0:00dressing base layers
This scene presents a dynamic 4-panel split-screen, each panel featuring the same African-American man, approximately late 20s to early 30s, against a pristine white background. The lighting is bright and even, highlighting the subject without harsh shadows, creating a clean, studio aesthetic. In the top-left panel, the man, wearing black Columbia boxer briefs, begins to pull a light grey, short-sleeved Columbia t-shirt over his head. His body is lean and muscular, with visible tattoos on his left arm and torso. The top-right panel shows him in the same boxer briefs, holding black socks and beginning to put them on his feet, focusing on the left foot. His expression is focused and slightly smiling. The bottom-left panel captures him in the black boxer briefs, adjusting his stance with hands on hips, showcasing his confident body language and torso tattoos. The bottom-right panel provides a medium close-up of his upper torso and face, where he is smiling broadly, revealing his well-defined abdominal muscles and chest tattoos, including a prominent scripture quote on his right pec. The overall color palette is minimalistic, dominated by black, grey, and the man's natural skin tone against the white backdrop, creating a fresh and athletic atmosphere. Subtle camera motion suggests a continuous shot across all panels, with independent actions occurring simultaneously.
0:01adding pants and socks
The 4-panel split-screen continues, maintaining the bright white studio background and soft, even lighting. Each panel showcases a progression in the man's dressing routine. In the top-left panel, the man, now wearing the light grey Columbia t-shirt and black boxer briefs, pulls up a pair of black track pants, securing them around his waist. His movement is smooth and deliberate. The top-right panel focuses on his lower legs and feet. He is wearing black socks and proceeds to tie the laces of a pair of rugged, dark brown and beige hiking shoes, already wearing light brown trousers. His hands are visible, demonstrating dexterity. The bottom-left panel shows the man, still in his grey t-shirt and boxer briefs, bending over to put on a pair of black socks, indicating a simultaneous action across different outfit variations. The bottom-right panel zooms in on his legs, where he is pulling on dark grey trousers over a pair of white socks, before pulling up white athletic sneakers over the trousers. The color scheme remains grounded in neutrals: black, grey, beige, and earthy tones of the hiking shoes, emphasizing functionality and preparedness. The overall feel is one of efficiency and readiness, with synchronized yet distinct actions across the frames.
0:02mid layer jackets and shirts
The 4-panel split-screen persists with the same man against the white studio backdrop under soft, bright lighting. Each panel shows him adding different mid-layers to his ensembles. In the top-left panel, the man, fully dressed in a light grey Columbia t-shirt, black track pants, and black athletic shoes, bends down to tie the laces of his black shoes, preparing for activity. The top-right panel features a close-up on his upper body, where he is wearing a beige Henley-style long-sleeve shirt with an orange button placket, adorned with a small Columbia logo. He pulls the shirt down, subtly flexing his abdominal muscles and revealing his chest tattoos underneath. The bottom-left panel captures him putting on a maroon quarter-zip long-sleeve shirt over his grey t-shirt, now wearing grey trousers and black socks, with his movements fluid and natural. The bottom-right panel shows him, shirtless and in black boxer briefs, holding up a dark grey long-sleeved shirt with both hands, ready to put it on, emphasizing the layering process. The color scheme expands to include maroon and beige, adding depth to the neutral base, maintaining a theme of practical, comfortable sportswear. The scene conveys a sense of readiness and versatility across different dressing stages.
