0:00man introduces ribeye
A Caucasian man, appearing to be in his late 20s or early 30s with a short beard and a light-colored baseball cap worn backward, stands in a medium shot, looking directly at the camera. He wears a light grey t-shirt featuring the 'MEAT EATER CARNIVORE SNAX' logo. He holds a large, irregularly shaped piece of dried, marbled meat in both hands, slightly stretching it. Below him, on a light-colored surface, are three stand-up pouches of 'CARNIVORE SNAX' in different flavors: 'SKIRT STEAK', 'RIBEYE', and 'BRISKET'. The background features large windows showing blurred green foliage, indicating an indoor setting with natural light. The lighting is bright and even, highlighting the product. White text overlay 'LOOK AT THAT MARBLING' appears on screen. The overall color palette is natural, dominated by greens, browns, and the neutral tones of the man's attire and the product packaging. The man's expression is enthusiastic.
0:01ribeye marbling close up
A close-up shot focuses on a pair of hands holding and gently pulling apart a piece of dried Ribeye meat. The meat displays a distinct pattern of dark reddish-brown lean sections and prominent, creamy white marbling (fat). The hands, belonging to a Caucasian individual, have neatly trimmed fingernails and are positioned against a blurred background of a light-colored surface and part of a grey t-shirt. The lighting is soft and natural, emphasizing the texture and intricate marbling of the meat. White text overlay 'THIS IS BY FAR' appears first, followed by 'THE MOST FLAVORFUL CUT WE HAVE'. The color palette is earthy, dominated by the browns and creams of the meat, with subtle hints of the grey shirt.
0:03man describes melt in mouth
The shot returns to the Caucasian male product demonstrator, maintaining a medium shot, as he continues to talk animatedly about the product. He holds the same piece of dried Ribeye meat in his hands, gesturing with it. Three 'CARNIVORE SNAX' pouches are still visible on the table below him. The background remains the same: blurred green foliage through large windows. The man's facial expression is enthusiastic, and he uses hand gestures to emphasize his points. White text overlays include 'RIBEYE' and 'VERY EXCITING MELT-IN-YOUR-MOUTH EXPERIENCE'. The lighting is consistent, providing bright and even illumination. The overall scene conveys a sense of excitement and product quality.
0:06product ingredients teaser
A close-up shot features a single hand holding a piece of dried Ribeye meat, showcasing its texture and marbling. The meat is mainly dark brown with significant creamy-white fat running through it. The background is blurred, suggesting a focus purely on the product. White text overlay 'ALL CARNIVORE SNAX HAVE' appears centrally on the screen. The lighting is soft and even, highlighting the details of the meat. The color palette is dominated by the natural browns and creams of the product, creating an appetizing visual.
0:07man explains simple ingredients
The scene shifts to a medium close-up of the Caucasian male product demonstrator's face, framed from the chest up. He is looking directly at the camera, talking with an open mouth and an enthusiastic expression. His light-colored baseball cap is worn backward. The background is blurred green foliage. As he speaks, red and white text 'MEAT + SALT' appears on screen, emphasizing the simple ingredients. The lighting is bright and natural, casting soft shadows that define his facial features. His body language conveys confidence and authenticity. The color palette is natural, focusing on his skin tones and the green background, with the prominent red and white text drawing attention.
0:09man discusses fat content
The view returns to a medium shot of the Caucasian male demonstrator, holding the same piece of dried Ribeye meat and speaking directly to the camera. He gestures with his hands, drawing attention to the meat. The three 'CARNIVORE SNAX' product bags are still visible on the table in the foreground. The background is blurred green foliage. White text overlay 'YOU GET A TREMENDOUS AMOUNT OF FAT' is displayed, highlighting a key characteristic of the product. The lighting remains bright and natural, ensuring clear visibility of both the demonstrator and the products. His enthusiastic demeanor is consistent.
0:11fat carries flavor close up
A tight close-up shot focuses on a hand holding a piece of dried Ribeye meat, with a finger pointing directly at a prominent, creamy white section of marbling. The meat shows distinct dark reddish-brown lean areas contrasted with the lighter fat. The background is highly blurred, directing all attention to the meat and the action. White text overlay 'FAT CARRIES FLAVOR' appears, emphasizing the importance of the marbling. The lighting is clean and bright, enhancing the texture and color variations of the meat. The composition is simple and effective, using color and focus to convey the message.
