0:00ballerina discomfort The scene opens with a medium shot of a woman, possibly a dancer, walking barefoot through a doorway into a well-lit hallway. She is wearing a black sleeveless leotard with a skirt and is holding a pair of pink ballet pointe shoes in her right hand. Her left hand is rubbing her neck and shoulder area, indicating discomfort, and she has a slightly pained but resigned expression on her face. The lighting is bright and even, coming from the front. The background shows a light grey wall to the left, a dark teal wall in the distance to the right, and white banisters of a staircase visible through the doorway opening. A large green houseplant is partially visible on the far left. A blue text overlay across the top reads 'Muscle recovery hack for when pain sneaks up on you' with a winking smiley face emoji. The camera is static, capturing her movement directly towards it as she steps through the doorway.
0:03talking head product intro A woman is framed in a medium close-up, sitting on a light blue-green couch in what appears to be a living room. She is speaking directly to the camera with an engaging smile and bright eyes. She is holding a white and purple jar of 'Asutra Melt Pain Away' magnesium butter in both hands, gesturing slightly to it as she speaks. Her dark hair is styled straight and falls over her shoulders. She wears a vibrant royal blue V-neck top. The background features a light beige wall and a large, multi-stemmed green houseplant on the left. The lighting is soft and even, suggesting indoor ambient light. A blue text overlay at the bottom reads 'This magnesium butter gives me fast pain relief.' A dynamic yellow starburst graphic with text '2x Winner Oprah's Favorite Things' pops into frame on the left, highlighting an award.
0:05product shot static A close-up, slightly overhead shot of the 'Asutra Melt Pain Away' product jar sitting on a light-colored countertop. The jar is white with a prominent dark blue label featuring lighter blue and purple floral motifs and white text. The brand name 'Asutra' is visible at the top of the label. In the background, out of focus, are a potted green plant on the left and a clear drinking glass on the right. The lighting is bright and direct, highlighting the product. Blue text overlays appear: 'Asutra' at the top left, 'Melt Pain Away' in yellow below it, 'Magnesium Replenishment' in a blue bar, and 'It's called Asutra Melt Pain Away' at the bottom of the screen. The entire composition is clean and focused on the product details and branding.
0:08product application cream A close-up shot focuses on a pair of hands. One hand holds the 'Asutra Melt Pain Away' jar, while the other unscrews the lid, revealing a smooth, white, thick cream inside. The cream fills the jar almost to the brim, with a soft, uniform texture. The background is blurred but appears to be the same light-colored countertop as the previous scene, with the out-of-focus green plant and clear glass. The lighting is bright and clean, emphasizing the product's texture. Text overlays are prominent: 'Asutra' and 'Melt Pain Away' at the top, 'Magnesium Replenishment' and 'Fast Acting Pain Relief' in blue bars, and 'and it's real pain relief without a prescription' at the bottom, communicating key benefits and claims. The camera remains static, capturing the action of opening the jar.
0:09bed application pain relief A medium shot captures a woman sitting comfortably on a bed, applying the white cream to her bare leg. She is wearing white short pajamas with black piping. Her left leg is bent, and she is gently rubbing the cream onto her thigh with her hands. The bed is covered with a grey-patterned duvet and has large pink pillows against a black headboard. A green houseplant is visible in the background on the right, providing a touch of nature. The room is brightly lit, creating a relaxed atmosphere. A blue text overlay at the top states '94% of regular users reported improvement in pain!', while a bottom overlay reads 'It starts working within a couple of minutes', providing a statistic and benefit. Her expression is focused and content as she massages her leg. The camera is static.
0:11talking head stomach ache The woman from previous talking head shots is again in a medium close-up, sitting on the light blue-green couch and speaking directly to the camera. She is holding the white and purple 'Asutra Melt Pain Away' jar in her left hand, gesturing with her right hand as she explains a benefit. Her expression is engaged and informative. She wears the same royal blue V-neck top. The background remains the light beige wall and the green houseplant. The lighting is soft and even. A blue text overlay at the bottom reads 'and I don't get the stomach ache', highlighting a comparative advantage over traditional methods. The camera is static.
0:13magnesium pills comparison A close-up, overhead shot shows an open palm holding two off-white, oblong capsules against a dark, speckled countertop background. The capsules are uniform in size and shape. The lighting is direct and bright, making the details of the pills and the hand clear. A black text overlay at the top reads 'Magnesium pills always left me with a stomach ache 😩', expressing a common problem. A blue text overlay at the bottom further explains, 'I used to get when I took magnesium capsules!'. The camera is static, focusing intently on the pills as a visual representation of the problem.
