0:00storefront with zombies
A medium-wide shot of the exterior of a Skechers retail store at night, viewed from just below the large, illuminated "SKECHERS" sign which glows in bright blue and white neon. Below the sign, several distressed, zombie-like figures, dressed in tattered and dirty clothing, are gathered outside the large glass display window. Their backs are mostly to the camera, but their gaunt, pale appearances with disheveled hair are visible. Inside the brightly lit store window, several pairs of Skechers Aero Burst running shoes are prominently displayed on pedestals, glowing with vibrant green and pink accents against a bright white background. The overall color palette is dark and moody outside, contrasting sharply with the bright, inviting light from the store interior. The zombies appear to be captivated by the shoes.
0:01human helps zombie in store
A medium shot taken inside a brightly lit Skechers store, showing a well-groomed young woman in a black Skechers t-shirt and dark jeans interacting with a female zombie. The zombie, with decaying skin, matted blonde hair, and tattered light-colored clothing (a cardigan and dress), is hunched over and appears frail, with one hand resting on her knee. The young woman gently places her hand on the zombie's back, a look of concern and empathy on her face as she observes the zombie's struggles. The background is a modern retail environment with shoe displays on shelves and clothing racks, indicating a modern, organized store. The bright, even lighting emphasizes the stark contrast between the vibrant store and the decayed zombie.
0:03male zombie close up
A close-up shot focuses on the upper torso and head of a male zombie. His face is heavily made up to appear decayed, with pale, sallow skin, prominent wrinkles, deep-set, milky white eyes with dark circles, and visible veins. His mouth is slightly agape, revealing stained and broken teeth. He wears a tattered, dirty brown suit jacket over a light blue dress shirt and a torn, reddish-patterned tie. The fabric of his clothing is heavily distressed, with frays and holes, indicating extreme wear and decay. The background is softly blurred, showing ambient store lighting and hints of product displays, maintaining a sharp focus on the zombie's menacing yet somewhat bewildered expression. The lighting is bright, emphasizing the ghastly details of his make-up.
0:04sales associate presents shoe
A medium close-up shot features the young female sales associate, seen from the chest up, smiling warmly while holding up a pristine white Skechers Aero Burst running shoe. The shoe has a distinctive light green to yellow gradient sole with a highly sculpted, wavy design. The sales associate has long, wavy brown hair that frames her face and wears a black t-shirt with the white "SKECHERS" logo. She is looking slightly to her right (viewer's left), presumably at a customer or another zombie off-camera, with an inviting and enthusiastic expression. The background shows more of the brightly lit Skechers store, with shoe displays and clothing racks, reinforcing the retail setting. A portion of a dark screen with the "SKECHERS" logo in white is visible behind her head on the left.
0:06foot trying on shoe
A close-up shot focuses on a person's foot, wearing a clean white ankle sock, as it smoothly slips into a white Skechers Aero Burst running shoe. The shoe's design is exceptionally prominent, featuring a crisp white mesh upper and a thick, highly sculpted sole that transitions from white at the top to a vibrant, glowing green at the bottom. The shoe prominently features the black Skechers 'S' logo on the side and the text "CARBON INFUSED" embossed subtly on the sole. The person's lower leg is visible, dressed in dark, possibly tattered, pants, suggesting the attire of a zombie. The background is softly blurred, showing the interior of a retail store with shelving units and clothing, but the focus remains sharply on the intricate details of the shoe and the foot. The lighting is bright and even, highlighting the newness of the shoe.
0:07zombie reacts to shoe
A medium close-up shot features the young female sales associate standing next to the male zombie from Scene 3. The sales associate is on the left, holding up the white and green Skechers Aero Burst running shoe, smiling widely and looking enthusiastically towards the zombie. The male zombie is positioned on the right, his decaying face close to the shoe, with a look of surprise and perhaps even dawning realization or excitement on his face, his milky white eyes wide and fixed on the shoe. His tattered brown suit jacket is visible. The background is dark and out of focus, emphasizing the two figures and the brightly colored shoe. The bright lighting creates a dramatic contrast between the sales associate's vibrant appearance and the zombie's decaying features, highlighting the unexpected effect of the shoe.
0:09female zombie running
A medium-full shot captures the female zombie, now appearing much more agile, energetic, and less decayed, as she runs across the store floor. She is wearing the same tattered light-colored dress and cardigan, but her posture is upright and dynamic, her arms swinging purposefully, conveying speed and newfound vitality. The new white and green Skechers Aero Burst running shoes are clearly visible on her feet, the vibrant soles providing a stark contrast to her otherwise distressed attire. Empty shoe boxes are scattered on the floor around her, suggesting a flurry of activity or discarded old footwear. The background shows more of the brightly lit Skechers store, with shelves of shoes and clothing, blurring slightly to emphasize her rapid motion. The lighting is bright and even throughout the store, highlighting her transformation.
0:10zombies running past human
A medium shot shows the young female sales associate standing calmly and confidently on the left side of the frame, looking forward with a slight, knowing smile. Two male zombies, transformed and now moving with incredible speed and agility, blur past her in the foreground, entering from the right side of the frame and exiting quickly to the left. Their appearance is still somewhat ghoulish with pale skin and tattered clothing (suit jacket, torn pants), but their motion is distinctly human-like and athletic. One zombie is seen crouching low as if to sprint, while another is already a streak of motion. The background is the brightly lit Skechers store, with blue neon accents, display shelves, and a large black digital screen in the mid-ground. The stark contrast between the static, composed sales associate and the rapidly moving zombies creates a strong sense of speed and transformation, implying the power of the shoes.
0:12product shot with text
A dynamic, studio-style product shot featuring a single white Skechers Aero Burst running shoe. The shoe is positioned mid-air, slightly angled to showcase its features, against a dark, smoky background that transitions from deep black at the top to a subtle, dark teal or blue hue at the bottom, creating an ethereal glow. The shoe itself is pristine white with a striking, highly sculpted sole that initially displays a vibrant gradient of light green and yellow, almost glowing. The sole's unique ribbed design is prominent. The Skechers logo is visible on the side of the shoe, and "CARBON INFUSED" is embossed on the sole. Large, bold white text "SKECHERS" and orange text "AERO BURST RUNNING SHOES" are displayed prominently at the top of the frame. Towards the end of the shot, the sole color dynamically transitions to a vibrant gradient of light blue, pink, and orange. Finally, the text "SCARY FAST" appears in bold white at the bottom, reinforcing the product's attributes.