0:04outerwear and accessories
The dynamic 4-panel split-screen continues, showcasing the African-American man, still in his late 20s to early 30s, against a bright white background with clean, studio lighting. In the top-left panel, he is fully dressed in black track pants and a black long-sleeved base layer. He is actively zipping up a beige and black waterproof-looking jacket with a hood, the Columbia logo visible. His expression is focused. The top-right panel shows a close-up of his upper body as he pulls a beige Henley shirt down, revealing his abs and chest tattoos, while smiling broadly and adjusting the shirt. The bottom-left panel features him in grey trousers and a maroon quarter-zip long-sleeve shirt. He is fastening a sleek, silver wristwatch with a black face onto his left wrist, displaying attention to detail with accessories. The bottom-right panel shows a medium shot of him, wearing black pants and a beige Henley. He is buttoning up a dark blue and cream-colored long-sleeved casual shirt. The overall color palette is functional and earthy, combining black, beige, maroon, and dark blue with hints of silver, emphasizing the practical and stylish nature of the apparel. The scene highlights the completion of various layered outfits.
0:05additional layer and hoods
The video maintains its 4-panel split-screen format, with the same African-American male model in his late 20s to early 30s, standing against a clean white backdrop, illuminated by consistent studio lighting. In the top-left panel, he is fully dressed in a beige and black hooded Columbia jacket, black pants, and a black beanie. He is pulling up the hood of his jacket over the beanie, with a confident, slightly smiling expression. The top-right panel shows him pulling a dark brown, quilted hooded jacket over a green plaid shirt. His face is not fully visible, but his actions are clear, indicating the final layer of an outfit. The bottom-left panel features him in a black hooded jacket over a maroon long-sleeve shirt and grey pants. He is pulling the hood up, adjusting it around his face, displaying the jacket's functionality. The bottom-right panel captures him wearing a dark blue and cream-colored casual shirt, black pants, and a grey striped beanie. He is pulling up the hood of a dark blue and teal jacket over his beanie, with a subtle smile. The color palette incorporates more vibrant hues like green plaid and teal, contrasting with the dominant neutrals, suggesting a range of outdoor and casual styles. The scene focuses on the practical details of wearing outerwear, emphasizing protection and comfort.
0:06completing outerwear and accessories
The 4-panel split-screen continues to showcase the African-American male model in his late 20s to early 30s, against a bright white background under studio lighting. In the top-left panel, the man is now fully dressed in a beige and black hooded Columbia jacket, black pants, and a black beanie. He is accessorizing with a sleek black tote bag held casually over his shoulder, walking confidently. The top-right panel shows him in a brown quilted hooded jacket over a green plaid shirt and light brown trousers. He holds a green Columbia branded backpack, demonstrating readiness for outdoor activity. The bottom-left panel features him in a black hooded jacket over a maroon long-sleeve shirt and grey pants. He is meticulously adjusting the drawstring of a pocket on his black jacket, highlighting the functional details. The bottom-right panel shows him in a dark blue and teal hooded jacket over a dark blue and cream shirt, black pants, and a grey striped beanie. He is smiling and confidently adjusting his jacket, showing off the completed outfit. The expanded color palette now includes hints of forest green and teal, indicating a wider range of Columbia's outdoor gear. The focus is on the integrated look of the outfits, complete with bags and accessories, ready for various environments.
0:07final outfits poses
This scene displays the four-panel split-screen with the African-American male model, in his late 20s to early 30s, fully dressed in distinct Columbia outfits, against a clean white background with bright, even studio lighting. Each panel captures him in a full-body shot, striking confident poses and smiling, showcasing the completed looks. In the top-left panel, he wears a beige and black hooded Columbia jacket, black pants, black shoes, and a black beanie, holding a black tote bag, looking cool and collected. The top-right panel features him in a brown quilted hooded jacket, a green plaid shirt, light brown trousers, and hiking shoes, holding a green Columbia backpack, exuding an adventurous spirit. The bottom-left panel shows him in a black hooded jacket, a maroon long-sleeve shirt, grey pants, black shoes, and a silver wristwatch, adopting a comfortable yet stylish stance. The bottom-right panel displays him in a dark blue and teal hooded jacket, a dark blue and cream-colored casual shirt, black pants, black shoes, and a grey striped beanie, appearing effortlessly casual and prepared. The color palette emphasizes the versatility of Columbia's line, ranging from neutral earth tones to subtle pops of color like maroon and teal. The scene effectively presents four different style options for varying activities, highlighting the model's positive and approachable demeanor.
