0:00intro talking head A close-up shot of a young adult male with light skin, blue eyes, and a light brown mustache, wearing a dark blue baseball cap with the "HighLevel" logo and a matching dark blue t-shirt. He is speaking directly to the camera, with his mouth open and an expressive, engaging facial expression. A silver microphone with a pop filter is visible in the bottom center foreground, slightly out of focus. He also wears a thin silver chain necklace. The background is a light, neutral-toned wall with subtle warm lighting, casting soft shadows. Text overlays appear and disappear, highlighting keywords from his speech. The overall lighting is soft and even, suggesting studio lighting. The color palette is dominated by blues (cap, shirt) and warm neutrals (background), with pops of white from the microphone and the colorful logo.
0:06software demo split screen A dynamic split-screen composition where the main element is a screen recording of the HighLevel software interface, occupying approximately the top two-thirds of the frame and the entire right side. This screen recording transitions between different views of the software, showing workflow builders and contact management screens with various data fields and interaction elements. The interface is clean, predominantly white and grey with blue accents. In the bottom-left corner, a smaller, square inset features the same male presenter from the previous scene, still wearing his HighLevel cap and blue t-shirt, speaking and gesturing. The background behind the screen recording is a dark to light blue gradient with a soft, ethereal light source on the left. The text "EXISTING OFFERS" and "BRAND NEW ONES" are overlaid on the screen recording and the dark blue background at the bottom. The lighting for the presenter is consistent with the previous scene.
0:10conclusion talking head A close-up shot of the same young adult male presenter, re-establishing the framing and lighting from the introduction. He has light skin, blue eyes, and a light brown mustache, wearing a dark blue baseball cap with the "HighLevel" logo and a matching dark blue t-shirt. He is speaking directly to the camera, maintaining an engaging and confident expression. The silver microphone with a pop filter is again visible in the bottom center foreground, slightly out of focus. He wears a thin silver chain necklace. The background is a light, neutral-toned wall with subtle warm lighting. Text overlays appear and disappear, emphasizing key points like "HIGHLEVEL FOR YOUR BUSINESS" and "CLIENTS." The color palette and lighting remain consistent with the first scene, reinforcing the direct address to the viewer.
An animated brand card on a dark to light blue gradient background, starting with a bright yellow triangular shape moving from the top left towards the center. The "HighLevel" logo then appears prominently in the center of the screen, featuring three upward-pointing arrows in yellow, blue, and green, followed by the white text "HighLevel." Below the logo, the white text "Get access to our best" appears, which then smoothly transitions to "Get access to our best performing playbooks!" The background features soft, abstract light flares and gradients shifting between dark navy and brighter blue, creating a dynamic yet clean look. The overall mood is professional and aspirational.
