0:00intro puberty beard problem A young adult male, appearing to be in his late teens or early twenties, is filmed from the chest up in a medium close-up shot. He is wearing dark sunglasses and a dark grey or charcoal hooded sweatshirt with a lighter grey graphic design visible on the front. His hair is styled upwards, giving him a somewhat dishevelled yet trendy look. The lighting is soft and even, suggesting an indoor setting with ambient light. The background is a plain, light beige wall, slightly out of focus. A white text overlay prominently displays the word 'Puberty' with a devil emoji next to it. The camera is static, focusing directly on the man's face as he talks, his lips moving but his expression obscured by sunglasses.
0:01beard problem agitation facial expression A male subject, appearing to be in his late 20s to early 30s, is captured in a medium close-up shot, looking upwards and slightly to the right with an expression of mild dismay or contemplation. He has a reddish-brown, medium-length beard that appears somewhat sparse or patchy on his cheeks and under his chin. His skin, particularly on his neck and lower face, shows some redness, possibly from irritation or recent activity. He is wearing a long-sleeved black athletic shirt that accentuates his muscular build. His left hand, adorned with tattoos on the fingers, gently touches his chin and neck area, suggesting discomfort or self-consciousness about his beard. The background is a brightly lit, clean white bathroom wall with a minimal black towel rack visible. A white text overlay reads 'Presidential' with a tongue-out emoji, creating a stark contrast to his current appearance. The camera is static, maintaining a focus on his facial expression and beard.
0:04close up patchy beard This is a tight close-up shot focusing specifically on the side of a male's face, highlighting the patchy growth of his reddish-brown beard. The individual's skin is visible, with fine hairs sparsely distributed, particularly on the cheek area. A single finger with a manicured nail, possibly female, gently points to the patchy section of the beard. The lighting is bright and natural, revealing the texture of the hair and skin in detail. The background is blurred, emphasizing the beard. A white text overlay states 'If you have a patchy', suggesting the onset of a common beard-related problem. The shot is static, maintaining a steady view of the beard's imperfections.
0:05extreme close up patchy beard texture An extreme close-up shot of a male's cheek and jawline, presenting an even finer detail of sparse, reddish-brown beard hair. The individual hairs are clearly visible, growing in an uneven pattern with noticeable gaps of bare skin in between. The skin texture, including pores and subtle imperfections, is highly prominent due to the tight framing and bright, natural lighting. The background is completely out of focus, making the beard the sole subject of attention. A white text overlay reads 'embarrassing beard', directly addressing the perceived issue. The camera remains static, offering an unflinching view of the problematic beard growth.
0:06product kit unboxing overhead An overhead shot looking down into an open cardboard box, revealing a 'Beard Club' product kit neatly arranged inside. The box contains several dark-colored bottles and jars with yellow labels featuring the 'B' Beard Club logo, along with a yellow box for a 'Derma Roller' and a wooden beard brush. Shredded brown paper filler cradles the products. The overall color palette is dark (products) and earthy (box, filler, brush) with vibrant yellow accents. The lighting is bright and even, highlighting the products. A white text overlay states 'this 5 step routine will cure you', introducing the solution. The camera is static, providing a clear and comprehensive view of the product contents. The setting appears to be an indoor table or counter.
0:08product kit display A static shot showcasing the 'Beard Club' product kit arranged on a light wooden countertop. The products, including bottles of beard shampoo, growth vitamins, growth spray, growth oil, a derma roller in its yellow box, and a wooden beard brush, are artfully displayed. In the background, out of focus, are modern home decor elements: a tall, light-colored vase with dried pampas grass and another uniquely shaped white vase, against a light-tiled wall. The lighting is soft and bright, suggesting an indoor, well-lit setting. The prominent 'B' Beard Club logo and yellow branding are clearly visible on all products. A white text overlay identifies the kit as 'It's the Ultimate Beard Growth Kit from Beard Club'.
