Docs & Briefs for Creative Teams
Like Notion for DTC, but wired into your workflow, tasks, Brand Hub, and DAM. Write briefs inside a task with live links to branding, products, landing pages, ad types, and tags—or manage everything in a searchable Doc Library.
Why It's Different
In‑task briefs
Work where the work lives—every brief sits on a task with product, brand, and channel context.
Structured & freeform
Notion‑style editor plus fields (product, offer, placement, audience) that feed your workflow.
Templates in one click
Open a Paid Social, UGC, Email, LP, or Launch brief template—or make your own.
Nova AI built‑in
Let Nova draft the brief, pull assets from DAM, and fill required fields from Brand Hub.
Core Capabilities
Notion‑style editor
- • Headings, lists, callouts, tables, checklists, embeds, galleries, and code blocks
- • Slash commands and keyboard shortcuts for fast drafting
Briefs inside a task
- • Link Products (one or many), Brand Hub rules, Landing page, Ad type/placement
- • Dynamic tokens (e.g.,
{{product.name}},{{landing_page.url}},{{brand.voice}}) - • Required fields and validation so handoffs are clean
Doc Library
- • Search and filter by brand, product, campaign, owner, tags
- • Pin favorites, set folders/collections, and control access per team
Templates
- • Starter set: Paid Social Brief, UGC Brief, Email/SMS Brief, Product Launch, Landing Page Brief
- • Save any doc as a template; prefill fields, checklists, and section blocks
- • One‑click "Use template" from a task or the library
Comments & sharing
- • Inline comments, suggestions mode, @mentions, and comment assignments
- • Public sharing with view/comment roles, password, and expiration
- • External reviewers don't need an account; feedback lands back on the task
Versioning & approvals
- • Full version history, compare, and restore
- • Optional approval step before production; auto‑create tasks from checklists
DAM & storyboard
- • Search DAM from the brief; pull on‑brand assets and auto‑build a storyboard section
- • Track usage/rights and link to concepts and versions
How Nova Helps
AI brief writer
Turn ideas/links into on‑brand briefs with required fields, tags, and the right template
Context fetcher
Attach relevant copy, media, and winning angles from DAM and past campaigns
Compliance/branding QA
Check tone, banned phrases, disclaimers, and spelling before handoff
Nova lives in the left‑panel chat and picks up context from the screen you're on—no slash commands.
Works Where You Work
- • Brief tab inside a task for heads‑down writing with live fields
- • Doc Library for company‑wide docs, templates, and shared briefs
- • Boards/Calendar show brief status and due dates alongside tasks
When a brief is Approved, the task advances and status updates across your Workflow Dashboard—no manual sync.
Notion Alternative (Built for Creative Workflows)
| Capability | Wonderful | Notion |
|---|---|---|
| Notion‑style editor | Yes | Yes |
| Briefs inside tasks with linked fields | Native | Manual setup + databases |
| Brand Hub + Product + Landing Page context | Native links/tokens | Manual references |
| Template library for creative briefs | One‑click, field‑aware | Templates (no workflow link) |
| DAM search & storyboard block | Built‑in | Requires 3rd‑party DAM |
| Workflow status & approvals | Built‑in | Requires PM tool |
| Nova AI brief writer & QA | Built‑in | General AI only |
| Public sharing with roles/expiry | Yes | Yes |
Example Flows
UGC concept brief → pick template → link product + landing page → Nova drafts hooks → attach assets from DAM → route for approval.
Email promo brief → pull offer from Brand Hub → add checklist → comments from merch → approve → auto‑create build/QA tasks.
Landing page brief → storyboard with hero + proof blocks → link winning ads → assign design/dev → due dates generated.
Frequently Asked Questions
Can I import docs from Notion/Google Docs?
Yes—paste to import, or keep a link; we'll still attach the brief to the task.
Can guests comment on a brief?
Yes—share a link with view/comment role, password, and expiry.
Can I require specific fields before approval?
Yes—set required fields and checklists; the task won't move forward until they're complete.
Can Nova write (or co‑write) my brief?
Yes—Nova pulls context from Brand Hub, products, landing pages, and past assets to draft a brief you can edit.
Write better briefs, faster.
Use Docs & Briefs in Wonderful—templates, comments, and workflow‑ready fields in one place.