0:00man introduces product with problem
A medium shot frames a male speaker, with a well-maintained dark beard and short, styled dark hair. He wears a light blue and white checkered button-up shirt and is positioned in a modern kitchen setting, featuring light grey shaker-style cabinets and two hanging pendant lights with glass shades in the blurred background. He holds a small, dark blue box, labeled "NuStrips SLEEP", in his left hand, presenting it towards the camera. His right hand gestures expressively, emphasizing his points as he speaks directly to the viewer. The overall lighting is bright and even, indicative of indoor daylight. On-screen text, highlighted in yellow within a semi-transparent white oval bubble at the bottom of the screen, initially reads "If you're a new parent..." and then transitions to "you probably don't remember what deep sleep feels like".
0:02product shot with candle
A close-up shot focuses on the "NuStrips SLEEP" product box, which is a small, dark blue cube. It rests on a clear, reflective surface, possibly glass or acrylic, creating a subtle reflection. Beside the product, a lit candle in an orange-to-white gradient glass holder casts a warm, inviting glow. In the softly blurred background, a tall, white, textured cylindrical decorative object is visible. The lighting is soft and warm, emphasizing the candle's flame. On-screen text, highlighted in yellow within a semi-transparent white oval bubble at the bottom, reads "meet NuStrips". The color palette is a harmonious blend of warm oranges and whites from the candle and cool blues from the product box.
0:03woman in bed using product
A medium shot captures a young adult Caucasian woman with long, straight blonde hair, comfortably lying in a bright, modern bedroom. She is propped up against a white headboard with large white pillows and is covered by a soft, textured white comforter. She wears a simple grey ribbed tank top. Initially, she reaches to her right side, picking up the small blue "NuStrips SLEEP" box from a clear glass bedside table next to a soft-glowing lamp. She then turns to face the camera with a gentle, friendly smile, holding up a small, rectangular white strip of the product in her right hand. The room is brightly lit with cool, ambient natural light. On-screen text, highlighted in yellow within a semi-transparent white oval bubble, reads "the fastest acting" and then transitions to "natural sleep aid on planet earth".
0:06man demonstrates opening product box
A medium shot shows the male presenter from the initial scene, standing in the same modern kitchen with light grey cabinets and pendant lights in the background. He holds the "NuStrips SLEEP" product box with both hands and carefully demonstrates opening it, unfolding the cardboard packaging to reveal the stack of individually sealed strips inside. His expression is focused and informative as he explains the product. The lighting remains consistent, bright and even throughout the shot. On-screen text, highlighted in yellow within a semi-transparent white oval bubble at the bottom, first reads "NuStrips are these" and then transitions to "tiny little strips that help you go to sleep".
0:09close up opening individual strip
An extreme close-up shot focuses intently on the male presenter's hands as he meticulously opens an individual foil packet containing a NuStrip. His fingers, with a gold ring on his left ring finger, are clearly visible as they peel back the blue and white packaging to reveal the small, white, rectangular strip within. The background is completely blurred, with faint suggestions of the kitchen environment. The bright and clear lighting highlights the fine details of the packaging texture and the strip itself, emphasizing the precise action.
0:11man highlights product features
A medium shot shows the male presenter from Scene 1, again in the modern kitchen setting. He holds the "NuStrips SLEEP" box in his left hand, maintaining direct eye contact with the camera. He gestures with his right hand, conveying confidence and conviction as he discusses the product's features. His expression is earnest and direct. The consistent bright, even lighting ensures clarity. On-screen text, highlighted in yellow within a semi-transparent white oval bubble, reads "completely vegan and drug free", and then transitions to "but it actually works".
0:12hand dropping colorful pills
A high-angle, close-up shot captures a fair-skinned hand holding a variety of colorful medicinal pills—red, green, yellow, white, and maroon capsules and tablets—in its open palm. The hand is gently tilted, allowing the pills to slide and fall out of the frame. The background is a stark, plain white surface, suggesting a clean, almost sterile environment or a bed. The bright, even lighting clearly illuminates the pills and the hand. On-screen text, highlighted in yellow within a semi-transparent white oval bubble at the bottom, reads "If you've tried pills, gummies".
0:13pills falling into trash can
An extreme close-up, presented from a worm's-eye perspective, looking upwards from inside a translucent white plastic trash can. Various brightly colored pills are seen falling rapidly into the bottom of the can, landing amidst crumpled transparent plastic and other light debris. A large, blurry, orange-yellow oval at the top of the frame represents the bright overhead light source shining down into the trash can opening. The swift action visually symbolizes the rejection of ineffective traditional sleep aids.
0:14hand pouring blue gummies
A close-up shot reveals a fair-skinned hand, identical to the one in Scene 7, holding a small, opaque white plastic bottle with a blue screw-top cap. The hand tilts the bottle, causing several translucent, oval-shaped blue chewable gummies to fall out of the opening. The background is a plain, light-colored wall, providing a clean contrast. The bright, soft lighting beautifully highlights the translucent quality and vibrant blue color of the gummies. On-screen text, highlighted in yellow within a semi-transparent white oval bubble, reads "other substances... don't lose hope".
0:15man explains product effectiveness
A medium shot again features the male presenter from Scene 1, situated in the familiar modern kitchen with light grey cabinets and pendant lights. He holds the "NuStrips SLEEP" box in his left hand, maintaining direct and wide-eyed eye contact with the camera. He gestures dynamically with his right hand, enthusiastically communicating the product's rapid effectiveness. His expression is one of genuine excitement and surprise, conveying strong conviction. The lighting remains consistent, bright and even. On-screen text, highlighted in yellow within a semi-transparent white oval bubble, states "with these I get deep rest within 15 minutes".
