34mother working on laptop A close-up shot from an over-the-shoulder perspective of the Black mother working on a laptop. Only her right side and arm are visible as she types, wearing a dark maroon long-sleeved top and glasses. Her long braided hair cascades over her shoulder. The laptop screen shows a dark interface. In the background, a white door with two panels and a light-colored wall are visible. The lighting is even and typical for an indoor office setting. The color palette includes dark maroon, white, and the dark tones of the laptop. White text overlay at the bottom reads: 'But between my busy schedule,'.
0:35mother daughter school prep A medium shot of the Black mother helping her young daughter put on a backpack near a white door. The mother, wearing a beige vest, glasses, and with her hair in braids, is smiling and adjusting the backpack. The daughter, in a light blue t-shirt and pink shorts, is also smiling and facing the door, wearing a colorful floral backpack. The background is a light-colored wall and a white, paneled door. The lighting is bright and cheerful, evoking a morning routine. The color palette features beige, light blue, pink, and the vibrant colors of the backpack. White text overlay at the bottom reads: 'school,'.
0:36mother daughter walking outside A high-angle medium shot captures the Black mother and daughter walking hand-in-hand away from the camera on a concrete sidewalk. The mother, wearing a black t-shirt, gray sweatpants, and white sneakers, has her long braided hair flowing down her back and carries a light-colored backpack. The daughter, wearing a bright pink sleeveless top, pink shorts, and white sneakers, has her dark, curly hair in a high bun. They are walking past lush green bushes and a brick building, suggesting an outdoor activity or school drop-off. The lighting is natural daylight. The color palette includes greens, grays, pinks, and the warm tones of the brick. White text overlay at the bottom reads: 'extracurricular activities,'.
0:38mother talking kitchen mealtime A medium close-up shot of the Black mother in the kitchen, speaking directly to the camera with a slightly exasperated yet understanding expression. She gestures with her hands as she speaks. She wears a black t-shirt, a dark denim vest, and tortoise-shell glasses, with her long braided hair framing her face. The kitchen background with warm brown wooden cabinets and appliances is visible. The lighting is bright and even. The color palette is consistent with previous kitchen scenes. White text overlay at the bottom reads: 'mealtime just isn't perfect'.
0:40mother talking kitchen holding product intro A medium close-up shot of the Black mother in the kitchen, speaking directly to the camera with a bright, enthusiastic smile. She holds a white and green cylindrical product container, labeled 'first day', in her left hand, gesturing with her right index finger for emphasis. She wears a black t-shirt, a dark denim vest, and tortoise-shell glasses, with her long braided hair framing her face. The kitchen background with warm brown wooden cabinets and appliances is visible. The lighting is bright and even. The color palette is consistent with previous kitchen scenes, with the added bright green and blue of the product. White text overlay at the bottom reads: 'I decided to start giving my daughter First Day'.
0:42daughter reaching for product closeup A close-up shot of the white and green 'first day' product container sitting on a light brown kitchen counter. The young Black girl, identified as the daughter, with her dark hair in a bun and a light headband, reaches into the frame from the left to touch the container. Only her hand and a glimpse of her face, showing a curious expression, are visible. The background is blurred, showing the light-colored living room area and a bit of the kitchen. The lighting is soft and natural. The color palette includes light browns, whites, greens, and blues from the product, with hints of the girl's skin tone. White text overlay at the bottom reads: 'no dyes, no artificial junk, just 2 grams of real sugar'.
0:45mother talking kitchen product love A medium close-up shot of the Black mother in the kitchen, speaking directly to the camera with a happy, confident smile. She holds the white and green cylindrical product container in her left hand, gently tapping it with her right index finger. She wears a black t-shirt, a dark denim vest, and tortoise-shell glasses, with her long braided hair framing her face. The kitchen background with warm brown wooden cabinets and appliances is visible. The lighting is bright and even. The color palette is consistent with previous kitchen scenes, emphasizing the product's colors. White text overlay at the bottom reads: 'and she loves them.'.
0:47daughter receiving gummy outside An overhead close-up shot captures the Black mother's hand gently dropping an orange gummy into her young daughter's open palm. The daughter, wearing a bright pink top and shorts, has her dark, curly hair in a high bun. She looks down at the gummy with an excited and eager expression. They are outside on a concrete sidewalk, with green bushes providing a natural background. The lighting is bright daylight. The color palette features pink, orange, and vibrant green. White text overlays appear successively: 'She gets two of them a day,' (0:47-0:48) and 'and she thinks they're fruit snacks' (0:48-0:49).
0:49daughter eating gummy indoors closeup A close-up shot from a slightly high angle shows the young Black girl, identified as the daughter, in a light purple t-shirt, eating an orange gummy. Her dark, curly hair is in a high bun with a light headband. She is holding the gummy to her mouth with one hand, and looking down at her other hand with a delighted expression. The background is a blurred shot of a dark brown stool and part of a living space. The lighting is indoor ambient light. The color palette includes light purple, orange, and dark browns. White text overlay at the bottom reads: 'and she thinks they're fruit snacks'.
0:50mother daughter hugging working A medium close-up shot from an over-the-shoulder perspective of the Black mother working on a laptop. Suddenly, her young daughter, wearing a red top and light-colored pants, leans in from the left and wraps her arms around her mother's neck from behind, giving her a hug. The mother, wearing a dark maroon top and glasses, smiles warmly as she turns slightly towards her daughter, her concentration shifting from the laptop. The laptop screen is visible in the foreground. The background features a white paneled door and a light-colored wall. The lighting is even and soft. The color palette includes dark maroon, red, white, and the dark tones of the laptop. White text overlay at the bottom reads: 'And I don't have to constantly second-guess what she's missing,'.
0:52mother talking kitchen product conclusion A medium close-up shot of the Black mother in the kitchen, concluding her message directly to the camera. She holds the white and green cylindrical product container in her left hand, and gestures with her right hand for emphasis, conveying a sense of relief and confidence. She wears a black t-shirt, a dark denim vest, and tortoise-shell glasses, with her long braided hair framing her face. The kitchen background with warm brown wooden cabinets and appliances is visible. The lighting is bright and even. The color palette is consistent with previous kitchen scenes, highlighting the product. White text overlay at the bottom reads: 'because this is the one thing that I can count on'.
