0:00talking head winter blues A medium close-up shot of a young woman speaking directly to the camera, positioned centrally in the frame. She has long, dark brown hair with soft waves, an olive skin tone, and natural makeup. She's wearing a light beige or tan long-sleeved top with subtle ruffle detailing on the cuffs, which are visible near the bottom of the frame. Her facial expression is friendly and engaging, with her eyes wide and a slight smile. The background is a soft, light-colored wall with a hint of a white doorframe on the left. The lighting is even and bright, suggesting an indoor setting with artificial light. A text overlay in white reads 'Fight off the Winter Blues 😞❄️', with a sad face emoji and a snowflake emoji.
An overhead shot looking down into a blue and white cardboard box from Levain Bakery, which is resting on a light brown wooden surface. The box lid is open and adorned with charming illustrations of New York City buildings in blue line art, along with the text 'NYC's Favorite Cookies'. Inside the box, white tissue paper with similar blue illustrations is visible, covering the contents. On top of the tissue paper, a small white card with blue text reads 'Hello, Cookie Lover'. The lighting is bright and even, highlighting the clean design of the packaging. The scene features a text overlay identical to the previous scene: 'Fight off the Winter Blues 😞❄️'.
0:05talking head winter blues explanation A medium close-up shot of the same young woman from the first scene, again speaking directly to the camera. Her dark, wavy hair frames her face, and she wears the same light beige ruffled top. Her expression is thoughtful and empathetic, as she uses hand gestures to emphasize her points. The background remains a simple, light-colored wall with a doorframe. The lighting is consistent, providing a soft, diffused glow. Text overlays appear and disappear: 'Navigating around these' initially, followed by '“Winter Blues” can be so tricky.' with animated sad face emojis and snowflakes appearing around her head.
0:08unpacking cookie bundle A close-up shot from an overhead perspective, focused on a hand reaching into the blue Levain Bakery box. The box lid is open, revealing the signature 'NYC's Favorite Cookies' branding and city illustrations. The hand, with manicured purple nails, gently lifts a clear plastic bag filled with several dark chocolate cookies. The cookies are wrapped in a clear bag adorned with small white heart and snowflake designs, tied with a dark blue satin ribbon. The wooden table surface is visible beneath the box. The lighting is bright and clear, emphasizing the product packaging. Text overlay reads: 'Levain Bakery has upped the ante this winter season'.
0:11woman with cookie box A medium shot of the same young woman, now holding the open Levain Bakery box in front of her body, just below her face. She has a wide, excited smile and her eyes are bright, looking directly at the camera. Her long dark hair is styled back with a simple black headband. She is wearing a black long-sleeved top. The background is a bright, well-lit interior, possibly a living room or office, with light-colored walls and a window creating soft natural light. The box's interior with the 'NYC's Favorite Cookies' illustration is clearly visible. Text overlay says: 'limited edition assortment.'.
0:13woman holding cookie bags A medium full shot of the young woman standing in what appears to be a modern living room. She holds two clear plastic bags of dark chocolate cookies, one in each hand, outstretched towards the camera. The bags are adorned with white hearts and snowflakes and tied with blue ribbons. She wears a black long-sleeved top, light blue high-waisted jeans with a dark belt, and dark shoes. She smiles confidently at the camera. The background reveals a bright, contemporary living space with light-colored walls, a light brown wooden floor, a white armchair, a glass coffee table, and a dining table with chairs in the distance. The overall lighting is bright and inviting. Text overlay: 'This bundle is the perfect assortment'.
0:15close up cookie interior An extreme close-up shot of two hands breaking open a large, dark chocolate cookie. The cookie's exterior is deeply rich brown, almost black, with a slightly craggy texture. As it's pulled apart, the gooey, light brown, soft interior, likely peanut butter or a similar filling, is revealed in a stretch. The hands have short, dark purple painted fingernails. The background is a clean, bright white, making the cookie the sole focus. The lighting is strong and direct, highlighting the texture and gooeyness of the cookie. Text overlay: 'of chocolaty goodness'.
0:17cookies on baking sheet An overhead shot of four large, dark chocolate cookies resting on a sheet of parchment paper placed on a baking sheet. Three cookies are already present: two very dark ones (possibly double chocolate or dark chocolate with nuts) and one milk chocolate colored one with visible white chips. A hand, with dark purple nail polish, places the fourth cookie, a dark chocolate one, onto the parchment paper. A vibrant pink lily is visible at the top of the frame, adding a pop of color against a light brown wooden table background. The lighting is natural and soft, illuminating the cookies and the wooden surface. Text overlay: 'to give you a boost to make it through the winter months.'.