0:09close up hoods and details
This scene continues the 4-panel split-screen, offering closer views of the African-American male model, in his late 20s to early 30s, focusing on the details of the outerwear and accessories. The white background and bright studio lighting are maintained. In the top-left panel, the camera provides a medium shot of the man's upper body. He is wearing a beige and black hooded Columbia jacket and a black beanie. He is looking off-camera, with a serious yet composed expression, his hands near the hood. The top-right panel offers a medium close-up of his head and shoulders, as he smiles broadly while pulling up the hood of a brown quilted jacket over a green plaid shirt, showcasing the jacket's texture and warmth. The bottom-left panel features a close-up of his face and upper chest. He wears a black hooded jacket over a maroon long-sleeve shirt, with a silver wristwatch partially visible on his left wrist. He is actively pulling the hood up, revealing the Columbia branding on his jacket, and a friendly, focused expression. The bottom-right panel shows a close-up of his face and upper body as he pulls the hood of a dark blue and teal jacket over a grey striped beanie, smiling charmingly at the camera. The emphasis is on the comfort, fit, and aesthetic details of the hoods and how they integrate with the overall outfit, showcasing the brand's practicality and style.
0:10hood adjustments and smiles
The 4-panel split-screen continues, offering even tighter close-ups of the African-American male model, in his late 20s to early 30s, against the pristine white studio background with consistent, bright lighting. In the top-left panel, a medium close-up shows the man's head and shoulders. He is wearing a beige and black hooded Columbia jacket, with the hood up, obscuring part of his face. He is seen adjusting the hood. The top-right panel captures a medium close-up of his face, as he smiles broadly and pulls the hood of a brown quilted jacket further over his head, the green plaid shirt visible underneath. His joyful expression is prominent. The bottom-left panel features a close-up of his face, wearing a black hooded Columbia jacket with the hood up. He looks directly at the camera and smiles, showcasing his clean-shaven face and engaging eyes. The bottom-right panel provides a close-up of his face, where he is wearing a dark blue and teal hooded jacket with the hood up over a grey striped beanie, again smiling warmly at the camera. The scene emphasizes the facial expressions and the complete look with the hoods fully utilized, reinforcing the idea of warmth and protection while maintaining a friendly and approachable vibe. The dominant colors are the earthy tones of the jackets and the model's skin, with the white background providing a stark contrast.
0:11hood transition and smile
This scene displays a dynamic transition within the 4-panel split-screen, focusing on the African-American male model. The white studio background and bright, even lighting are maintained. The top-left panel continues from the previous scene with a medium close-up of the man's head and shoulders, wearing a beige and black hooded Columbia jacket, hood up, adjusting it. Suddenly, the image transitions to show a different angle or part of the previous top-right scene, featuring the man smiling broadly as he pulls the hood of a brown quilted jacket further over his head. The bottom-left panel features a close-up of his face, wearing a black hooded Columbia jacket with the hood up, smiling directly at the camera. The bottom-right panel shows a close-up of his face, wearing a dark blue and teal hooded jacket with the hood up over a grey striped beanie, smiling warmly at the camera. The rapid cut and slight visual disruption suggest a brief, final transition or echo of the previous actions before settling into a more consistent smiling pose in the lower panels. The overall color palette reinforces the natural and practical tones of the Columbia brand.
0:19columbia logo
The scene transitions to a solid black background. Centered horizontally and vertically on the screen is the Columbia Sportswear company logo. The logo consists of the word 'Columbia' in a clean, sans-serif, white typeface. To the left of the word, there is a geometric snowflake-like icon, also in white, which is the brand's distinctive symbol. The lighting is non-existent as the background is pure black, making the white logo stand out starkly. There are no other elements, graphics, or text visible. The overall mood is professional, conclusive, and emphasizes brand recognition.
