0:00product held close up The scene opens with a close-up shot focused on a rich maroon-colored cable knit cardigan, held up by a person whose face is not visible. The top half of the frame shows the person's chin and mouth, with soft, natural light illuminating their face from the front. Their hands are holding the cardigan, stretching it slightly to showcase its texture. The cardigan features a wide collar, visible white buttons down the front, and a prominent 'Quince' brand tag on the inner collar. The background is a clean, neutral white wall, providing a stark contrast to the deep, warm maroon of the garment. The cable knit pattern is intricate, combining both vertical ribbing and diagonal patterns. White text overlay reads: 'I'm buying this in every color...'.
0:01woman modeling cardigan front A medium shot frames a female subject standing centered in a brightly lit room. She is wearing the maroon cable knit cardigan over a black top and black wide-leg pants. Her dark hair is down, framing her face. She smiles subtly, looking forward. Her hands are placed casually on her hips, drawing attention to the cardigan's fit and length. The background is a minimalist white wall, with a small section of a light-colored rug visible on the floor, and a creamy-white ceramic vase in the lower-left corner. The lighting is soft and even, suggesting natural light from an unseen window. White text overlays from the previous scene transition or are updated, featuring phrases like 'I'm buying this in every color...' and 'This 100% merino wool', highlighting the product's appeal and material.
0:03woman modeling cardigan dynamic The scene features the same female subject modeling the maroon cardigan, but with dynamic movement and varying angles. Initially, she is seen from the chest up, twirling slightly to show the garment's flow. The shot then transitions to a simulated mirror selfie, where she holds a smartphone to capture her reflection, providing a user-generated content (UGC) feel. The background remains the bright, minimalist room, with white walls and a hint of a rug. The lighting is consistent, providing a clear view of the cardigan's texture and color. White text overlays, including 'This 100% merino wool' and 'cardigan is my current', reinforce product attributes and user sentiment.
0:05woman cardigan details front This segment focuses on the intricate details of the maroon cardigan as worn by the female model. The camera captures her in a medium shot, with her hands resting on her hips, allowing the cable knit patterns and the overall cut of the cardigan to be clearly seen. She looks down slightly, creating an engaging and contemplative pose. The lighting continues to be soft and even, highlighting the texture and richness of the merino wool. The background is a clean white wall, maintaining a bright and uncluttered aesthetic. Text overlays such as 'fashion obsession' and 'It has such a beautiful cable' emphasize the garment's style and quality.
0:08cardigan fabric close up A tight close-up shot meticulously highlights the detailed craftsmanship of the maroon cable knit cardigan. A female hand, with light pink polished nails and a gold watch, gently touches and squeezes the sleeve, emphasizing the softness and quality of the merino wool fabric. The intricate cable knit patterns, including chevron-like designs and vertical ribbing, are clearly visible. The lighting is bright and direct, enhancing the texture of the knit. The background is softly blurred, keeping the focus entirely on the garment's material and design. White text overlays, including 'knit and collar design', describe the specific features being shown.
0:11woman modeling cardigan versatility The scene cuts between the female model wearing the cardigan and a close-up of the cardigan on a white hanger, highlighting its collar and brand tag. The model is first shown from the waist up, with her arms crossed, then briefly adjusting the collar on the hanger, revealing the 'Quince' brand tag. The shot then returns to the model, standing confidently with her hands in her pockets. The minimalist white room serves as a clean backdrop, ensuring the focus remains on the cardigan. The lighting is soft and consistent. Text overlays such as 'goes with everything' and 'and easily elevates any look' emphasize the cardigan's versatility and styling potential.
0:14woman modeling cardigan rotation The scene continues to feature the female model in the maroon cardigan, showcasing its design from multiple angles through smooth rotations. She first turns her back to the camera, allowing the ribbed back of the cardigan to be seen, then quickly pivots back to a front-facing position with her arms crossed. Another quick turn to a slight angle further demonstrates the garment's fit and drape. The white walls and light-colored rug maintain a consistent, clean environment. Soft, even lighting ensures all details of the cardigan are visible. Text overlays, including 'Whether I'm headed' and 'to the office or out to dinner', highlight the cardigan's suitability for different occasions.
0:17woman modeling cardigan final poses This segment combines various poses of the female model wearing the maroon cardigan, culminating in a confident presentation. She is shown standing, first looking directly at the camera with a subtle smile, then engaging in another simulated mirror selfie with her phone, and finally posing with her hands in her pockets, looking straight ahead. The background remains the simple white wall and rug. The consistent soft lighting keeps the focus on the model and the cardigan. Text overlays like 'I always find myself reaching for this cardigan. Upgrade your' emphasize user satisfaction and a call to action.
0:20woman modeling cardigan call to action The scene concludes with the female model in the maroon cardigan performing final, engaging poses. She turns slightly, looks over her shoulder with a bright smile, then faces the camera, adjusting her cardigan and beaming. She then looks down, then back up at the camera, her hand resting over her heart, maintaining a warm and satisfied expression. The clean white room with a light rug provides an uncluttered setting. The soft, even lighting continues to flatter the model and the garment. White text overlays, including 'wardrobe today' and 'with Quince.', clearly link the product to the brand and deliver a final call to action.
0:23call to action text The scene features a stark white screen with bold, black, sans-serif text centered horizontally and vertically, reading 'SHOP NOW'. There are no other visual elements. The lighting is bright and uniform, emphasizing the text.
0:24brand logo end card The scene displays a clean white screen with the 'Quince' brand logo centered in black, elegant serif typography. There are no other visual elements on the screen. The lighting is uniformly bright, providing a clear and crisp presentation of the brand name.