0:00exterior storefront
A wide-angle, static shot frames the modern exterior of a Floor & Decor retail store under a bright, slightly overcast sky. The building features a clean, white facade accentuated by a prominent red band running along the top of the main entrance area. Two sections of dark gray, stacked stone cladding flank the central glass entrance, providing architectural contrast. The main entrance consists of large, black-framed glass double doors, in front of which stand several short, red security bollards. Above the entrance, the store's branding is displayed in large, impactful lettering: 'Your new' is in smaller white text, followed by 'FLOOR & DECOR' in large, bold red block letters, with an iconic red ampersand symbol, and 'is ready' in smaller white text below. The lower part of the frame shows a clean, light-colored concrete parking area with some sparse vegetation on the right. The overall color palette is dominated by white, red, and dark gray, projecting a contemporary and inviting commercial image.
0:02man walking aisle back
A medium tracking shot follows a man from behind, walking down a long, well-lit aisle within a spacious retail warehouse store, likely Floor & Decor. The aisle is bordered on both sides by tall, black-framed display racks, each presenting large sample boards of various light-colored tiles, arranged vertically like books. The floor is a smooth, light gray concrete. Overhead, the high ceiling is fitted with a grid of bright fluorescent lighting fixtures, casting a uniform illumination throughout the space. The perspective is slightly elevated, moving smoothly behind the man as he proceeds deeper into the store. The color scheme is predominantly neutral, featuring grays, whites, and the striking red of the man's uniform.
0:03man walking aisle front tile wood stone
A dynamic tracking shot captures a man walking directly towards the camera down a wide aisle within the Floor & Decor store. The camera maintains a slightly low angle, moving backward to keep pace with him. On both sides of the aisle, tall display units showcase a vast array of flooring samples; the left side primarily features warm-toned wood and darker tile options, while the right exhibits lighter wood and various stone samples. Above these displays, pallets of packaged flooring products are stacked on high shelves, indicating the warehouse-style retail environment. The floor is polished light gray concrete, reflecting the bright overhead fluorescent lights. Overlaid in white 3D text is the phrase: 'With the latest looks in tile, wood, and stone.' The scene is brightly lit and organized, emphasizing the store's extensive product offerings.
0:06woman walking aisle back
A smooth, medium tracking shot follows a person from behind as they walk down a brightly illuminated aisle inside the Floor & Decor store. The aisle is flanked by numerous tall, black-framed display stands showcasing a diverse range of white and light-colored tiles, some with subtle patterns. The floor is a clean, reflective light gray concrete, typical of a large retail space. Overhead, the ceiling features numerous bright fluorescent light fixtures, ensuring excellent visibility of the products. In the distance, red banners are visible hanging from the ceiling. The camera maintains a consistent distance and perspective behind the individual, highlighting the vastness of the store's selection.
0:07bathroom display zoom
A quick, dynamic shot begins with a close-up on a vibrant, glossy green and gold patterned tile display, then rapidly pans right and zooms in to reveal a modern bathroom vanity setup. The vanity is white with a clean, contemporary design, featuring a single white sink and faucet. Above it hangs a rectangular mirror with clear, bright vanity lights. The wall behind the vanity is clad in elegant, scallop-patterned white tiles, contrasting beautifully with the green display in the foreground. The lighting is bright and focused, designed to showcase the textures and finishes of the bathroom fixtures and tiles. The movement is quick and suggestive of a handheld, on-the-go perspective, highlighting a finished product example.
0:08man walking away tile price
A wide-angle, tracking shot from a slightly low perspective follows a man walking away from the camera down a long, expansive aisle in the Floor & Decor store's tile section. The aisle is filled with numerous black-framed display racks showcasing an extensive variety of tiles, predominantly in shades of white, gray, and subtle patterns. Beneath these displays, many stacks of packaged tile boxes are neatly arranged on the light gray concrete floor. The high ceiling is fitted with abundant fluorescent lighting, illuminating the entire space with bright, even light. Large, white 3D text overlays the scene: 'And we won't be beat on price.' The visual emphasis is on the vast selection and competitive pricing of the tile products.
0:10man walking towards tile price
A wide-angle, tracking shot from a slightly low perspective shows a man walking directly towards the camera down a long, brightly lit aisle within the Floor & Decor store's tile section. The camera smoothly moves backward, maintaining a consistent distance. The aisle is similar to the previous scene, lined with black-framed display racks exhibiting a wide array of white, gray, and subtly patterned tiles. Numerous stacks of packaged tile boxes are neatly arranged on the light gray concrete floor beneath the displays. The ceiling, high above, is equipped with fluorescent lights, casting a bright and uniform illumination. The same white 3D text overlay from the previous scene persists: 'And we won't be beat on price.' The scene highlights the store's vast inventory and competitive pricing through the perspective of a customer or employee navigating the aisles.
0:12logo screen eagle
This is a static, clean graphic scene set against a minimalist white background. Centered in the frame is the 'Floor & Decor' logo. The primary text 'FLOOR & DECOR' is presented in a bold, black sans-serif typeface, with the ampersand symbol uniquely enclosed within a red square. Directly below this, in smaller black text, are the words 'TILE • WOOD • STONE,' with red bullet points separating each material. Beneath the logo and material list, a prominent marketing message is displayed in bold red text: 'Now open in Eagle.' The overall aesthetic is clean, professional, and directly communicates the brand and its new location, utilizing a simple yet effective color palette of white, black, and red.
