An overhead shot frames a young woman lying on her back on a bed with light blue and white striped sheets. Her head rests on a fluffy white pillow with ruffled edges, and her long, wavy blonde hair is spread out. She wears a dark navy blue cable-knit cardigan with light buttons and blue and white striped pajama pants. Her hands, adorned with rings (one prominent green stone), are placed on her hips. The lighting is bright and natural, coming from above, creating soft shadows. She looks directly at the camera with a playful, slightly pouting expression, lips pursed. The overall color palette is soft with blues, whites, and dark knit. The text "Life with IPSY" accompanied by two pink heart emojis is overlaid at the top center of the screen.
0:02bed ipsy box reveal This overhead shot continues from the previous scene, with the young woman still lying on her back on the striped bedsheet. Her long, blonde hair is fanned out on the white pillow. She is now holding a light pink and blue gradient IPSY box with the "IPSY" logo prominently displayed in white text across the front, directly over her chest. Her hands are gripping the sides of the box, and she is seen with an exaggerated open-mouthed smile, wide eyes, and an excited expression, looking directly at the camera. The same "Life with IPSY" text overlay is present at the top, along with a new overlay at the bottom: "Join today and unlock $10 off your first month!". The lighting remains bright and natural, emphasizing the product.
A medium shot of the young woman sitting on a stool next to a dark, ornate vanity table. The background is a light cream-colored wall with decorative elements, including a gold sconce with two light fixtures on the left and a built-in shelf niche with a small golden bird figurine on the right. A round mirror on the vanity reflects a blurred portion of the room. She is wearing the same dark cable-knit cardigan and striped pajama pants, and her blonde hair is styled similarly. Her expression is serious and thoughtful, looking slightly off-camera to the right. The lighting is soft and even, possibly from an unseen window, highlighting the warmth of the room. The color palette is muted, with creams, dark wood, and the blues of her clothing. The "Life with IPSY" and "Join today and unlock $10 off your first month!" text overlays are still present.
0:07vanity products reveal This scene continues from the previous one, showing the young woman seated at the vanity. Her expression dramatically shifts from serious to excited, with a wide, open-mouthed smile, similar to the bed scene. She gestures with her left hand towards the vanity surface, which is now filled with various beauty products in different bottles, jars, and tubes, along with the IPSY box seen earlier. Her right hand rests on her knee. The background, lighting, and clothing remain consistent with the previous scene. The text overlays "Life with IPSY" and "Join today and unlock $10 off your first month!" persist. The overall atmosphere is transformed from contemplative to vibrant and enthusiastic, emphasizing the discovery of products.
A medium full shot of the young woman standing centrally in a shower stall with light pink square tiles on the wall. She is positioned facing the camera with her arms crossed over her chest, conveying a closed-off or unimpressed posture. She wears the same dark cable-knit cardigan and light blue and white striped pajama pants. Her blonde hair falls over her shoulders. Her expression is serious and slightly unimpressed, with a subtle pout, her eyes looking directly at the viewer. The lighting is bright and even, highlighting the pink tiles and her outfit, creating a clear, focused image. To her right, there's an empty recessed niche in the shower wall. The text overlays "Life with IPSY" and "Join today and unlock $10 off your first month!" are visible.
0:12shower products reveal This scene is a continuation of the previous one, with the young woman still standing in the pink-tiled shower stall. Her arms are no longer crossed; instead, her hands are relaxed at her sides, and her facial expression has transformed into a bright, genuine smile, looking directly at the camera. The previously empty recessed niche to her right is now filled with various beauty and hair care products, including bottles and tubes of different sizes and colors (e.g., light blue, black, white, and a patterned can), neatly organized. The lighting remains bright and consistent, emphasizing the product display. The text overlays "Life with IPSY" and "Join today and unlock $10 off your first month!" are still displayed, reinforcing the brand message.
A medium shot shows the young woman reflected in a wide, multi-paneled bathroom mirror, positioned above a pink tiled counter. The mirror itself is part of a medicine cabinet, with some of its shelves visible on the right through clear glass. She is seen from the chest up, with her long blonde hair framing her face. She maintains a serious, almost pouting expression, looking directly into the camera (or her reflection). Her reflection, slightly offset, also shows a serious expression, creating a symmetrical yet slightly unsettling visual. The bathroom environment is uniformly pink, with soft, ambient lighting. The standard text overlays ("Life with IPSY", "Join today and unlock $10 off your first month!") are present.
0:17mirror products reveal This scene continues the mirror reflection shot. The young woman's expression has transformed into a wide, joyful smile, with her mouth open in excitement, similar to previous reveal moments. She gestures with her right hand towards the mirror, which now reveals a fully stocked medicine cabinet behind its panes. Numerous beauty products, including serums, moisturizers, and sprays in various bottles and containers (pink, yellow, blue, white, patterned), are neatly organized on the shelves. Her reflection also shows her excited, amplifying the sense of delight. The background and lighting remain consistent, maintaining the pink bathroom aesthetic. The familiar text overlays are still present, reinforcing the brand message.
A full body shot captures the young woman standing centrally in front of a pair of light gray or off-white double doors, each with multiple glass panes. The doors appear to be an exterior entrance, with bright, natural sunlight casting distinct shadows of tree branches onto the doors and the ground, suggesting a daytime outdoor setting. She is dressed in the same dark cable-knit cardigan and light blue and white striped pajama pants, paired with brown, possibly suede, slippers. Her long, blonde hair is down. Her expression is serious and somewhat solemn, looking directly at the camera. The overall mood is calm but with an underlying seriousness. The text overlay "Life with IPSY" with heart emojis is at the top. The "Join today and unlock $10 off your first month!" overlay is at the bottom.
0:22door smiling quiz text This scene maintains the full body shot of the young woman in front of the double doors. Her serious expression has now changed to a cheerful smile, looking down and slightly to her right, as if reading something or interacting with an unseen element. She maintains the same outfit and relaxed stance as before, but her body language is more open and happy. The sunlight and shadows remain consistent, indicating a bright outdoor setting. The text overlay "Life with IPSY" is at the top, and the bottom text overlay has changed to "TAKE THE BEAUTY QUIZ" in white, sans-serif font, suggesting a call to action. No IPSY box is visible yet.
0:24door ipsy box pickup The full body shot of the young woman in front of the double doors continues. She gracefully bends down to pick up a pink and blue gradient IPSY box from the ground near her right foot. She then stands up straight, holding the box with both hands at chest level, and displays an exaggerated, excited, open-mouthed smile, looking directly at the camera. Her body language clearly conveys delight and surprise, as if she has just discovered a wonderful package. The lighting and background are consistent, with prominent sunlight and shadows from the branches. The text overlays "Life with IPSY" and "TAKE THE BEAUTY QUIZ" remain on screen, linking the action to the brand and prompt.
