0:00text intro brand reveal A dynamic, digitally animated scene featuring bold white and light teal text against a deep navy blue background. The upper right corner of the frame is dominated by two vertical stripes: a narrow, vibrant teal stripe on the far right, adjacent to a wider, bright red stripe. Initially, the teal stripe is visible, and the red stripe animates in from the right edge, covering part of the teal. The text "our biggest discounts" appears in large, clean white sans-serif font, center-left. Below it, in a smaller, light teal sans-serif, is "ARE HERE". A circular glow briefly appears around the 'sleep number' logo (an arrow pointing up and down within a circle) before the full "sleep number" text appears below "ARE HERE". The overall composition is clean and modern, emphasizing text and branding, creating a striking visual hook.
0:02product offer detail This scene transitions from the previous, maintaining the deep navy blue background on the left and a red, teal, and light teal stripe pattern on the right, which now forms a 3D corner suggestive of a wall and floor. A modern bed, featuring a grey upholstered frame with a grey and white mattress, is prominently displayed in the lower right half of the frame, angled slightly towards the viewer. The mattress is split, indicating adjustable sides, and includes brand labeling like "SMART BED ILE". White pillows are neatly arranged on the bed. Text overlays appear sequentially: "WHILE SUPPLIES LAST" in a red pill-shaped highlight, followed by "50% off" in a large, light teal font, then "LIMITED EDITION MATTRESS" in smaller white text. The next text overlay is "comfort" in large white text, which then changes to "THAT ADAPTS TO YOU" in smaller white text below. A small white text disclaimer "Valid 2/1/26 - 2/28/26. Options shown." is visible at the very bottom. The lighting is soft and even, highlighting the product's features and the specific offer.
The scene expands upwards, revealing a stylish, contemporary bedroom setting. The bed from the previous shot is now fully integrated into this room, sitting on a dark grey textured rug. The background is a sophisticated deep navy blue wall with elegant paneling, extending to a white ceiling with subtle crown molding. A large window on the left, partially obscured by a cream-colored curtain, lets in natural light, illuminating a large, vibrant green potted plant. A modern pendant light fixture with an exposed bulb hangs above the bed, adding to the room's ambiance. Text overlays appear: "PRESIDENTS DAY" in white, followed by "sale" in larger, translucent white text that fades in. Finally, the text "Only at" appears in white, followed by the Sleep Number logo and "number" in white, reinforcing the brand and the call to action. The lighting is bright and inviting, showcasing the product in a lifestyle context, subtly integrating the brand's signature colors into the room's design.