0:10talking head introduction man The male subject from scene 2 (the one with the patchy beard) is now in a medium close-up shot, looking directly at the camera with an energetic and confident smile. His reddish-brown beard is still visible, though the focus is more on his upper face and expression. He is wearing the same form-fitting black long-sleeved shirt. The background is a plain white wall, suggesting a clean, simple indoor setting like a bathroom. The lighting is bright and even, highlighting his face. A white text overlay states 'It'll take your beard from', setting up a transformation narrative. The camera is static, capturing his direct address.
0:11talking head confident man The male subject from scene 2 is captured in a medium close-up, looking slightly to the right of the camera with a confident, almost playful smile. His left hand, with visible tattoos, touches the side of his face and beard, emphasizing the beard's presence and his newfound confidence. His expression is engaging and slightly mischievous. He wears the same black long-sleeved shirt. The plain white bathroom wall remains the background. The lighting is bright and uniform. A white text overlay completes the previous sentence: 'step brother to step daddy', suggesting a dramatic improvement in appeal. The camera is static.
0:12beard shampoo application prep A medium shot of the male subject in a bright, modern bathroom. He stands in front of a white countertop with a sink, holding a black 'Beard Club' shampoo bottle in his right hand. He is squeezing the white shampoo liquid into the palm of his left hand. His gaze is focused downwards at his hands. He wears a black long-sleeved shirt. The background features white subway tiles, a mirror reflecting parts of the room, and a modern black faucet. There's a subtle black and grey hexagonal tile pattern on the wall behind him, visible in the mirror's reflection. The lighting is bright and even, consistent with bathroom lighting. A white text overlay 'First, use the beard shampoo' indicates the initial step of the routine. The camera is static.
0:14beard shampoo application action A medium close-up shot of the male subject applying the white beard shampoo to his reddish-brown beard and jawline. His tattooed hands are actively massaging the product into his beard, creating a light lather. His head is slightly tilted, and his eyes are closed or looking away from the camera, concentrating on the application. He is wearing a black long-sleeved shirt. The background is a bright white bathroom wall with a black towel rack and grey towel visible. The hexagonal tile pattern seen previously is also visible in the reflection of a mirror behind him. The lighting is bright and clean. A white text overlay 'to clean your beard and exfoliate' explains the action. The camera is static.
0:16derma roller application close up An extreme close-up shot focused directly on a black derma roller being glided across the male subject's reddish-brown beard. The tiny needles of the roller are visible as it moves over the dense beard hair, indicating its micro-needling action. The texture of the beard and the skin underneath is highly detailed. The background is a soft blur of light bathroom elements. The lighting is bright and direct, emphasizing the texture and action. A white text overlay 'Use the derma roller to help stimulate hair growth' highlights the product's function. The camera is static, providing a clear view of the tool in use.
0:18beard spray application profile A medium close-up shot captures the male subject in profile, looking slightly upwards with his eyes closed as he sprays his beard with a black 'Beard Club' spray bottle held in his right hand. His reddish-brown beard is prominent, and his neck shows continued redness. He is wearing a black long-sleeved shirt. The background features light grey walls, a wooden floating shelf with a roll of toilet paper, and a black towel rack with a grey towel. The lighting is bright and even. A white text overlay 'Spritz with the beard spray for a vitamin packed punch' explains the product's benefit. The camera is static.
0:20beard oil dispensing close up A close-up, slightly overhead shot focuses on the male subject's hands as he dispenses 'Beard Club' growth oil. His right hand holds a small black bottle with a yellow label, carefully dripping the oil into the open palm of his left hand, which is slightly cupped. A small white soap dispenser with a black pump is visible on a white countertop in the background, slightly out of focus. The setting is a bathroom. The lighting is bright and clear. A white text overlay 'Add the beard growth oil' instructs on the next step. The camera is static, capturing the precise action.
0:22beard oil application front A medium close-up shot shows the male subject applying the beard growth oil to his beard. Both his tattooed hands are shown gently massaging the oil into his reddish-brown beard, shaping it. He looks directly at the camera with a satisfied smile, indicating pleasure with the process. He wears a black long-sleeved shirt. The background is a bright white bathroom wall. The lighting is bright and even. A white text overlay 'to hydrate and nourish' explains the oil's benefits. The camera is static, capturing his engaging expression.