0:20screen recording website A screen recording showing the Levain Bakery website on a mobile device, with a blurred background of the Levain Bakery box. The website displays a stack of four different chocolate cookies, along with product descriptions and navigation elements (menu, cart, search icons). The main text on the screen reads 'Dark Days of Winter Assortment'. A price of '$29' for 'Pack' is visible. A white text overlay in the foreground reads 'The Levain Dark Days of Winter bundle', overlapping the website content. The screen recording captures typical web browser elements like the URL bar (levainbakery.com).
0:23woman holding cookie box kitchen A medium shot of the young woman in a kitchen setting, holding the open Levain Bakery box. She is wearing a black long-sleeved top and light blue jeans. Her long, dark hair is down. She smiles and looks towards the camera. The background shows a modern kitchen with white cabinets, a stainless steel refrigerator, and a tiled backsplash. The box itself is blue and white with the 'NYC's Favorite Cookies' branding visible on the inside lid. Text overlay: 'comes with eight'.
0:24close up dark cookie interior An extreme close-up shot focused on a pair of hands with dark purple painted nails, slowly pulling apart a very dark, rich chocolate cookie. The cookie's exterior is almost black, appearing dense and deeply textured. As it separates, glistening pockets of melted, dark chocolate chips or ganache are revealed within the soft, dark brown interior, emphasizing its 'ooey gooey' quality. The background is a stark, bright white, drawing all attention to the cookie. The lighting is direct and strong, highlighting the luxurious texture and melt of the chocolate. Text overlay: 'ooey gooey dark chocolate cookies.'.
0:26woman eating cookie A medium shot of the young woman from previous scenes, seated at a light wooden table. She is wearing the light beige ruffled top and holds a dark chocolate cookie up to her mouth, taking a bite. Her eyes are closed in enjoyment, and she has a delighted, satisfied expression. In front of her on the table, three more cookies (two dark chocolate, one milk chocolate) are arranged on a simple white plate. The background is a plain, light-colored wall, creating a clean and uncluttered setting. The lighting is soft and even. Text overlay: 'These are the perfect gift for yourself'.
0:28unboxing cookies close up A close-up shot focused on a hand, with dark purple nail polish, pulling a clear plastic bag of cookies out of the blue Levain Bakery box. The box's interior, adorned with the 'NYC's Favorite Cookies' branding and city illustrations, is visible in the blurred background. The cookie bag is clear, decorated with white hearts and snowflakes, and tied with a blue ribbon. The lighting is bright and clear, emphasizing the product packaging and the action of removal. Text overlay: 'or for a friend'.
0:30kitchen prep and display A medium shot of the young woman in a brightly lit kitchen. Initially, she places a single dark chocolate cookie onto a sheet of parchment paper on a baking tray positioned on a stovetop. She wears a light beige ruffled top and blue jeans. Her long, dark hair is down. She then lifts the baking tray, now holding four cookies, and presents it towards the camera with a confident smile. The kitchen features white cabinets, a tiled backsplash, and a stainless steel refrigerator in the background. The lighting is warm and inviting. Text overlay: 'that could use a little extra sweetness this winter.'.
0:33woman eating cookie reprise A quick medium shot of the young woman, identical to a previous scene, seated at a light wooden table. She is wearing a light beige ruffled top and takes a bite of a dark chocolate cookie, eyes closed in enjoyment with a delighted, satisfied expression. Three more cookies are on a white plate in front of her. The background is a plain, light-colored wall. The lighting is soft and even. Text overlay: 'sweetness this winter.'.
0:34unboxing cookies cta A close-up shot focused on a hand, with dark purple nail polish, pulling a clear plastic bag of cookies out of the blue Levain Bakery box. The box's interior, adorned with the 'NYC's Favorite Cookies' branding and city illustrations, is visible in the blurred background. The cookie bag is clear, decorated with white hearts and snowflakes, and tied with a blue ribbon. Overlaid text at the top displays 'Levain.com 🍪🍪' and in the center 'STOP YOUR WINTER GLOOM'. The lighting is bright and clear.
0:35picking up cookie cta An overhead shot of four large, dark chocolate cookies on parchment paper on a baking sheet. A hand, with dark purple nail polish, reaches in and picks up one of the milk chocolate-colored cookies with white chips. Overlaid text at the top displays 'Levain.com 🍪🍪' and in the center 'STOP YOUR WINTER GLOOM' with 'and get Levain now.' appearing below. The background is a light brown wooden table. The lighting is natural and soft. This scene is likely a final call to action.
