0:00IPSY Glam Bag reveal
The scene opens with a close-up, slightly overhead shot of a pair of light-skinned hands holding a vibrant red-pink makeup bag. The bag features a playful pattern of light pink swirling snakes with small white eyes, interspersed with small yellow sun and star symbols, and a gold zipper closure running along the top. The hands are positioned in the bottom left and top right of the frame, gently presenting the bag towards the camera. In the background, slightly out of focus, is an open, empty IPSY subscription box made of light pink cardboard, lined with a similar red-pink patterned paper and filled with crinkled pink paper shreds. The box rests on a light tan tiled surface, with a plain light tan wall behind it, creating a clean, bright setting. The lighting is soft and even, suggesting an indoor studio environment with a warm color temperature. A white text overlay at the top of the screen reads: "This is my IPSY Glam Bag.". The overall color palette is warm and inviting, dominated by pinks, reds, and yellows.
0:01NARS product reveal
This is a close-up shot of a hand holding a black NARS product box vertically, slightly tilted, over an open IPSY subscription box. The NARS box is sleek and rectangular, primarily matte black with the brand name "NARS" printed vertically in white, stylized letters on its visible side. Small white text details are also present above the NARS logo, indicating product information. The hand holding the box is light-skinned, with neatly manicured nails, positioned centrally in the frame. In the background, the open pink IPSY box is visible, filled with crinkled pink paper shreds and a few other beauty products, partially obscured. The setting includes the light tan tiled surface and a plain light tan wall, consistent with the previous scene. The lighting remains soft, even, and warm. A white text overlay at the top of the screen reads: "I got all of this". The color palette is contrasting, featuring the dark product against the light, soft pink and tan background.
0:01Dew of the Gods product reveal
The scene presents a close-up of a hand holding an 'dew of the gods' product box, positioned centrally over the open IPSY box. The product box is rectangular and features a striking ombre design, transitioning from light orange at the top to a peachy pink at the bottom. The brand name 'dew of the gods' is debossed vertically into the front of the box in a simple, sans-serif font, suggesting a high-quality, minimalist aesthetic. The hand holding it is light-skinned with neatly manicured nails. The open pink IPSY box, filled with crinkled pink paper and other beauty items, is blurred in the background, resting on the tan tiled surface. The lighting is soft and warm, highlighting the gradient colors of the product packaging. White text overlays at the top initially state "I got all of this" before transitioning to "for just $4 + shipping!". The overall visual emphasizes the product's elegant packaging against a soft, complementary background.
0:02Kokie Cosmetics product reveal
This close-up shot focuses on a hand holding a black Kokie Cosmetics eyeliner pen, positioned centrally above the open IPSY box. The eyeliner pen is cylindrical and black, with a white and black striped pattern around the middle section featuring product details like 'BIGGIE EYE-DEA' and 'LIQUID EYELINER'. The tip appears to be a fine brush applicator, though it's not fully in view. The light-skinned hand, with its well-manicured nails, is holding the pen securely. In the blurred background, the open pink IPSY box, containing crinkled paper and other items, is visible on the tan tiled surface. The lighting remains soft and warm, illuminating the product clearly. The white text overlay at the top of the screen continues to read: "for just $4 + shipping!". The scene highlights the compact and functional design of the beauty tool.
0:03Milk Makeup product reveal
The scene displays a close-up of a hand holding a rectangular, light pink Milk Makeup product box. The box is minimalist in design, with a matte finish and very subtle, vertically oriented ridges or lines on its surface, indicating text or texture. The brand's aesthetic is implied through its simple, clean presentation. The light-skinned hand, with its clean nails, holds the box vertically, partially obscuring it with the fingers. The familiar blurred background of the open pink IPSY box, filled with contents, rests on the tan tiled surface. The lighting is soft and warm, creating a gentle highlight on the product packaging. The white text overlay at the top of the screen still reads: "for just $4 + shipping!". The focus is on the understated elegance of the product's packaging.
0:04Full IPSY box contents
This scene offers a wider, slightly overhead shot of an open IPSY subscription box, now fully revealed with several beauty products nestled inside. The pink cardboard box is filled with crinkled pink paper shreds, providing a soft bed for the diverse range of products. Visible items include the 'dew of the gods' ombre box, a black NARS product, a green bottle (possibly Elf setting spray), and other various tubes and compacts. The interior of the box features a decorative pattern of small white stars and abstract shapes on a pink background. The box rests on a light tan tiled surface, with a plain light tan wall forming the upper background. The lighting is bright and even, highlighting the vibrant colors of the products. A white text overlay at the top of the screen proclaims: "It's the ultimate membership". The overall composition showcases the variety and value contained within the subscription box.
