0:00pediatrician talking head intro A female pediatrician, Dr. Joelle Simpson, is framed from the waist up, speaking directly to the camera in a brightly lit medical office setting. She has warm, welcoming facial expressions, wearing black-framed glasses, a light grey ribbed knit sweater, and a distinctive gold and brown chain-link necklace. Her curly, auburn hair is neatly styled. Her hands are initially open and expressive, then she brings them together in front of her. The background features light-colored walls with medical equipment visible on the left and neatly stacked purple boxes on a shelf to the right. A 'AAP' logo with a baby icon is in the top right corner. On-screen text identifies her as 'Dr. Joelle Simpson Pediatrician' and displays a quote related to vaccines.
0:03aap president talking head A male pediatrician, Dr. Andrew Racine, is framed from the chest up, speaking directly to the camera. He has a serious yet reassuring expression. He is wearing a dark blue suit, a crisp white shirt, and a purple tie with white polka dots. A small, circular blue pin is visible on his left lapel. The background is a clean, bright medical office with faint medical equipment visible on the left and purple boxes on the right. An 'AAP' logo with a baby icon is present in the top right corner. On-screen text identifies him as 'Dr. Andrew Racine AAP President' and highlights his spoken words about vaccines.
0:05pediatrician talking head statement A female pediatrician, Dr. Terri McFadden, is framed from the waist up, speaking directly to the camera. She has a warm, inviting expression and gestures with her hands. She wears large, rectangular amber-colored glasses, a dark blazer over a royal blue top, and several layered gold necklaces with blue and white beaded accents. Her dark, shoulder-length hair is styled with subtle waves. The background resembles a clean medical office, similar to previous scenes, with medical equipment on the left and purple boxes on the right. An 'AAP' logo with a baby icon is in the top right. On-screen text identifies her as 'Dr. Terri McFadden Pediatrician' and emphasizes her statement.
0:08pediatrician talking head aap A female pediatrician, Dr. Susan Kressly, is framed from the chest up, speaking directly to the camera with a steady, authoritative gaze. She has straight blonde, shoulder-length hair and is wearing a black and royal blue color-block blazer over a white top. A pearl necklace and matching pearl earrings adorn her. A small, circular blue pin is visible on her left lapel. The background is a brightly lit medical office, consistent with previous shots, featuring medical equipment on the left and purple boxes on the right. An 'AAP' logo with a baby icon is in the top right. On-screen text identifies her as 'Dr. Susan Kressly Pediatrician' and highlights her words about the American Academy of Pediatrics.
A close-up shot of a frosted glass door features the circular embossed logo of 'THE AMERICAN ACADEMY OF PEDIATRICS'. The logo depicts a classical cherub-like figure with outstretched arms surrounded by the text. The background is a softly blurred interior, suggesting an office environment with muted light. The overall color palette is metallic silver and dark, cool tones from the glass and reflections. On-screen text overlays highlight key phrases like 'the pace and timing of vaccines' and 'more than 90 years'. An 'AAP' logo with a baby icon is consistently present in the top right corner.
0:15pediatrician talking head schedule Dr. Joelle Simpson is again framed from the waist up, speaking directly to the camera in the medical office. Her expression is articulate and engaged. She wears the same light grey ribbed knit sweater, gold and brown chain-link necklace, and black-framed glasses. Her hands are clasped together in front of her. The background remains consistent with the initial shot, showing medical equipment on the left and purple boxes on the right. An 'AAP' logo with a baby icon is in the top right. On-screen text highlights 'schedule recommended' and 'child health'.
0:19aap president talking head schedule benefits Dr. Andrew Racine is framed from the chest up, speaking directly to the camera. He gestures with both hands as he speaks, conveying a sense of conviction. He wears the same dark blue suit, white shirt, purple polka-dot tie, and blue lapel pin. The background is the familiar medical office setting with equipment and purple boxes. An 'AAP' logo with a baby icon is in the top right. On-screen text highlights 'The schedule we publish' and 'has helped keep millions of children healthy'.
0:23transition pediatrician baby overlay This is a brief transition scene where the image of Dr. Terri McFadden, from a previous shot, fades into a new scene featuring an infant. The pediatrician is semi-transparent, acting as an overlay while the underlying visual shifts. The underlying scene reveals a blond baby in a white onesie looking directly at the camera, pushing up against a white step stool. The transition creates a visual link between the medical expert and the children they serve. The 'AAP' logo with a baby icon remains in the top right corner. On-screen text, 'So they can focus on growing,', appears, partially obscured by the fading pediatrician.
