0:00initial pose and transition
The scene opens with a split-screen layout. The left half is a static promotional graphic for 'BEAUTY OF JOSEON Year end Festival' with 'UP TO 50% OFF' and calls to action for 'SHOP NOW', 'FREE GIFT With No min Spend', and 'FREE $4S GIFT On orders $100+'. The background is a soft pink with glitter effects and a silver ribbon. The right half shows a young East Asian woman, initially wearing a sheer black top, with her arm raised above her head, posing dynamically. Her dark hair flows over her shoulder. She then quickly transitions to wearing a fluffy white bathrobe and a white hair wrap. Her skin appears hydrated and she looks directly at the camera with a slight smile before moving her hands. The lighting is soft and even, suggesting indoor ambient light. The overall color palette is a mix of soft pinks, white, and the natural skin tones of the model.
0:03dispensing cleansing oil
The split-screen continues with the static promotional graphic on the left. On the right, the focus is on the beauty influencer in her white bathrobe and hair wrap. She is holding a tall, clear glass bottle of cleansing oil with a white pump dispenser in her left hand. Her right hand is positioned beneath the nozzle, and she actively pumps the oil onto her palm. The oil is a translucent golden-yellow liquid. Her movements are deliberate and precise. The background is a plain, light-colored wall, providing a clean and simple setting. The lighting remains soft and bright, highlighting the product and the action. The overall color scheme maintains the soft pinks and whites from the ad, complemented by the natural tones of the influencer and the product.
0:06applying cleansing oil
The split-screen remains constant, with the static 'BEAUTY OF JOSEON' ad on the left. The right side shows the beauty influencer, dressed in her white bathrobe and hair wrap, applying the cleansing oil to her face. She uses both hands to gently massage the oil into her skin, moving in circular motions, particularly around her cheeks, forehead, and eyes. Her eyes are closed initially, indicating focus on the application. The oil appears to have a slightly thicker, luxurious consistency as she spreads it. The background is a neutral, light-toned wall. The soft lighting illuminates her face, emphasizing the texture of the oil on her skin. The scene conveys a sense of calm and routine, showcasing the effective removal of makeup.
0:16cleansing oil check
The split-screen layout persists. On the left is the static 'BEAUTY OF JOSEON' advertisement. The right frame features the beauty influencer in her white bathrobe and hair wrap. She pauses her cleansing motion, looking directly into the camera with one eye closed and a slight smirk, indicating the effectiveness of the oil as she continues to massage the product onto her face. The oil has begun to emulsify slightly, appearing slick on her skin. Her hand gestures are precise, pointing to her face to highlight the process. The background is a plain, light-colored wall. The warm, soft lighting accentuates her glowing skin and the product's texture. The overall mood is confident and demonstrative, inviting viewer engagement.
0:20emulsifying cleansing oil
The split-screen composition continues with the 'BEAUTY OF JOSEON' ad on the left. The right side captures the beauty influencer in her white bathrobe and hair wrap, demonstrating the emulsification process of the cleansing oil. She adds a small amount of water to her face, transforming the oil into a milky, white texture. She gently rubs her hands together on her face, showcasing how the product changes consistency. Her facial expression is focused and diligent, illustrating the proper technique. The background remains a simple, light-toned wall. The lighting is soft and consistent, highlighting the milky texture of the cleanser as it activates on her skin. The scene emphasizes a crucial step in the double-cleansing method, portraying thoroughness.
0:26dispensing second cleanser
The split-screen setup remains, featuring the 'BEAUTY OF JOSEON' ad on the left. The right side provides a close-up shot focused primarily on the beauty influencer's hands. She holds a tube of light green cream cleanser, presumably the 'Green Plum Refreshing Cleanser,' in her left hand. With her right hand, she squeezes the tube, dispensing a generous amount of the white, creamy product onto her palm. The background is a blurred, light-colored surface, keeping the attention on the product and the action. The lighting is bright and direct, clearly showing the texture and color of the cleanser. This scene explicitly highlights the second product used in her double-cleansing routine.
0:30lathering second cleanser
The split-screen continues with the static 'BEAUTY OF JOSEON' ad on the left. The right frame offers a close-up of the beauty influencer's hands as she lathers the white cream cleanser. She rubs her palms together, creating a light, frothy foam. Small drops of water are visible, contributing to the lathering action. The background is a blurred, light-toned surface. The bright, even lighting emphasizes the foamy texture of the cleanser and the wetness on her hands. This scene clearly demonstrates the preparation of the second cleanser before facial application.
0:33applying second cleanser
The split-screen remains with the 'BEAUTY OF JOSEON' ad on the left. The right side features the beauty influencer in her white bathrobe and hair wrap, applying the foamed cream cleanser to her face. She uses both hands to gently massage the white lather onto her skin, covering her cheeks, forehead, and chin. Her movements are soft and circular, ensuring even application. Her eyes are closed, indicating concentration. The background is a neutral, light-colored wall. The soft, bright lighting illuminates her face, highlighting the white lather against her skin. The scene conveys a diligent and thorough second step in the cleansing routine.
0:37cleansing technique demonstration
The split-screen continues, showing the 'BEAUTY OF JOSEON' ad on the left. The right frame captures the beauty influencer, still in her white bathrobe and hair wrap, demonstrating a specific cleansing technique. She puffs out her cheeks and uses her fingers to massage the cleanser into the smile lines around her mouth, explaining this as a 'pro tip'. Her facial expression is animated and instructional, clearly showing the movement. The white cleanser lather is still visible on her skin. The background is a plain, light-toned wall. The soft, bright lighting ensures her facial movements and the product are clearly visible. The scene emphasizes detailed and effective cleansing methods.
0:42post cleansing reveal glance
The split-screen persists with the 'BEAUTY OF JOSEON' ad on the left. The right side reveals the beauty influencer after completing her double cleanse, with her face now clean and free of products. She is still in her white bathrobe and hair wrap. Her skin appears visibly fresh, glowing, and dewy, with a natural radiance. She looks directly at the camera with a soft, content expression, her lips tinted a natural reddish-pink. Her dark hair is neatly pulled back by the hair wrap. The background is a simple, light-colored wall. The soft, flattering lighting highlights her clear, hydrated complexion. The scene conveys a sense of satisfaction and the positive immediate results of the skincare routine.
0:46post cleansing result demonstration
The split-screen layout is maintained, with the 'BEAUTY OF JOSEON' ad on the left. On the right, the beauty influencer, in her white bathrobe and hair wrap, continues to showcase her freshly cleansed skin. She gestures towards her face and neck with her hands, touching her cheek and collarbone area, indicating the smoothness and lack of irritation. Her eyes are bright, and she smiles confidently, her skin exhibiting a clear, natural glow. The background is a plain, light-toned wall. The consistent soft, bright lighting emphasizes the healthy appearance of her skin and the absence of any product residue. This scene reinforces the positive outcome of the cleansing routine, highlighting skin texture and comfort.
0:50product showcase and conclusion
The split-screen remains with the 'BEAUTY OF JOSEON' ad on the left. The right side features the beauty influencer, still in her white bathrobe and hair wrap, holding up both skincare products: the gold-tinted cleansing oil and the light green cream cleanser tube. She holds them prominently, facing the camera, while maintaining a bright, satisfied smile. Her skin is visibly fresh and glowing, reinforcing the benefits of the products she's holding. The background is a plain, light-colored wall. The soft, even lighting highlights the products and her clean, radiant face. The scene acts as a clear product endorsement and a final summary of her positive experience with the skincare routine.
