0:00desk setup and intro
A medium shot captures a bright, clean white desk setup from a slightly elevated perspective. A female hand, adorned with a gold ring and featuring a stylish pink ombre French manicure, gently places a white iPhone onto the desk. In the background, a silver Apple Magic Keyboard is connected to an open iPad displaying a large digital clock showing '3:41 PM'. To the left, a two-tiered, opaque white glass lamp emits a warm glow, next to an iced coffee in a ribbed glass. To the right, a reed diffuser in a small brown bottle, a lit amber candle, and a stack of pink notebooks with a small pink dish holding rings are visible. A framed botanical print with pink flowers and green leaves leans against a white wall. The scene has an airy, aesthetic mood with dominant white, silver, and pink tones. A text overlay reads: 'this is your sign to refresh your phone with bowcore accessories'.
0:01preparing phone cleaning
A close-up shot focuses on a female's hands, featuring a clean and elegant pink ombre French manicure with a gold ring on the index finger. The hands are actively engaged in opening a small, rectangular packet, approximately 2x3 inches, that is purple on the outside with white interior detailing. The packet appears to contain a cleaning wipe, as evidenced by the soft, white material being carefully exposed. The background is a soft, out-of-focus blur of a white desk and faint outlines of electronic devices, maintaining a bright and clean aesthetic. The lighting is soft and even, highlighting the hands and the small packet.
0:02applying first case
A medium close-up focuses on a female's hands, identifiable by their pink ombre French manicure and a prominent gold ring, as they carefully fit a silver iPhone into a black CASETiFY phone case. The case features a striking mirrored silver back that is intricately patterned with numerous small, embossed pink bows and subtle silver glitter dots, creating a 'bowcore' aesthetic. The phone slides smoothly into the case, demonstrating a perfect fit. The background is a soft, blurred view of the white desk setup, including the silver laptop keyboard and the glowing iPad screen, maintaining focus on the phone and hands. The lighting is bright and even, accentuating the reflective quality of the phone case.
0:04first case detail
A tight close-up shot prominently features the back of a silver iPhone, now securely fitted into a black CASETiFY phone case. The case's most striking feature is its mirrored silver back, which gleams under the bright, soft lighting, reflecting hints of the environment. Adorning this mirrored surface is a delicate, repeating pattern of small, intricately embossed pink bows, complemented by tiny, scattered silver glitter dots. The phone's triple camera system, with its distinct silver lenses, is clearly visible at the top-left corner of the case, along with the 'CASETiFY' branding embossed along the upper edge. The overall aesthetic is elegant and 'bowcore', emphasizing the detailed craftsmanship of the case. The background is completely out of focus, ensuring full attention on the product.
0:05applying second case
A medium close-up captures a female's hands, with a consistent pink ombre French manicure and a gold ring, as they skillfully insert the silver iPhone into a second black CASETiFY phone case. This case presents a different 'bowcore' design: a mirrored silver back featuring a flowing, curvilinear pattern of thicker pink ribbons that form stylized bows and loops, resembling a cascade. The action is precise and unhurried. The background remains a soft, blurred impression of the white desk setup, including the warm glow from the lit amber candle, maintaining focus on the hands and the product. The lighting is bright and highlights the reflective quality of the new case's surface.
0:07second case detail
A tight close-up showcases the back of the silver iPhone, now securely enclosed in the second black CASETiFY phone case. The case's mirrored silver surface is the focal point, reflecting ambient light beautifully. It is adorned with an artistic, flowing design of prominent pink ribbons that loop and curve across the entire back, creating a visually dynamic 'bowcore' pattern. The iPhone's signature triple camera array, with its clear blue-tinged lenses, is sharply in focus at the top-left. The 'CASETiFY' branding is clearly legible along the black upper edge of the case. The background is completely blurred, drawing all attention to the intricate design and reflective finish of the phone case under bright, even lighting.