0:12crisp texture demonstration
This close-up shot shows two hands breaking a piece of dried Ribeye meat. The meat crumbles easily, demonstrating its crispy and airy texture. The pieces show the contrast between dark brown lean meat and creamy white marbling. The background is blurred, maintaining a clear focus on the hands and the product. White text overlay 'IT'S A VERY CRISP' highlights the textural quality. The lighting is bright and even, accentuating the dry, flaky nature of the meat as it breaks apart. The action is central, clearly illustrating the product's characteristic crispness.
0:14man describes airy crisp texture
The Caucasian male product demonstrator is back in a medium shot, continuing to explain the product's qualities. He holds the piece of dried Ribeye meat, gesturing towards it. He maintains direct eye contact with the camera, his expression serious but still engaging. The three 'CARNIVORE SNAX' product bags are on the table in the foreground. The background is blurred green foliage. White text overlay 'TEXTURE THAT WILL SIMPLY MELT IN YOUR MOUTH' appears on screen. The natural lighting remains consistent, giving the scene a clear and professional look. The color scheme is consistent with earlier shots, featuring the greens, browns, and neutral tones.
0:16man introduces chewier option
The scene continues with a medium shot of the Caucasian male demonstrator, who is now holding a different, thicker piece of dried meat, likely the Brisket. He looks at the camera with an engaging expression, continuing his presentation. The 'CARNIVORE SNAX' bags are still visible on the table. The blurred green foliage provides a natural backdrop. White text overlay 'THOSE OF YOU THAT ENJOY A CHEWIER EXPERIENCE,' appears, setting up the introduction of another product type. The lighting is consistent and bright, maintaining a professional aesthetic. His body language remains animated and informative.
0:18brisket option close up
A close-up shot focuses on two hands holding and gently pulling apart a piece of dried Brisket meat. This piece appears denser and darker brown than the previous Ribeye, with visible strands of muscle fiber rather than prominent marbling, suggesting a chewier texture. The background is blurred, keeping the focus entirely on the product. White text overlay 'BRISKET IS YOUR OPTION.' is displayed on the screen. The lighting is clear and focused, emphasizing the rich, deep brown color and fibrous texture of the brisket. The hands are clean and neatly manicured. The overall composition highlights the distinct qualities of the brisket compared to the ribeye.
0:19protein content demonstration
A close-up shot shows hands interacting with the product. Initially, a hand reaches into an open 'CARNIVORE SNAX' bag, likely the brisket flavor, then pulls out a piece of the dried meat. Subsequently, another hand holds up a similar piece of brisket, showcasing its appearance. The pieces are dark brown and irregularly shaped. White text overlay '50 GRAMS OF PROTEIN IN EACH BAG' highlights the nutritional value. The background is blurred, keeping the focus on the product and its packaging. The lighting is bright and direct, making the product details clear and appealing. The action is smooth and deliberate, drawing attention to the ease of accessing the snack.
0:21lean meat and fat balance
This close-up scene shows hands breaking a piece of dried Brisket meat, revealing its internal structure. The meat separates into distinct sections, showcasing a healthy balance of lean, dark reddish-brown meat and some lighter, yellowish-white fatty layers or marbling, though less prominent than in the Ribeye. A finger points to these layers to emphasize the balance. White text overlay 'GET A HEALTHY BALANCE OF LEAN-MEAT AND FAT. THICK LAYER OF MARBLING' reinforces the visual message. The background is blurred. The lighting is bright and focused, bringing out the subtle textures and colors of the meat as it breaks. The action clearly demonstrates the product's composition.
0:25man highlights fattiest cut
The Caucasian male demonstrator reappears in a medium shot, holding the piece of dried Brisket meat. He looks confidently at the camera, gesturing with the product. The three 'CARNIVORE SNAX' pouches are still lined up on the table below. The backdrop of blurred green foliage remains. White text overlay 'FATTIEST CUT THAT WE CARRY' highlights the brisket's characteristic. The lighting is bright and even, giving the scene a polished look. The man's consistent enthusiastic and informative body language carries the narrative forward.
0:27man introduces slider line
In a medium shot, the Caucasian male demonstrator looks at the camera with an expectant, slightly mischievous smile, then looks down and to his right, implying he is about to pick up a new product. He wears his signature light grey t-shirt and backward baseball cap. The 'CARNIVORE SNAX' bags are visible on the table. White text overlay 'INTRODUCING OUR SLIDER LINE' appears, signifying a shift in product focus. The blurred green foliage provides a consistent background. The bright, natural lighting emphasizes his engaging expression and the anticipation of the new product.