0:05Eyeshadow palette opening
The camera captures a close-up, slightly off-center shot of a small, rectangular eyeshadow palette. The palette case is a matte, muted sage green color. It is shown in the process of opening, revealing six square pans of eyeshadow inside. The shades range from earthy tones like a shimmery rust orange, a matte warm brown, and a deep gold shimmer, to a bright matte lime green and a soft matte peachy-orange. The palette is resting on a clean, light pink surface, which serves as a stark yet soft backdrop, ensuring the product stands out. The lighting is soft and even, highlighting the textures and colors of the eyeshadows. A white text overlay at the top of the screen states: "for beauty lovers.". The scene emphasizes the product's aesthetic appeal and variety.
0:06Elf setting spray product shot
This close-up shot features an Elf 'Power Grip Dewy Setting Spray' bottle standing upright, slightly off-center to the right. The bottle is transparent, revealing a vibrant, translucent green liquid inside. It has a black pump dispenser and a clear cap. The label, in white and black text, prominently displays 'elf' in a stylized, bold font at the bottom, and 'POWER GRIP DEWY SETTING SPRAY' above it, with volume information '2.7 FL OZ (80 ml)'. The product casts a subtle shadow on the pristine white surface it rests upon, which contrasts with the soft, plain light pink background. The lighting is bright and clean, enhancing the fresh, dewy aesthetic suggested by the product. A white text overlay at the top of the screen reads: "Each month, you get 5 deluxe-size samples,". The scene focuses on the product's packaging and functional design.
0:07First Aid Beauty cream product shot
The camera presents a close-up of a 'First Aid Beauty Hydrating Dewy Gel Cream' tube, positioned upright and slightly to the right of center. The tube is a soft, muted periwinkle blue or lavender color, with a white flip-top cap at the bottom. The front of the tube features white and dark blue text, prominently displaying 'FIRST AID BEAUTY' and 'HYDRATING DEWY GEL CREAM' with details about hyaluronic acid and ceramides, emphasizing its benefits for sensitive skin. The product is standing on a pristine white surface, against a plain, soft light pink background. The lighting is soft and diffused, creating gentle highlights on the tube's surface. A white text overlay at the top of the screen reads: "all tailored to". The scene highlights the skincare product's gentle and hydrating attributes through its soft color palette and clear labeling.
0:08Anastasia mascara product shot
This close-up shot displays an Anastasia Beverly Hills mascara tube and its wand. The mascara tube is a sleek, matte, off-white or beige cylinder, with the 'ANASTASIA BEVERLY HILLS' logo embossed or printed in gold letters vertically down its side. The black mascara wand is shown next to the open tube, featuring a typical bristled brush head. Both components are standing upright on a reflective white surface, which creates a subtle, elongated reflection beneath them. The background is a clean, plain light pink. Soft, even lighting illuminates the products, emphasizing their smooth textures and elegant design. A white text overlay at the top of the screen reads: "your features and fave brands.". The composition showcases the complete mascara product, ready for use.
0:09Pixi product shot
The camera presents a close-up of a Pixi brand rollerball product, standing upright and centered in the frame. The bottle is a pale, translucent beige or off-white, with a vibrant lime green cap. The 'PIXI' logo is clearly visible in gold text on the front of the bottle. The product is resting on a pristine white, slightly reflective surface, which provides a clean base. The background is a soft, plain light pink, creating a minimalist and appealing backdrop. The lighting is bright and even, highlighting the bottle's smooth surface and clear branding. A white text overlay at the top of the screen reads: "All you have to do is". The scene focuses on the compact and recognizable design of the Pixi beauty product.
0:10Estate Cosmetics eyeshadow palette
This close-up shot features a small, triangular-shaped eyeshadow palette from Estate Cosmetics, standing open on a reflective white surface. The outer casing of the palette is a matte peach-beige color, with the brand name 'ESTATE' subtly embossed or printed in white on its front panel. When open, it reveals six circular pans of eyeshadow, arranged in two rows of three on the interior. The eyeshadow shades include warm tones like shimmery coppers, a deep matte brown, a soft cream, and a dark black, creating a versatile palette. The palette is positioned slightly to the left, with the right side hinged open. The background is a plain, soft light pink. The lighting is soft and highlights the textures and colors of the eyeshadows and the smooth finish of the casing. A white text overlay at the top of the screen reads: "take a quick quiz". The composition emphasizes the product's unique design and color selection.
