0:00split screen product showcase
The scene opens with a vertical split-screen view, showcasing two different women modeling the same 'Flared Sleeve Top'. On the left, a Black woman stands against a plain, light grey wall. On the right, a White woman is positioned in front of a white front door adorned with a festive green and gold Christmas wreath. Both women wear the color-blocked long-sleeved top with flared, patterned sleeves, paired with blue flared jeans. They maintain pleasant, subtle smiles and are engaged in gentle movements to highlight the garment. The lighting is bright and even across both halves of the screen. At the top center, the 'BLOOMCHIC' logo is prominently displayed in white, sans-serif text. A large white text overlay, 'Soft, Feminine & Stylish: The Flared Sleeve Top', is centered horizontally across both screens, providing the product's title.
0:01single model product showcase
The scene features a full-body shot of a Black woman, captured from the waist up, standing against a simple, light gray wall with a light brown hardwood floor visible at the bottom. She models a color-blocked long-sleeved top with distinctive flared, patterned sleeves and blue flared jeans. The lighting is soft and even, highlighting the garment's texture and details. Throughout the scene, the woman actively moves her arms, turns her body, and gestures to emphasize the fit, comfort, and unique movement of the top, particularly its sleeves. She maintains a friendly and engaging expression, often smiling directly at the camera. Various white text overlays appear on screen, such as 'Height: 5'5 Size: 14', 'Look at these fabulous lightweight layered leaves', 'I love the movement on this', 'Beautiful colors and patterns', 'It's just so comfortable all the way around', 'Tummy waist and hip friendly', 'Nice and stretchy and super light roomy', 'So comfortable', 'And she can be dressed up or down', and 'You can wear your jeans, leggings or even a pencil skirt', all describing the product's features. The 'BLOOMCHIC' logo remains visible at the top center.
0:16call to action
The scene maintains a full-body shot of the Black woman standing against the plain light gray wall, wearing the color-blocked top and blue flared jeans. Her arms are slightly extended outwards, and she has a confident, engaging smile. The 'BLOOMCHIC' logo is visible at the top center. A prominent call-to-action overlay appears in the mid-section of the screen. This is a white, rounded rectangular box with 'BLOOMCHIC' in large, bold black letters at the top, and 'SHOP SIZES 10-30' directly below it in a slightly smaller font. A white mouse cursor icon moves purposefully onto the 'SHOP SIZES 10-30' button, simulating a click, encouraging viewer interaction. The lighting remains soft and even.
