0:00initial text overlay The scene opens with a clean, minimalist light blue background. Two lines of text are prominently displayed in the upper left quadrant of the frame. The first line, 'New Year's cards,' is smaller and bolded, presented in a dark teal color. Below it, the word 'Share' is significantly larger, also bolded and in dark teal, dominating the visual space in that area. The camera remains perfectly static throughout this brief segment, presenting a simple, graphic-heavy composition. The lighting is even and bright, indicating a digital or studio presentation. The overall color palette is minimalistic, focusing on the contrasting light blue background and the dark teal text, creating a clean and direct visual. There are no characters or physical objects present, only animated text appearing on a solid background, initiating the topic of the video.
0:00holiday card reveal 1 The scene continues with the light blue background, consistent with the opening. In the top left, the text from the previous scene is expanded to include: 'New Year's cards', 'Share warm wishes for less.', and 'Code: 70SITE25 on orders $29+'. These textual elements are all rendered in dark teal. From the bottom center, a rectangular holiday card smoothly animates upwards and settles into the central lower portion of the frame. The card itself displays a vibrant photograph of a happy, diverse family (a man, a woman, and a young child perched on the man's shoulders) walking outdoors on a sandy, tree-lined path. The number '2024' is elegantly overlaid in a shimmering gold script across the image on the card. Simultaneously, a bright, circular green graphic with '70% OFF' in white text appears and remains static in the top right corner of the overall video frame, prominently indicating a discount. The camera is static, focusing on the graphic elements and the featured product. The lighting on the card's photograph appears natural and bright, showcasing the family in a clear, outdoor setting. The mood is festive and inviting, highlighting a personalized product offering.
0:03holiday card reveal 2 This scene maintains the light blue background and the persistent dark teal text overlays 'New Year's cards', 'Share warm wishes for less.', and 'Code: 70SITE25 on orders $29+' in the top left. The previous holiday card smoothly slides out of frame to the left, and a new, distinct rectangular holiday card animates in from the right, settling into the same central lower position. This new card features a clean, minimalist design with a multi-photo collage. It displays three different family photos: two smiling children by a rustic wooden cabin, a couple embracing in a snowy, mountainous landscape, and a man playfully giving a child a piggyback ride in a snowy field. Vertical text '2025' is on the left, 'MERRY CHRISTMAS AND A HAPPY NEW YEAR' in the middle, and 'the Wallers' in script below. The vibrant green '70% OFF' circle remains static in the top right. The camera is static, focusing on the card's details and promotional text. The photos on the card appear naturally lit, suggesting real-life moments. The overall atmosphere maintains a cheerful, family-oriented holiday theme, emphasizing customization and variety in design.
0:05holiday card reveal 3 The light blue background persists, along with the consistent dark teal text in the top left: 'New Year's cards', 'Share warm wishes for less.', and 'Code: 70SITE25 on orders $29+'. The previous collage-style card smoothly exits to the left, and a new, uniquely arched rectangular holiday card slides in from the right, positioning itself centrally in the lower portion of the frame. This card features a single, warm family portrait of four: a man, a woman, and two young children, all smiling brightly and dressed in cozy winter attire. The background of the photo is softly blurred greenery, likely pine trees or a winter forest. Prominently displayed in white overlay text on the card are 'MERRY CHRISTMAS & HAPPY NEW YEAR', with 'the turner family / 2025' in a smaller font directly below. The bright green '70% OFF' circular graphic continues to be displayed in the top right of the video frame, maintaining the promotional emphasis. The camera remains static, highlighting the product and its promotional elements. The lighting within the card photo is soft and inviting, emphasizing the warm family moment and a sense of togetherness and holiday cheer.
0:08holiday card reveal 4 The light blue background remains, along with the recurring dark teal promotional text in the upper left: 'New Year's cards', 'Share warm wishes for less.', and 'Code: 70SITE25 on orders $29+'. The arched holiday card smoothly exits the frame to the left, making way for another rectangular holiday card that animates in from the right, settling into the central position. This card displays a collage of several vibrant, cheerful family photos against a light cream background. The photos include a woman laughing with a child, a golden retriever wearing a party hat, a woman and child, a man and child, and a family of three. Elegant script text 'Happy NEW YEAR' is prominently featured, along with 'Love THE JACKSON FAMILY 2025'. The consistent bright green '70% OFF' circle is still present in the top right of the video. The camera is static, drawing attention to the various photo layouts and textual content of the product. The photos on the card are brightly lit, conveying joyful and memorable moments. The overall feeling is one of celebration and personalization, showcasing different layout options.
0:09brand logo and call to action The light blue background of the entire frame clears, removing all previous text and card graphics. A stylized, bright blue fish icon, representing the brand's logo, animates smoothly into the center of the screen from the left, swimming with a subtle, fluid motion. Following the fish icon, the brand name 'Snapfish' appears in matching blue text to its right, completing the logo presentation. A moment later, a light blue oval button with a thin dark blue border materializes directly below the 'Snapfish' logo. Inside the button, the words 'Shop now' are centrally placed in a dark blue, sans-serif font. The button subtly pulses or expands slightly, drawing attention as a clear call to action for the viewer. The camera remains static, focusing on the brand identity and the final prompt. The lighting is uniform and bright, consistent with a digital presentation. The scene provides a clear, concise conclusion to the advertisement, directing viewers to the brand's next step.
