0:00woman applying face cream
A medium close-up shot frames a woman with fair skin and light-colored eyes, appearing to be in her 40s to 60s, as she gently applies a white cream to her right cheek and temple area. Her left hand, with neatly manicured nails, is visible, delicately spreading the product. She exhibits a subtle, serene smile, indicating satisfaction or comfort. Her hair, which appears light brown or grey, is pulled back and out of frame, allowing focus on her natural complexion. The background is softly blurred, suggesting a shallow depth of field, likely an indoor setting with soft, diffused lighting that highlights the creamy texture on her skin without casting harsh shadows. The dominant colors are natural skin tones, the white cream, and subtle pinkish hues on her lips. Prominent white text overlays are centered on her cheek: first, "Tighten, Firm & Rejuvenate", then additional text, "“I am 66 years young. After using this cream for”", appears below it. The camera remains static throughout this segment.
0:02abstract cream texture testimonial
This scene presents an extreme close-up, top-down view of an artistic, undulating texture composed of swirling white and light purple cream or paint. The white material forms glossy, three-dimensional ridges and waves, while the light purple fills the valleys, creating a marbled, topographical effect reminiscent of soft, luxurious fabric. The texture appears dynamic, slowly shifting and subtly moving as if being gently spread or mixed, with the light purple background being revealed more as the white swirls slightly retract. Soft and diffused lighting emphasizes the glossy sheen and volumetric quality of the material. The color palette is dominated by soothing soft purples and creamy whites. White text overlays, in an elegant serif font, are centered: "Tighten, Firm & Rejuvenate", followed by a testimonial, "“I am 66 years young. After using this cream for one year, my skin is flawless!”", and finally, "– WENDY B." at the bottom. The text remains static while the textured background subtly animates.
0:06product reveal call to action
A medium shot showcases a sleek, cylindrical product bottle standing upright against the same swirling, abstract light purple and white cream texture background from the previous scene, which is now static. The bottle features shiny rose gold or copper-toned accents at its pump dispenser top and base, contrasting with its main body, which is a translucent, slightly milky pink, allowing a glimpse of the product inside. The brand name "IVNBEAUTY PROJECT" is displayed prominently above the product name and vertically along the bottle's sides. The product name, "EXTREME CREAM", is written in large, bold white letters on the bottle's face, with smaller white text below detailing its benefits as "FIRMING & LIFTING retinol alternative, peptides and 3x ceramide complex". A prominent black rectangular button with white text "SHOP NOW" is overlaid at the bottom-center of the frame, serving as a clear call to action. Professional, clean lighting emphasizes the metallic and glossy surfaces of the product, conveying a luxurious and effective image. The camera remains static.