0:08applying third case
A medium close-up shows a female's hands, with the characteristic pink ombre French manicure and gold ring, as they carefully place the silver iPhone into a third distinct black CASETiFY phone case. This case also boasts a mirrored silver back, but its 'bowcore' pattern is a geometric lattice of smaller, interconnected pink bows, forming a consistent grid-like design. The insertion process is smooth and deliberate. The background is once again a soft blur of the white desk environment, featuring the laptop and the warm glow of the lit candle, keeping the viewer's attention on the product and the action. The lighting is consistently bright, emphasizing the reflective quality and intricate pattern of the phone case.
0:09third case detail
A tight close-up provides an unobstructed view of the back of the silver iPhone, now encased in the third black CASETiFY phone case. The mirrored silver surface of the case reflects its surroundings, while the intricate pattern of small, interconnected pink bows forming a geometric lattice is sharply defined. The 'bowcore' design is symmetrical and highly detailed, covering the entire back panel. The iPhone's triple camera setup, with its prominent lenses and flash, is clearly visible at the top-left, integrated seamlessly with the case design. The 'CASETiFY' branding is legible along the black upper edge. Bright, even lighting illuminates the case, highlighting its reflective properties and the subtle textures of the bow pattern. The background is completely out of focus, isolating the product.
0:10three cases display
A medium close-up shot features a female's hands, with their distinctive pink ombre French manicure and gold ring, holding all three newly cased silver iPhones together. The phones are arranged in a slight fan, showcasing the three unique black CASETiFY mirrored cases side-by-side. Each case prominently displays its individual pink bow-themed design: one with scattered bows and dots, one with a winding ribbon pattern, and the third with a geometric lattice of bows. The hands gently rotate the ensemble slightly, allowing the viewer to appreciate the reflective qualities and intricate details of each 'bowcore' design under bright, consistent lighting. The background remains a soft, blurred glimpse of the white desk environment, ensuring the focus stays on the vibrant cases.
0:11three cases vertical comparison
A close-up shot presents three black CASETiFY phone cases, each containing a silver iPhone, arranged vertically side-by-side. The camera hovers directly above, providing a detailed comparison of the distinct 'bowcore' mirrored designs. From left to right, the cases showcase: a geometric lattice of small pink bows, a winding pink ribbon pattern, and scattered pink bows with silver glitter dots. The mirrored surfaces brilliantly reflect the bright, soft studio lighting, making the pink details stand out. The triple camera lenses of each iPhone are visible at the top, along with the 'CASETiFY' branding. The background is softly blurred, ensuring that the intricate patterns and reflective qualities of the cases are the sole focus.
0:12cases placed on desk
A medium shot captures a female's hands, with their distinctive pink ombre French manicure and gold ring, as they meticulously arrange the three black CASETiFY phone cases onto the clean white desk. Each case, housing a silver iPhone, is laid flat and side-by-side, perfectly aligned. The unique 'bowcore' mirrored designs – scattered bows, winding ribbons, and geometric bows – are clearly visible. The background, though slightly blurred, reveals the familiar desk setup elements: the iPad with the digital clock, the lamp, and the lit candle. The lighting is consistently bright and warm, contributing to an inviting aesthetic. A text overlay appears at the bottom-right of the screen, stating: 'shop the bowcore collection at CASETiFY.com', inviting viewers to explore further. The hands then gracefully exit the frame.
0:14final desk display with cases
A wide, slightly overhead shot provides a complete view of a meticulously arranged, aesthetically pleasing white desk setup. In the foreground, the three black CASETiFY phone cases, each holding a silver iPhone with its unique pink bow-themed mirrored back, are neatly displayed in a row. Behind them, from left to right, the scene unfolds with a silver Apple Magic Keyboard and an iPad propped open, displaying a digital clock. Adjacent is a modern, two-tiered opaque white glass lamp emitting a soft glow. An iced coffee in a ridged glass sits next to a reed diffuser in a brown glass bottle, followed by a warmly lit amber candle. A small stack of pink notebooks and a delicate pink dish holding rings complete the right side. Leaning against the white wall in the background is a framed botanical print featuring soft pink flowers and green leaves, enhancing the serene and 'bowcore' atmosphere. The lighting is bright, natural, and diffused, creating subtle shadows and highlights. A text overlay, 'shop the bowcore collection at CASETiFY.com', remains visible, promoting the product.
