0:00intro mirror reflection logo The scene opens with a medium shot showing the reflection of two young blonde women in a large mirror. One woman is sitting in a salon chair, looking into the mirror at her reflection and holding a silver smartphone up to capture the moment, her gaze directed slightly away from the viewer. The second woman stands behind her, looking directly into the mirror with a gentle smile. Both have long blonde hair. The sitting woman wears a black sleeveless top and light blue ripped jeans, while the standing woman wears a black high-neck sleeveless top. Overlaid prominently in white text across the center of the mirror reflection is the 'AVEDA' logo, with the tagline 'THE ART AND SCIENCE OF PURE FLOWER AND PLANT ESSENCES' underneath. The background visible through the reflection is a brightly lit, modern salon interior with high ceilings, exposed industrial elements, light-colored walls, shelves with products, and hints of green plants. The lighting is bright and even, suggesting overhead salon lighting. The camera is static, capturing the reflection straight on.
0:00salon consultation bespoke This is a medium shot in a bright, modern salon setting. A young blonde female client is seated in a black salon chair, looking forward and slightly to the right, mostly in profile. A blonde female stylist stands behind and to the right of her, gently running her fingers through the client's long, straight blonde hair. The stylist is looking at the client with a focused, professional expression. Both women are wearing black tops, consistent with salon attire. The background features a large window letting in natural light, a dark wooden room divider with decorative cutouts, and another stylist working on a client further in the background. The floor is a polished concrete or similar material. A text overlay reads 'BESPOKE HAIR COLOR' in a white box with a black outline, positioned in the lower-center of the frame. The lighting is bright and airy. The camera remains static.
0:02hair sectioning preparation A close-up shot focuses on the top and side of a young blonde female client's head. Her long, straight blonde hair is meticulously sectioned and secured with several black hair clips, creating small, twisted buns of hair on the crown and sides. The stylist's hands, with manicured pink nails, are visible in the upper part of the frame, carefully working with a section of the client's hair. The client's face is seen in profile, with a calm expression. She is wearing a black smock over her clothing, with the 'AVEDA' logo faintly visible on the smock. The background is softly blurred but hints at the bright salon environment. A text overlay 'BY AN AVEDA COLORIST' appears towards the end of this scene, in a white box with a black outline. The lighting is bright and even. The camera is static.
0:04stylist over shoulder client The camera is positioned slightly over the shoulder of the seated client, looking towards the blonde female stylist. The client's back and the sectioned, clipped hair on her head are visible in the foreground. The stylist, seen from the chest up, is smiling gently and looking down at the client, presumably engaging in conversation or assessing the hair. She is wearing a black high-neck top and a gold chain necklace. The background shows the bright, clean salon environment, with a mirrored wall reflecting light and another salon chair. The lighting is bright and professional. A text overlay 'BY AN AVEDA COLORIST' remains visible in a white box with a black outline. The camera is static.
0:05hair dye wall products A close-up shot of a densely packed metal shelf unit filled with numerous hair dye boxes and tubes. The boxes are predominantly in shades of red, blue, and brown, with some lighter pastel colors, all meticulously organized in rows and columns. Each box appears to be a different shade or product, showcasing a wide range of hair color options. Some tubes and bottles are also visible on the lower shelves. The labels are partly visible, suggesting professional salon products. The lighting is bright and functional, illuminating the products clearly. The text overlay 'BY AN AVEDA COLORIST' persists in a white box with a black outline, located in the lower-center of the frame. The camera is static.
0:06mixing vegan hair dye A close-up, overhead shot captures a pair of hands precisely measuring and pouring liquid ingredients into a small, grey plastic mixing bowl resting on a digital scale. One hand, with light skin and manicured pink nails, holds a large grey bottle labeled 'AVEDA' and pours a creamy white liquid into the bowl. Another large grey bottle and other containers are visible on the clean, metallic countertop. The digital scale shows a reading of '0.0'. A text overlay '100% VEGAN' is present in a white box with a black outline, positioned in the lower-center of the frame. The lighting is bright and functional, highlighting the ingredients and the precise process. The camera is static, focused on the mixing process.
0:07whisking vegan hair dye A close-up, overhead shot shows a pair of hands vigorously whisking a creamy white mixture in a small, grey plastic bowl. The hands, with light skin and manicured pink nails, hold a small metal whisk, creating a smooth, consistent texture in the bowl. The background is a clean, metallic countertop. A large white tub labeled 'AVEDA' is partially visible in the upper-left corner. The text overlay '100% VEGAN' is present in a white box with a black outline, positioned in the lower-center of the frame. The lighting is bright and even. The camera is static.
0:08blow drying curlers A medium shot captures a young blonde female client smiling directly at the camera, wearing a black salon smock with the 'AVEDA' logo. Her hair is partially styled with large, light green rollers on the sides and top, while the stylist, mostly out of frame on the right, uses a black round brush and a black blow dryer to finish drying and styling a section of her hair. The client's expression is bright and happy, indicating satisfaction with the process. The background is a brightly lit, modern salon interior with clean lines and functional lighting. The lighting is bright and cheerful. The camera is static.
0:09final hair reveal just for you A medium close-up shot frames a young blonde female, presumably the client, from the chest up. Her hair is now beautifully styled in long, wavy, natural-looking blonde locks, reflecting light and volume. She is wearing a black ribbed sleeveless top with a ruffled high neckline and looks directly at the camera with a confident, slight smile. Her blue eyes are captivating. The background is a soft, muted dark green or grey, providing a clean contrast to her blonde hair and light complexion. The lighting is soft and flattering, highlighting her hair's texture and shine. A text overlay 'JUST FOR YOU' appears in a white box with a black outline, positioned in the lower-center of the frame. The camera is static.
0:11final hair reveal book appointment A medium close-up shot of the young blonde female client from the previous scene, now turning her head to look over her left shoulder directly at the camera. Her long, wavy, honey blonde hair falls beautifully over her shoulder, showcasing the style from a different angle. She maintains a confident, alluring smile. She is still wearing the black ribbed sleeveless top. The background is the same soft, muted dark green or grey. The lighting remains soft and flattering. A text overlay 'BOOK AN APPOINTMENT AT' appears in a white box with a black outline, positioned in the lower-center of the frame. The camera is static.
0:13stylist client end card The scene returns to a medium shot of the client and stylist from the salon, acting as an end card. The young blonde client is seated in the foreground, with her hair now fully styled in voluminous, wavy blonde locks. She is looking directly at the camera with a wide, satisfied smile. The blonde stylist stands directly behind her, placing her hands gently on the client's head, framing her face. The stylist is also looking at the camera with a warm, professional smile. Both women are wearing black tops. The background is a softly blurred salon interior. The lighting is bright and warm. A text overlay 'AN AVEDA SALON' appears in a white box with a black outline, completing the call to action from the previous scene. The camera is static.
