0:00Gift box reveal
The camera is positioned from an eye-level perspective, looking down slightly onto a pristine white marble table, focusing on a hand. The hand is carefully placing a white, rectangular gift box, adorned with a pattern of scattered black 'CASETiFY' letters, onto a larger, also white, Casetify branded box. The background includes a white fluted vase holding vibrant red berry branches and a dark red, textured glass candle holder with a flickering white candle, creating a festive, warm ambiance. Natural sunlight streams in from the left, casting sharp diagonal shadows across the table from a window blind. The dominant colors are white, red, black, and the greyish-white of the marble. A red, cursive text overlay 'Holiday' is positioned at the top left of the frame.
0:00Unboxing welcome message
The camera is positioned at eye-level, looking slightly down onto a white marble table, focusing on a hand lifting the lid of a bright green Casetify box. Inside, a crisp white envelope is revealed, displaying the black 'CASETiFY' logo prominently. The background features a white fluted vase with rich red berry branches and a dark red, textured glass candle holder with a burning candle. Bright natural sunlight illuminates the scene, casting strong diagonal shadows from a window blind across the table. The color palette is vibrant green, pristine white, striking red, and the elegant greyish-white of the marble. Text overlays include 'Holiday Bundle Unboxing' and 'CASETiFY' on the envelope, and the on-screen caption 'nothing feels more festive than unboxing something shiny'.
0:02Custom mirror phone case close-up
A hand holds up a sleek, rectangular black phone case featuring a reflective mirror back, with the name 'Natalie' elegantly engraved in a flowing script font. The camera is positioned in a close-up shot, focusing sharply on the phone case and the hand, while the background is slightly blurred to emphasize the product. The blurred background shows a white fluted vase with vivid red berry branches, suggesting a festive holiday setting. The scene is illuminated by soft, natural light, highlighting the reflective surface of the phone case. The dominant colors are black, silver (from the mirror), red, and white. A text overlay reads: 'Custom Mirror Case + accessories'.
0:04AirPods case unboxing
From an overhead perspective, a pair of hands meticulously unbox a small, white Casetify-branded box, revealing a metallic silver AirPods mirror case nestled within. The unboxing takes place on a bright white marble table, which is tastefully adorned with a white fluted vase containing festive red berry branches and a dark red, textured glass candle holder with a burning candle. Brilliant natural sunlight streams into the scene, creating distinct, sharp shadows that add depth and texture to the marble surface. The primary colors in this scene are shimmering silver, clean white, a hint of vibrant green from the larger unboxed product, and festive red. A clear text overlay displays: 'AirPods Mirror Case'.
0:06AirPods case assembly and display
A pair of hands demonstrate the assembly and display of the AirPods mirror case. First, the hands meticulously snap the two halves of the sleek silver metallic case around a pair of pristine white AirPods, ensuring a secure fit. Subsequently, one hand gracefully holds the assembled case, dangling it by its attached black loop, allowing the viewer to appreciate its full design and reflective quality. The camera maintains a medium close-up shot, keeping the focus sharply on the hands and the product. The background, intentionally blurred, features a white fluted vase with bright red berry branches and a dark red, textured glass candle holder with a burning candle, all bathed in bright, natural light. The color palette includes metallic silver, white, black, red, and the subtle grey tones of the marble tabletop. A clear text overlay states: 'Aesthetic and protective'.
0:09Product arrangement overview
An overhead shot captures a thoughtfully arranged display of Casetify products and festive holiday decor on a polished white marble tabletop. The personalized mirror phone case, the metallic AirPods mirror case, and the patterned gift box are neatly showcased. Surrounding these products are two elegant green Christmas tree-shaped candle holders, each housing a slender white candle, alongside a small red candle nestled within a wreath of red berries and additional loose red berry sprigs. The entire scene is brightly and evenly lit by natural light, casting subtle, soft shadows that enhance the arrangement's depth. The dominant colors in this harmonious visual are pristine white, shimmering silver, deep black, lush green, and vibrant red, creating a cohesive and inviting festive atmosphere. A text overlay reads: 'Aesthetic and protective'.
