0:00close up hand with rings A very tight close-up shot focuses on a female hand adorned with several ornate gold rings, each encrusted with numerous small, sparkling diamonds. The hand's fingers are slightly curled, gently grasping the stem of a clear martini glass, the base of which is visible in the lower left corner of the frame. The background is softly blurred, showing a warm, diffused brown tone, suggesting a wooden surface or elegant interior. The lighting is soft and warm, casting subtle highlights on the gold and diamonds, emphasizing their intricate details. No discernible actions beyond the static hold of the glass. The color palette is dominated by rich gold, warm skin tones, and the glittering white of the diamonds, creating a sense of luxury and refinement.
0:01pouring tea into martini glass The scene opens with a medium shot featuring a female hand holding a martini glass, which now contains a small amount of amber liquid and a blue teabag hanging over the side. From the upper right, another female hand enters the frame, holding a sleek, dark blue ceramic teapot with a metallic handle and spout. This hand slowly tilts the teapot, pouring more of the amber liquid into the martini glass. The liquid creates a gentle stream, increasing the volume in the glass. The background consists of a light brown wooden tabletop in the foreground and a crisp white paneled wall behind it, providing a clean, minimalist setting. The lighting is bright and even, illuminating the action clearly. The color palette is dominated by the contrasting dark blue of the teapot and teabag, the amber liquid, the gold jewelry on the hand, and the warm browns of the table against the white wall.
0:06brand reveal logo The scene begins with the same composition as the previous shot, but quickly transitions as the blue teapot and the martini glass, along with the hands, are smoothly pulled out of the frame towards the left. As these elements exit, the camera slightly zooms out or pulls back, widening the view to fully reveal a crisp, white paneled wall. Centered against this clean, white background, the brand name 'DE BEERS' appears in elegant, sans-serif white capital letters, with 'LONDON' directly below it in a slightly smaller font. The wooden tabletop remains visible in the lower portion of the frame, providing a grounding element. The lighting remains bright and even, highlighting the stark contrast of the white text against the white panels, with subtle shadows adding depth. The action is a swift, coordinated movement of props revealing the final brand message.