0:14cream texture ingredients A very close-up shot focuses on the white cream inside the 'Asutra Melt Pain Away' jar. A small, black spatula is used to scoop a generous amount of the thick, smooth cream, highlighting its rich texture. The cream has visible peaks and valleys from being stirred or scooped. The lighting is bright and even, emphasizing the purity and quality of the product. The background is the interior of the jar. Blue text overlay at the top reads '100% Zechstein Magnesium', and another at the bottom states 'It's made with high end ingredients', detailing the product's composition. The camera is static, providing an intimate view of the product.
0:15talking head website feature A composite shot features the host in a medium close-up in the foreground, speaking directly to the camera, while a screen recording of a product website is overlaid behind her, occupying most of the frame. The woman is seated on the couch, wearing her royal blue V-neck top, holding the 'Asutra Melt Pain Away' jar. Her expression is confident and informative. The website displays product details, including bullet points and a search bar, with the 'Asutra' logo clearly visible at the top. A red arrow graphic points to text on the website screen. A blue text overlay at the bottom reads 'including one that's FDA-approved for pain relief', with '*Capsaicin' appearing below it in yellow. The lighting on the host is soft and consistent with previous talking head shots. The camera is static.
0:17bed application capsaicin A medium shot shows the woman sitting on the bed, similar to a previous scene, continuing to apply the cream to her leg. She is wearing white short pajamas and has a wide, happy smile on her face, looking down at her leg. Her left leg is bent, and she is gently massaging the cream onto her thigh. The bed is made with a grey-patterned duvet and pink pillows against a black headboard. The green houseplant is visible in the background. The lighting is bright and inviting. Yellow text 'Capsaicin' is at the top, 'Botanical Pain Reliever' in a blue bar, and 'And it has like this natural heat therapy affect' at the bottom, explaining the warming sensation and its source. The camera is static.
0:20standing neck pain relief A medium close-up captures the woman, now standing in the bedroom, gently rubbing her neck and chest area with both hands. She wears the same white short pajamas. Her head is tilted slightly upwards, and she has a blissful, satisfied smile on her face, with her eyes closed or looking up, conveying a strong sense of relief and relaxation. The background shows the light-colored wall and the black headboard of the bed, out of focus. The lighting is soft and warm. Yellow text 'Capsaicin' is at the top, 'Botanical Pain Reliever' and 'Warming, Tingling Heat Therapy' in blue bars, and 'that just relaxes the pain away' at the bottom, reinforcing the product's effect. The camera is static.
0:22talking head relaxation The woman is again in a medium close-up, sitting on the light blue-green couch and speaking directly to the camera. She wears the royal blue V-neck top. She gestures actively with both hands, using expressive movements to describe the product's benefits beyond pain relief, such as skin absorption and relaxation. Her expressions shift from informative to happy and reflective as she talks about nighttime relaxation. The background features the light beige wall and the green houseplant. The lighting is soft and even. A series of text overlays appear: 'Shea Butter' and 'Sinks right into my skin' at first, followed by 'Almond Oil' and 'like a traditional body butter', and finally 'and it really helps me relax at night' and 'Helps your mind & body relax' with 'It's almost like I'm resetting for the next day,'. The camera remains static throughout this segment.
0:30cream smell texture A very close-up shot of the white cream inside the 'Asutra Melt Pain Away' jar. The cream has been swirled, creating soft peaks and a smooth, luxurious surface. The pristine white color and inviting texture are prominently displayed. The lighting is bright and even, enhancing the visual appeal of the cream. Blue text overlay at the top reads 'Light Fresh Lemongrass', describing the scent, and another at the bottom states 'and it smells so good!', emphasizing its pleasant aroma. The camera is static, offering an intimate view of the product's quality.
0:31magnesium pills negation A close-up, overhead shot similar to a previous scene, showing an open palm holding two off-white, oblong capsules against a dark, speckled countertop background. This time, a large red 'X' graphic animates and appears over the capsules, visually negating them. The lighting is direct and bright. A blue text overlay at the top reads 'If those magnesium capsules you're taking', and another at the bottom says 'aren't doing the trick,'. The camera is static, reinforcing the comparison and highlighting the ineffectiveness of the pills. The 'X' disappears before the scene ends.
0:34talking head call to action The video concludes with the woman in a medium close-up, sitting on the light blue-green couch, speaking directly to the camera with a bright, encouraging smile. She holds the 'Asutra Melt Pain Away' jar prominently in both hands, presenting it as the recommended solution. She wears the royal blue V-neck top. The background is the light beige wall and the green houseplant. The lighting is soft and inviting. A blue text overlay at the top announces 'Get 25% OFF 🤩💙', and at the bottom, 'definitely give this a try!' serving as a clear call to action and incentive. Her eye contact and confident smile aim to persuade the viewer. The camera is static.