0:18woman with glasses holding product
A close-up shot focuses on a Caucasian woman, appearing to be in her 30s or 40s, with long, dark brown wavy hair. She wears distinctive black-framed eyeglasses with a subtle cat-eye shape, exhibiting blue light-blocking glare. Her attire includes a green top and a delicate gold chain necklace. She smiles broadly and warmly at the camera, holding the "NuStrips SLEEP" box in her right hand, positioned towards the viewer. The background is a plain, bright white wall, indicating a clean indoor environment. The lighting is soft and even. On-screen text, highlighted in yellow within a semi-transparent white oval bubble, reads "these strips are gonna work for you".
0:19man with headphones using product
A medium shot captures a young adult Caucasian man, likely in his early 20s, with short dark hair and wearing prominent black over-ear headphones. He wears a casual blue t-shirt. He is shown holding the "NuStrips SLEEP" box in both hands and carefully extracting a strip from it, his gaze directed downwards towards the product. The background is a modern indoor space with large, bright windows revealing an urban or commercial setting, possibly an airport lounge or office, illuminated by soft natural light. On-screen text, highlighted in yellow within a semi-transparent white oval bubble, reads "like they have for 200,000 other people".
0:20woman with blonde hair holding product
A close-up shot presents a middle-aged Caucasian woman with wavy, shoulder-length blonde hair. She wears a multi-colored floral blouse. She smiles warmly and directly at the camera, holding the "NuStrips SLEEP" box prominently in her right hand, showcasing it to the viewer. The background is a simple, plain, neutral-colored wall, ensuring the focus remains on the woman and the product. The lighting is soft and even, highlighting her pleasant expression.
0:21man talks about medical endorsement
A medium shot features the male presenter from Scene 1, again in the modern kitchen setting. He holds the "NuStrips SLEEP" box in his left hand, maintaining direct eye contact with the camera. He gestures with his right hand, conveying conviction as he speaks about medical professionals' endorsement of the product. His expression is confident and persuasive. The lighting remains bright and even. On-screen text, highlighted in yellow within a semi-transparent white oval bubble, reads "doctors, nurses" and then transitions to "medical professionals love them too".
0:23woman waking up refreshed with dog
A medium shot captures a young adult Asian woman in a bright, minimalist bedroom. She lies in a bed with a black headboard and crisp white bedding. Initially, she stretches her arms upwards and outwards in a joyful gesture of waking up feeling refreshed. She then transitions to sitting up, smiling warmly, and lovingly cradling a small, fluffy brown dog, resembling a poodle mix, in her arms. Her long, dark wavy hair is slightly disheveled from sleep. She wears a light pink short-sleeved top. The room is softly illuminated with natural light, contributing to a serene atmosphere. On-screen text, highlighted in yellow within a semi-transparent white oval bubble, reads "best part is you wake up feeling fresh in the morning".
0:25woman working refreshed in kitchen
A medium shot frames the young adult Asian woman from Scene 15, now comfortably seated at a grey and white checkered table in a modern kitchen. She is actively working on a silver MacBook laptop, displaying a focused yet contented smile. She wears a long-sleeved black top. A black shaker bottle with a white lid is positioned on the table next to her laptop. The kitchen's background features white shaker-style cabinets and a textured grey tile backsplash, all brightly illuminated by ambient light. On-screen text, highlighted in yellow within a semi-transparent white oval bubble, reads "not groggy or hungover".
0:26man presents special offer
A medium shot captures the male presenter from Scene 1, once again in the familiar modern kitchen setting. He initially holds the "NuStrips SLEEP" box in his left hand while pointing his right index finger directly at the camera with an engaging and encouraging expression, inviting action. He then transitions to holding the box with both hands, looking at it with a pleased expression. His demeanor is enthusiastic and persuasive as he announces a special offer. The lighting remains consistent, bright and even. On-screen text, highlighted in yellow within a semi-transparent white oval bubble, sequentially reads "if you order today", then "get up to 40% off with Free Shipping", and finally a call to action "SHOP NOW".
0:31product advertisement graphic
A static promotional graphic is displayed, featuring a visually striking gradient background that smoothly transitions from a deep, rich purple at the top to a darker, muted blue at the bottom. The "NuStrips" logo is prominently positioned at the top of the screen in clean, white sans-serif text. Below the logo, large white sans-serif text boldly declares "DEEP SLEEP in 15 Minutes". Centered beneath this text is a vibrant magenta oval button with clear white text reading "SAVE 40% OFF". The lower right portion of the screen features a fair-skinned hand, likely female, gently holding the "NuStrips SLEEP" product box. The product box itself is highly detailed, showcasing its distinctive dark blue color, white "NuStrips" logo, a graphic of pink lips peeling back a white sleep strip, and the tagline "SLEEP IN A STRIP". Additional small print on the box includes key information such as "Vegan Dietary Supplement", a list of ingredients like "Melatonin, L-Theanine, Valerian Root & B6", and the quantity "30 STRIPS". The bottom of the screen also features a small "SHOP NOW" call to action in white text. The overall aesthetic is clean, modern, and highly informative, designed to attract attention and convey product benefits and an offer.
