0:00presenter with product
A medium close-up shot of a young adult woman with long, wavy blonde hair, styled over her shoulders. She is speaking directly to the camera, holding a white K18 product bottle in her left hand and gesturing with her right. Her upper torso is visible against a plain, light-colored tiled wall, likely in a bathroom setting. Soft, even lighting illuminates her face and hair, creating a warm, friendly atmosphere. She wears a plum-colored sleeveless top and a noticeable gold ring on her right ring finger. The dominant colors include her warm skin tones, the purple of her top, and the neutral light grey of the background. A text overlay, "let me put you on to the", appears at the top center of the screen.
0:01close up product box
An extreme close-up shot focuses on a hand holding a light green and purple holographic product box. The box prominently displays the black "K18 x FUTURE SOCIETY" logo, accompanied by a molecular-like icon. Beneath the logo, the text specifies "limited-edition scent" and "leave-in molecular repair hair mask." The hand, featuring dark, glossy reddish-brown nail polish, gently cradles the box. The background is intentionally blurred and neutral-toned, ensuring the product remains the central focus. Soft, diffused lighting enhances the iridescent quality of the box's design. A text overlay, "K18 x Future Society limited-edition collab", is visible at the top.
0:04close up product bottle
An extreme close-up shot captures a hand holding a white, cylindrical K18 x FUTURE SOCIETY leave-in molecular repair hair mask bottle. The bottle features prominent black branding and a distinct purple label indicating "limited-edition scent" and "parfum édition limitée." Further text outlines "leave-in molecular repair hair mask," "masque capillaire sans rinçage à réparation moléculaire," and "50 ml / 1.7 fl oz liq." The hand is adorned with the same dark, glossy reddish-brown nail polish seen previously. The background is blurred and neutral, maintaining focus on the product. Soft, overhead lighting creates subtle reflections on the bottle's surface. Sequential text overlays appear: "leave-in molecular repair hair mask", "biology-first molecular repair", and "with Future Society's Floating Forest scent", highlighting key product features.
0:10product dispensing
An extreme close-up shot captures the moment a white, creamy dollop of product is dispensed from the K18 bottle directly onto the fingertips of a hand. The small, pristine white blob sits prominently on the nails and skin, showcasing its texture. The hand features dark, glossy reddish-brown nail polish. The background is completely blurred and darkened, ensuring maximum focus on the product and its application. Soft, focused lighting illuminates the dispensed product, emphasizing its quality. A text overlay, "a cool, aquatic, floral fragrance", is visible at the top.
0:13presenter with product rear
A medium close-up shot shows a woman from behind, holding the K18 product bottle. Her face is not visible, but her long, wavy blonde hair with darker roots is prominent. She is wearing a soft, white plush robe, suggesting a post-shower routine. The background is a clean, white tiled wall, typical of a bathroom setting. The lighting is bright and even, highlighting the product in her hand. A text overlay, "repair hair in 4 minutes*", is displayed at the top, with a disclaimer "*k18hair.com/disclaimers" at the bottom, providing context for the product's use.
0:14shampooing hair
A medium shot captures a woman from behind, actively shampooing her long, dark blonde hair. Her hair is thoroughly saturated with white shampoo lather, which is distributed across her scalp and down her strands, indicating a vigorous wash. Her arms are raised as she massages her scalp with both hands. The background is a clean, white tiled wall, clearly setting the scene in a shower or bathroom. She is wearing a white strap top or bra, visible beneath her wet hair. The lighting is bright and functional, suitable for a bathroom environment. A text overlay, "shampoo", appears at the top center of the screen.
0:16towel drying hair
A medium shot shows a woman from behind, meticulously wrapping her head in a soft, grey textured towel after washing her hair. Her hands are raised, carefully securing the towel around her head, completely covering her hair. The background consists of a clean, white tiled wall, maintaining the bathroom setting. The lighting is bright and even, casting no harsh shadows. She is wearing a white strap top or bra. A text overlay, "skip conditioner + towel-dry hair", is displayed at the top center, providing instructions for the hair care routine.
0:17applying hair mask
A medium shot captures a woman from behind, applying a product to her damp, dark blonde hair. Her hair is wet and slightly parted, showing its natural texture. She uses both hands to run the product evenly through her hair strands, from roots to ends, indicating a thorough application. The background is a clean, white tiled wall, consistent with the bathroom setting. The lighting is bright and functional, providing clear visibility of the process. She is wearing a white strap top or bra. A text overlay, "apply the hair mask", is visible at the top center, guiding the viewer through the steps.
0:18phone timer
A close-up shot of an iPhone screen, predominantly black due to dark mode, displays the "Timers" function. The current time, 3:39 AM, is visible in the top left corner. A timer is set for "4 min" and is actively counting down from 03:59, then 03:58. A yellow circular "pause" button icon is prominently featured on the right side of the screen. The iPhone is encased in a light pink protective cover, which is visible around the edges of the screen. The background is completely blurred and out of focus, drawing all attention to the phone screen. Sequential text overlays appear: "wait 4 minutes for the" and "K18PEPTIDE™ to do its magic", explaining the purpose of the timer.
0:21styled hair movement
A medium shot captures a woman from behind, showcasing her newly styled, voluminous blonde hair in soft, flowing waves. She shakes her head gently from side to side, causing her hair to sway and demonstrating its healthy bounce and shine. The background is a clean, white tiled wall, maintaining a consistent bright and airy aesthetic. She is wearing a plum-colored sleeveless top, consistent with the first scene. The lighting is bright and flattering, enhancing the texture and luster of her hair. Sequential text overlays appear: "and you're done!", "style as usual", and "and apply whatever products you like", providing final instructions and emphasizing versatility.
0:24styled hair turn
A medium shot features a woman from behind, with her blonde hair styled in soft, voluminous waves. She shakes her head, showing off the movement and body of her hair. Following this, she quickly turns her head to her right, looking over her shoulder directly at the camera with a small, inviting smile. Her eyes sparkle, and her expression conveys satisfaction and confidence. The background remains a clean, white tiled wall. She wears a plum-colored sleeveless top. A text overlay, "making the impossible possible", appears at the top, emphasizing the transformative effects of the product.
0:27close up product box final
An extreme close-up shot focuses on a hand holding the light green and purple holographic product box, identical to earlier scenes. The box showcases the "K18 x FUTURE SOCIETY" logo and detailed product information. The hand again features dark, glossy reddish-brown nail polish. The background is softly blurred and neutral-toned, keeping the product as the central element. Soft, diffused lighting gently illuminates the box's vibrant, iridescent colors. A text overlay, "in haircare and scent with biotech", appears at the top, reinforcing the product's innovative nature.
0:28product hero shot
A stylized hero shot presents the white K18 x FUTURE SOCIETY leave-in molecular repair hair mask bottle. The bottle, featuring black and purple branding, is centrally placed against a soft, gradient purple background. Delicate pink and white cherry blossom-like flowers with green leaves are artfully arranged around the bottle, creating depth with some elements in the foreground and others blurred in the background. A large, abstract, white DNA-helix-like structure curves elegantly behind the product, symbolically emphasizing the 'molecular' and 'biotech' aspects of the brand. The lighting is soft and artistic, creating gentle shadows and highlights that give the scene a premium feel. A text overlay, "shop the K18 x Future Society hair mask at k18hair.com", is positioned at the top, encouraging purchase.