0:11Dear Midnight eyeliner product shot
The camera captures a close-up of a 'Dear Midnight' eyeliner pencil, standing vertically and centered. The pencil is black with shimmering gold accents, including small gold stars and moons scattered across its surface, giving it a whimsical, cosmic theme. The brand name 'DEAR MIDNIGHT' is printed vertically in gold lettering. The product's cap is in place, creating a sleek, unbroken silhouette. It rests on a highly reflective white surface, producing a clear, mirrored image of the pencil below it. The background is a plain, soft light pink, providing a clean contrast. Soft, even studio lighting accentuates the metallic sheen of the gold details. A white text overlay at the top of the screen reads: "and tell them what you love.". The scene highlights the product's attractive and distinctive design.
0:12Benefit mascara product shot
This close-up shot focuses on a Benefit 'BADgal BANG!' mascara, with its tube and wand positioned next to each other on a reflective white surface. The mascara tube is a distinct iridescent purple, transitioning to green, with the 'benefit' logo in white and 'BADgal BANG!' in green lettering, adding to its edgy appeal. The black mascara wand is shown removed from the tube, featuring a spiky, triangular-shaped brush head designed for volume. Both components stand upright, casting clear reflections on the white surface. The background is a clean, plain light pink. The lighting is soft and highlights the iridescent shimmer of the tube and the intricate design of the brush. A white text overlay at the top of the screen reads: "And IPSY handles the rest.". The scene effectively showcases the product's bold branding and unique applicator.
0:13Color Wow hair masque product shot
The camera presents a close-up of a 'Chris Appleton + Color Wow Money' hair masque tube, standing upright and centered. The tube is a sleek, matte teal blue, with a crimped top and a clear cap at the bottom, revealing the dispensing nozzle. The branding 'CHRIS APPLETON + COLOR WOW' is printed in white, with the word 'MONEY' dominating the label in large, bold, white, sans-serif letters. Smaller white text identifies it as a 'MASQUE FOR SUPER GLOSSY, EXPENSIVE-LOOKING HAIR' and indicates '50ml e NET WT 1.7 OZ (49g)'. The product is resting on a pristine white surface, against a plain, soft light pink background. The lighting is soft and highlights the tube's smooth texture and clear branding. A white text overlay at the top of the screen reads: "Each bag has up to $70 worth". The scene emphasizes the product's luxurious positioning and professional association.
0:14Moon Slice Beauty eyeshadow palette
This close-up shot showcases an open eyeshadow palette from 'MOONSLiCE BEAUTY', standing upright and slightly angled on a reflective white surface. The outer casing of the palette is a creamy off-white or light beige, adorned with subtle gold stars and a delicate gold crescent moon near the top, lending it a celestial theme. The brand name 'MOONSLiCE BEAUTY' is vertically oriented in gold lettering. When open, it reveals ten circular eyeshadow pans in various warm, earthy, and metallic shades, arranged in two columns of five. Colors include matte browns, shimmery golds, a deep black, and a terracotta orange. The background is a clean, plain light pink. Soft, even lighting highlights the shimmering textures of the eyeshadows and the metallic details on the casing. A white text overlay at the top of the screen reads: "of must-have beauty.". The scene emphasizes the product's appealing design and extensive color selection.
0:15NARS eyeshadow stick product shot
The camera provides a close-up view of a NARS eyeshadow stick, standing vertically and centered. The stick is matte black, with the 'NARS' logo in white stylized letters prominently at its base. The top section of the stick reveals a rich, warm brown eyeshadow color, extended from the applicator, suggesting a creamy, blendable formula. The cap of the product is detached and placed beside the stick, also in matte black, maintaining the minimalist aesthetic. Both components are positioned on a highly reflective white surface, which creates distinct reflections. The background is a plain, soft light pink. The lighting is soft and even, highlighting the product's smooth texture and the intensity of the eyeshadow color. A white text overlay at the top of the screen reads: "It's truly the best way". The scene emphasizes the product's sleek design and the visible eyeshadow shade.
0:16Dew of the Gods body lotion product shot with CTA
This scene provides a close-up, static shot of a 'dew of the gods GLOWASIS Vitamin Blend Body Lotion' bottle, standing upright and centered in the frame. The bottle is cylindrical and features a beautiful ombre gradient, transitioning from a soft, creamy beige at the top to a vibrant, warm orange at the bottom. It has a beige pump dispenser at the top, which appears to have a small amount of product visibly dispensed at the nozzle. The brand name 'dew of the gods' is printed in white above the large, stylized 'GLOWASIS' text. Below this, details like 'VITAMIN BLEND BODY LOTION' and 'PUMPKIN SUGAR COOKIE' (indicating scent) along with '100ml e 3.3fl.oz' are printed in white. The bottle rests on a pristine white surface, against a plain, soft light pink background, creating a harmonious and appealing visual. The lighting is soft and highlights the smooth texture and appealing gradient of the bottle. A white text overlay at the top of the screen reads: "Take the Beauty Quiz today to get started.". The scene effectively showcases the product as a final call to action.