0:10App customization search
A screen recording showcases the Casetify app interface on a mobile device. The camera is focused intently on the search bar, where the letters 'Mi' are initially typed, followed by the complete word 'Mirror'. Below the active search bar, a selection of 'Popular Keywords' is displayed, including 'Floral', 'Monochrome', 'iPhone 17 Pro Max', 'Stripes', and 'Animal', guiding user navigation. A circular loading spinner graphic is prominently featured in the center of the screen, indicating an active search or process. The user interface background is predominantly clean white, complemented by black text and various colored UI elements that add visual interest. A clear text overlay across the screen states: 'Customize in a few taps'.
0:13App case type selection
A screen recording displays the Casetify app interface, focusing on a scrolling list of various phone case types available for an 'iPhone 16 Pro'. The options presented include 'Impact Clear Case MagSafe Compatible', 'Mirror Case MagSafe Compatible', 'Impact Case', and 'Pillow Case'. Each case type is accompanied by its corresponding price, and visual sliders indicating its 'Protection' level (e.g., 'Strong', 'Basic') and 'Weight' (e.g., 'Light', 'Medium'). The app's background is clean white, with black text for product details and green accents highlighting interactive elements and prices. A text overlay across the screen reads: 'Your device -> your text -> your colors'.
0:14App text customization example
A screen recording shows a detailed preview within the Casetify app, focusing on a black phone case with a prominent silver mirror back. The case is customized with the large, bold, blue text 'TASH' centrally displayed on its reflective surface. Below the phone case preview, the app presents interactive options for 'Color', 'Fonts', and 'Personalize', with the 'Color' option currently highlighted, suggesting customization. The overall app background is clean white, providing a minimalist aesthetic. A text overlay at the top of the screen clearly states: 'Your device -> your text -> your colors'.
0:15App text input pop-up
A screen recording from the Casetify app displays a pop-up window situated centrally on the screen, partially obscuring the phone case preview behind it. The pop-up features a text input field pre-filled with the name 'Charlotte' and a prominent 'Done' button. The background, subtly dimmed, still shows the header 'iPhone 16 Pro Mirror Case MagSafe Compatible' at the top and the personalized phone case behind the pop-up, indicating the context of the customization. A text overlay at the top of the screen reiterates: 'Your device -> your text -> your colors'.
0:15App final customization and confirmation
A screen recording of the Casetify app first showcases a personalized phone case, specifically an 'iPhone 16 Pro Mirror Case MagSafe Compatible'. The case is black with a silver reflective mirror back, featuring the name 'Natalie' elegantly inscribed in a script font. Below the case, customization options for 'Fonts', 'Color', and 'Layout' are visible, indicating the final stages of design. The screen then smoothly transitions to a green confirmation pop-up, proudly announcing: 'Awesome! Custom Phone Case - Natalie', complete with a QR code and detailed product specifications. This is immediately followed by 'Buy More & Save' offers, presenting additional accessories like a 'Bounce Case' for AirPods and a 'Snappy™ Cardholder Stand MagSafe'. The entire app interface is set against a clean white background. A persistent text overlay at the top of the screen reads: 'Your device -> your text -> your colors'.
0:18Strap unboxing
A hand opens a small, elongated white box, specifically designed by Casetify, to reveal a stylish black 'Ripe Strap' nestled within. The strap features sleek metallic silver hardware, hinting at its durability and design. The scene unfolds on a white marble tabletop, where a blurred white fluted vase and festive red berry branches are visible in the background, creating a soft, complementary setting. The entire area is bathed in bright, natural light, which highlights the textures of the strap and box. The dominant colors in this frame are crisp white, deep black, and shimmering silver. A clear text overlay at the top of the screen identifies the product: 'Ripe Strap'.
0:19Strap assembly close-up
A tight close-up shot focuses intently on a pair of hands as they demonstrate the assembly of the black 'Ripe Strap'. The hands meticulously connect two pieces of the strap, highlighting the intricate metallic silver clasps that ensure a secure attachment. Prominently visible on the black rubberized sections of the strap is the embossed 'CASETiFY' branding, adding a touch of authenticity. The background is a soft, diffused white, with a subtle hint of vibrant red berries from a nearby vase, suggesting a festive context. Bright, natural lighting perfectly illuminates the fine details of the strap and the hands. The dominant color palette consists of striking black, lustrous silver, and pure white. A text overlay clearly labels the product: 'Ripe Strap'.
