0:00opening animation phone reveal
The scene begins with a clean white background, providing a bright and minimalist aesthetic. In the top right corner, the Boost Mobile logo is prominently displayed, featuring the word "boost" in large, bold orange letters with an infinity symbol creatively integrated into the 'oo', and "mobile" in smaller, white text beneath it, all encased within a solid orange rectangular shape. At approximately 0.5 seconds into the scene, a modern smartphone model, resembling a Google Pixel, smoothly slides into the center of the frame from the left side, presented in a vertical orientation. Its screen displays a vibrant social media post featuring a picturesque snowy mountain chalet. Simultaneously, several smaller, square-shaped images, akin to Instagram post thumbnails, slide into view around the central phone from various directions. These auxiliary images include a close-up of a person with colorful dots meticulously applied to their face, another image showing a person's hands delicately holding a green teacup, and a dynamic party scene featuring a sparkling disco ball and a spilled drink. The lighting throughout the scene is uniformly bright and even, serving to highlight the products and text with crisp clarity.
0:02feature callout price reveal
This scene maintains the established composition with the central smartphone and its surrounding small images against a pristine white background, still featuring the Boost Mobile logo in the top right corner. A large, impactful text overlay appears at the top of the frame, rendered in bold orange letters, proclaiming: "IT'S NOT MAGIC. IT'S GOOGLE GEMINI." This text is designed to grab attention. Below this prominent text, a dynamic animation unfolds: a clean white oval shape briefly appears to the bottom right of the central phone, then seamlessly morphs into a conversational speech bubble. Inside this speech bubble, white text on a soft blue background poses a question: "Hi Google Gemini, are there any rooms available here for the week of New Years?" Concurrently, a circular price tag graphic, vibrant orange with "$299.99" in crisp white text, materializes to the left of the main smartphone. The background remains an unblemished white, creating a powerful contrast that makes the orange text and product details stand out vividly. The lighting is consistently even and bright, ensuring all elements are sharply defined.
0:05background transition
The Boost Mobile logo persists in the top right of the frame. The bold orange text overlay "IT'S NOT MAGIC. IT'S GOOGLE GEMINI." gracefully fades out, signaling a transition. The stark white background progressively softens and transforms into a visually engaging, blurred outdoor urban landscape. This new backdrop subtly features lush green trees, towering city buildings silhouetted in the distance, and a tranquil body of water, likely a river or lake, in the mid-ground. During this background transformation, the assortment of small square images that encircle the central phone also undergo a fluid shift and change in their content. The original snowy chalet image vanishes, being replaced by the image of the poodle dog in the snow. Other images update to include a new perspective of the urban landscape, featuring a person sitting serenely on a bench overlooking the water. The central phone, along with its active display and the conversational speech bubble, remains visible for a brief moment before the scene fully transitions. The lighting mimics natural outdoor conditions, suggesting a slightly overcast or diffused sun, creating a calm and inviting atmosphere.
0:06phone texting magic cue
A close-up to medium shot prominently displays a fair-skinned hand, likely a young adult's, delicately holding a modern smartphone in a vertical orientation. The phone's screen is vividly alive with a messaging application interface, showcasing a chat conversation titled "Travel buddies" complete with small contact icons at the top. The conversation displays inbound messages such as "heyaaa!" and "do you have the address for tonight?". The background is a softly blurred outdoor scene, consistent with the previous urban landscape, featuring a serene body of water and distant city elements. As the scene progresses, the word "Magic" appears distinctly on the left side of the screen, and "Cue" appears on the right side, both in a stylized font. Shortly after, a new message bubble containing a specific address ("40 Byers Ave, Dutchess WA") dynamically pops up on the phone screen, simulating an AI assistant's predictive text or suggestion. A finger from the hand then precisely taps this address bubble, indicating user interaction. The lighting is soft and diffused, characteristic of an overcast day, ensuring no harsh shadows and a natural appearance.
0:10woman using phone camera
This scene presents a tight close-up shot of a young adult woman's eyes and the upper portion of her face, with the distinct presence of a blue smartphone positioned directly below her gaze. Her long, straight blonde hair partially frames her face, adding to the composition. The phone, held vertically, is strategically placed so its rear camera module, characterized by a unique black horizontal bar against its blue back, is prominently in view, strongly suggesting she is either preparing to capture a photo or record a video. The background is a softly blurred expanse of green foliage, clearly indicating an outdoor setting, possibly a park or garden. Her eyes, which are a light color (likely blue or grey), are intently focused, conveying deep concentration and engagement with the device. The lighting is soft and entirely natural, subtly highlighting her features without creating any harsh glares or shadows, emphasizing a moment of focused interaction.
0:12call to action outro
The scene reverts to a clean and bright white background, providing a stark and effective canvas for the final message. In the top right corner, the familiar Boost Mobile logo is prominently displayed, identical in design and color to its appearance in the opening sequences. Occupying the central part of the frame, large, bold black text appears, serving as a clear call to action: "Shop Now At". Directly beneath this, even larger and bolder text, rendered in the brand's signature vibrant orange, proclaims: "BOOST MOBILE". The overall aesthetic is deliberately minimalist and highly focused, with all visual elements working in concert to direct the viewer's attention to the brand and the call to action. The lighting is consistently bright and even, ensuring maximum readability and impact for the concluding message.