0:28slider chip crunch close up
This close-up shot focuses on a small, round, thin piece of dried meat, resembling a chip or cracker, held between two hands. The 'Beef Slider' product is a uniform dark brown color and appears very crisp. The hands then break the slider, showing its satisfying crunch and brittle texture. White text overlay 'JUST LIKE A CHIP...' is displayed, followed by 'AND CRUNCHY.'. The background is blurred, featuring part of a 'CARNIVORE SNAX' bag with red and white branding. The lighting is bright and sharp, highlighting the crisp edges and texture of the slider as it breaks. The action effectively conveys the product's snack-like quality.
0:30man details slider varieties
In a medium shot, the Caucasian male demonstrator holds up a 'Beef Slider' chip, showcasing its small, round shape. He smiles and talks directly to the camera, his expression bright and friendly. The familiar 'CARNIVORE SNAX' bags are still on the table. The blurred green foliage provides the background. White text overlays include 'BEEF SLIDERS' and 'AND OUR CHICKEN SLIDERS', indicating the variety available. The lighting is consistent, providing a clear and inviting presentation. His gestures are purposeful, drawing attention to the product he holds.
0:33chicken slider protein close up
A close-up shot focuses on two hands breaking a 'Chicken Slider' chip. This slider is a lighter, more golden-brown color compared to the beef version, but still small, round, and thin. It breaks with a crisp sound, indicating its crunchy texture. White text overlay 'WHICH PACK 115 GRAMS OF PROTEIN' highlights the significant protein content of this product line. The background is blurred, showing parts of a 'CARNIVORE SNAX' bag with red and white branding. The lighting is bright and clear, accentuating the texture and color of the chicken slider as it breaks. The action is purposeful, demonstrating both texture and nutritional value.
0:35man explains macros
The Caucasian male demonstrator is shown again in a medium shot, holding a 'Chicken Slider' chip. He makes a 'chef's kiss' gesture, indicating satisfaction, and then points with conviction. He maintains direct eye contact with the camera. The 'CARNIVORE SNAX' bags are still arranged on the table. White text overlay 'PER BAG. MAKES IT SUPER EASY TO HIT YOUR MACROS' highlights the convenience for nutrition. The blurred green foliage in the background provides a natural, soft setting. The bright, even lighting ensures his expression and the product are clearly visible, conveying a message of ease and health benefits.
0:37man call to action
The Caucasian male demonstrator appears in a medium shot, smiling broadly and gesturing towards the product bags on the table below him. He maintains direct eye contact with the viewer, exuding a friendly and inviting demeanor. The 'CARNIVORE SNAX' bags are prominently displayed, featuring various flavors like 'SKIRT STEAK', 'RIBEYE', and 'BRISKET', along with a small container of salt. The background of blurred green foliage is still visible through the windows. White text overlay 'VISIT CARNIVORESNAX.COM' provides the call to action. The scene is brightly and evenly lit, creating an open and welcoming atmosphere. The dominant colors are greens, neutrals, and the brand's red and white.
0:39man offers discount
A close-up shot focuses on the Caucasian male demonstrator's face as he delivers a final call to action. He looks directly into the camera with a confident and slightly mischievous expression, slightly tilting his head. His light-colored baseball cap is still worn backward. The background is a soft blur of green foliage, maintaining a natural, outdoor feel. White text overlay 'WITH AN 'X' TO SAVE 10% ON YOUR FIRST PURCHASE' provides a clear discount incentive. The lighting is bright and direct, highlighting his facial features and engaging eyes. The shot emphasizes his direct appeal to the viewer.
0:42animated end screen
The video concludes with an animated end screen featuring the 'CARNIVORE SNAX' brand. The background is a vibrant red grunge pattern with subtle distressed textures, resembling splattered paint. The brand logo 'CARNIVORE SNAX' is prominently displayed in bold, dark grey lettering at the top. Below it, a large red rectangular button with white text 'SHOP CARNIVORE SNAX' is centrally placed. Three 'CARNIVORE SNAX' product pouches ('NEW YORK STRIP', 'BRISKET', 'CHICKEN SLIDERS') are animatedly falling and rotating into position, angled at the bottom of the screen. Each bag features red, white, and brown branding. The overall color scheme is striking, dominated by red, white, and dark grey, creating an energetic and impactful call to action. The animation is dynamic, drawing attention to the brand and product variety.