0:24baby playing static A close-up shot of a baby positioned on its hands and knees, pushing against a white step stool. The baby has fair skin, blonde hair, and blue eyes, wearing a simple white short-sleeved onesie. The background is a plain, light grey wall and a patterned carpet or rug in muted tones. The baby looks directly at the camera with a curious and slightly stern expression. The lighting is soft and even. An 'AAP' logo with a baby icon is consistently present in the top right corner. On-screen text continues: 'playing and learning'.
0:26children playing soccer A dynamic shot of three young children, two boys and one girl, on a sunny outdoor soccer field. One boy with dark skin and a red jersey is seen from a medium shot, smiling and high-fiving another child (partially visible). Another child with blonde hair wearing a blue and white jersey is visible on the left, and a girl in a red jersey is seen on the right. The background is a green soccer field under bright daylight. The scene conveys joy and activity. An 'AAP' logo with a baby icon is in the top right corner. On-screen text continues: 'playing and learning'.
0:27baby learning static A medium close-up shot of a baby, likely around 9-12 months old, with dark hair tied into two small pigtails, wearing light blue denim overalls over a pale green top. The baby is sitting inside a light-colored woven basket, holding a small green block, and looking inquisitively off-camera to the right. The background is a softly blurred, bright home interior with light-colored furniture and cushions. The lighting is soft and diffused. An 'AAP' logo with a baby icon is in the top right corner.
0:28pediatrician talking head call to action 1 Dr. Susan Kressly is framed from the chest up, speaking directly to the camera. Her expression is direct and encourages action. She wears the same black and royal blue color-block blazer, pearl necklace, and earrings. Her hands are seen gesturing slightly in front of her. The background is the familiar medical office setting. An 'AAP' logo with a baby icon is in the top right. On-screen text clearly displays 'Talk with your pediatrician.'
0:29pediatrician talking head call to action 2 Dr. Joelle Simpson is framed from the waist up, speaking directly to the camera. Her facial expression is expressive and engaging, transitioning from a slight frown to a more confident look. She wears the light grey ribbed knit sweater, gold and brown chain-link necklace, and black-framed glasses. Her hands are clasped together, then she opens them to gesture before returning to a clasped position. The background is the consistent medical office setting. An 'AAP' logo with a baby icon is in the top right. On-screen text highlights 'Ask how changing guidelines from the CDC' and 'might affect your child'.
0:33aap president talking head science Dr. Andrew Racine is framed from the chest up, speaking directly to the camera with a firm and reassuring tone. He gestures with his hands as he makes a point. He wears the dark blue suit, white shirt, purple polka-dot tie, and blue lapel pin. The background is the medical office setting. An 'AAP' logo with a baby icon is in the top right. On-screen text highlights 'And know that your pediatrician will follow the science.' A large blue rectangular graphic with white text 'We follow the science.' and a right-pointing arrow briefly appears over him before fading.
0:36pediatrician talking head stay informed Dr. Terri McFadden is framed from the waist up, speaking directly to the camera with an open and informative expression. She wears the large, rectangular amber-colored glasses, dark blazer, royal blue top, and layered gold necklaces with blue and white beaded accents. Her hands are in front of her, either resting or making subtle gestures. The background is the familiar medical office setting. An 'AAP' logo with a baby icon is in the top right. On-screen text states 'Stay informed'.
0:38pediatrician talking head trusted sources Dr. Joelle Simpson is framed from the waist up, speaking directly to the camera, with a confident and encouraging demeanor. She wears the light grey ribbed knit sweater, gold and brown chain-link necklace, and black-framed glasses. Her hands are clasped together throughout the segment. The background is the medical office environment. An 'AAP' logo with a baby icon is in the top right. On-screen text highlights 'Turn to trusted organizations like the AAP' and 'for evidence-based recommendations'.
0:43aap president talking head conclusion Dr. Andrew Racine is framed from the chest up, speaking directly to the camera with a warm and caring expression. He wears the dark blue suit, white shirt, purple polka-dot tie, and blue lapel pin. His hands are slightly apart, suggesting an open, empathetic gesture. The background is the medical office setting. An 'AAP' logo with a baby icon is in the top right. On-screen text highlights 'We care about you and your family'.
0:46end card aap logo website A static end card against a clean, light grey background. It prominently features the 'American Academy of Pediatrics' text and its circular cherub logo in black. Below that, in smaller text, it reads 'DEDICATED TO THE HEALTH OF ALL CHILDREN®'. Further down, a 'healthychildren.org' logo with a baby icon is displayed, accompanied by the tagline 'Powered by pediatricians. Trusted by parents. from the American Academy of Pediatrics'. The layout is clean and professional, using brand colors of black and a touch of orange/brown for the baby icon.