0:21Phone case attachment
A pair of hands skillfully demonstrate the process of attaching a plain black phone case, which features a prominent circular MagSafe ring on its back, to a sleek black iPhone. The camera is positioned from an eye-level perspective, maintaining a sharp focus on the hands and the devices as they are manipulated. The background consists of a clean white wall and a white marble table, where blurred red berry branches and a metallic AirPods case are subtly visible, hinting at the festive setting. Bright natural sunlight streams into the scene, casting distinct, sharp shadows that add depth. The dominant colors in this dynamic frame are black, metallic silver, pristine white, and vibrant red.
0:22Strap attachment to phone case
A close-up shot meticulously focuses on a hand as it attaches the metallic silver clasp of a black 'Ripe Strap' to a small, secure loop located at the bottom corner of the personalized black mirror phone case. The elegant 'Natalie' engraving is clearly visible on the reflective surface of the phone case, adding a personal touch. The background features a pristine white marble table, subtly blurred, with a metallic AirPods case and vibrant red berry branches providing a hint of festive ambiance. The entire scene is bathed in bright, natural light, highlighting the details of the attachment process. The primary colors in this frame are deep black, shimmering silver, and pure white.
0:23Selfie in mirror
A young woman takes a selfie in a large, full-length mirror, holding up her personalized black mirror Casetify phone case, which prominently displays the engraved name 'Natalie'. The phone case has a practical black strap attached, which goes over her shoulder, suggesting hands-free convenience. She has a faint, pleasant smile on her face and is looking directly into the phone's camera, engaging with her reflection. She is wearing a cozy, cream-colored sweater adorned with a dark, intricate patterned design, possibly reindeers or another festive motif. The background is a clean, minimalist interior space with a simple white door, suggesting a modern home. The lighting is bright and even, creating a clear and flattering image. A red, cursive text overlay 'Perfect holiday gift idea' is positioned in the top left of the frame.
0:25Car vanity mirror selfie
The scene shows the clear reflection of a woman's face and her Casetify phone case in a car's sun visor vanity mirror. She is focused on her reflection, perhaps applying makeup or checking her appearance, while holding up the personalized black mirror Casetify phone case. The engraved 'Natalie' is subtly visible on the case. Only her face, her hands, and the phone case are sharply visible within the mirror's frame. The background visible behind the mirror is a blurred outdoor scenery, indicating she is inside a vehicle. The lighting is natural and soft, creating gentle shadows on her face. A red, cursive text overlay 'Perfect holiday gift idea' is positioned in the top right of the frame.
0:26Skincare mirror selfie
A woman, wearing a white sheet face mask and a playful reindeer-antler headband, takes a selfie in a mirror. She holds up her personalized black mirror Casetify phone case, which clearly shows the 'Natalie' engraving. She is smiling subtly and gazing into the phone's camera, while simultaneously patting her face through the sheet mask with her free hand. She is dressed in a festive-patterned pajama top, adorned with red and white motifs, enhancing the holiday theme. The background reveals a clean, minimalist bathroom or bedroom setting with pristine white walls. The lighting is bright and evenly distributed, creating a fresh and clear visual. A red, cursive text overlay 'Perfect holiday gift idea' is positioned in the top right of the frame.
0:28Final product shot
An overhead shot provides a final, static display of the Casetify products and carefully arranged holiday decor on a polished white marble tabletop. The personalized black mirror phone case, the metallic AirPods mirror case, and the patterned gift box are strategically placed. They are complemented by two elegant green Christmas tree-shaped candle holders, each with a slender white candle, a small red candle nestled within a festive berry wreath, and additional loose red berry sprigs. The scene is brightly and evenly illuminated by natural light, enhancing the products' appeal. The dominant colors in this concluding shot are pristine white, shimmering silver, deep black, lush green, and vibrant red, creating a harmonious and appealing festive visual. A red, cursive text overlay 'Perfect holiday gift idea' is positioned in the top right of the frame.