0:23beard brush application profile close up A tight close-up shot from a profile view, focusing on a wooden beard brush being used to comb through the male subject's reddish-brown beard. The brush moves downwards, neatly aligning the beard hairs. The beard appears thicker and more uniform after the previous steps. The background is a blurred, light-toned bathroom environment with white and grey tiles faintly visible. The lighting is bright and highlights the texture of the beard and the brush. A white text overlay 'comb it out to train the growth' explains the purpose of brushing. The camera is static.
0:24beard vitamins dispensing close up A close-up shot, slightly from an overhead angle, shows a male hand pouring small, dark-colored capsules from a black 'Beard Club' vitamin bottle into the palm of the other hand. The bottle has a yellow label indicating 'BEARD GROWTH VITAMINS'. The hands are over a white bathroom sink with a reflection of light tiles. The lighting is bright and clear, highlighting the vitamins and the bottle. A white text overlay 'Take the beard growth vitamins daily' provides clear instructions. The camera is static, focusing on the dispensing action.
0:26beard vitamins consumption front A medium close-up shot of the male subject in his bathroom. He is shown with his head tilted back, dropping the dark-colored beard growth vitamins into his mouth. He then brings his head forward, looking directly at the camera with a confident and satisfied smile, holding the vitamin bottle in his left hand. His reddish-brown beard appears well-groomed. He is wearing a black long-sleeved shirt. The background features white subway tiles and the subtle hexagonal pattern. The lighting is bright and uniform. A white text overlay 'to slash growth time in half' highlights the benefit of the vitamins. The camera is static.
0:29celebrity endorsement james harden A split-screen shot featuring two distinct visuals. On the left, a close-up of James Harden, the basketball player, laughing heartily with a very full, dark beard. He appears to be holding a small, light-colored object, possibly a brush or comb, near his beard. The background is blurred and dark, suggesting an indoor setting. On the right side, the 'Beard Club' logo, a stylized 'B', is prominently displayed in yellow against a dark background. A white text overlay at the bottom reads 'This routine is what James Harden'. The lighting on James Harden is warm and soft, emphasizing his jovial expression. The camera is static.
0:30user testimonials split screen A dynamic split-screen shot showcasing two different men, implying successful results from the product. On the left, a Caucasian male with a reddish-brown, neatly trimmed beard looks directly at the camera, smiling and touching his beard with both hands, conveying satisfaction. He has blue eyes and a nose ring. On the right, an African American male with dark curly hair, wearing sunglasses and a brown shirt, is smiling broadly, revealing white teeth, in what appears to be a car interior. Both men exhibit happy and confident expressions. A white text overlay reads 'plus thousands of other guys'. The lighting is bright and natural on both sides. The camera is static.
0:32user testimonials product split screen Another split-screen shot featuring two different men, one showcasing a successful beard and the other holding the product. On the left, a close-up of a Caucasian male with a very full, dense, and healthy-looking reddish-brown beard, eyes closed, suggesting contentment. On the right, an African American male, wearing glasses and a dark hoodie, smiles warmly at the camera while holding up a small black 'Beard Club' beard growth oil bottle. The bottle's yellow label and 'B' logo are clearly visible. A white text overlay declares 'have achieved a god tier beard'. The lighting on both sides is bright and clean. The camera is static.
0:33call to action product kit overhead An overhead shot looking down into the open 'Beard Club' cardboard product box, identical to scene 5. The various dark-colored bottles, jars, yellow derma roller box, and wooden beard brush are neatly arranged amidst shredded brown paper filler. The color scheme is consistent with the brand's black and yellow. The lighting is bright and even. A large, bright yellow text overlay instructs 'USE CODE: GROWCLUB25 FOR 25% OFF', serving as a clear call to action and offering a discount. This final shot reinforces the product offering. The camera is static.
