0:00intro dress showcase with promo
A medium full shot of a woman in a vibrant red and black plaid tiered dress. She stands centered in a room decorated with a festive, cozy aesthetic. To her left, a part of a Christmas tree with white lights and black and white ornaments is visible. To her right, a black leather couch with two textured gray and white throw pillows and a large, cream-colored macrame wall hanging are seen. The background wall is a plain dark gray. Soft, diffused artificial lighting illuminates the scene evenly. A large, glittering gold text overlay "UP TO 70% OFF" with "Holiday Sale" in a flowing script below it dominates the central lower half of the frame. At the top center, the "BLOOMCHIC" logo is displayed in white text against a dark background. On the upper left, a blurred rectangular overlay provides size information: "Size 18-20 US, 22-24 UK/AU, 48-50 EU". The overall color palette is dominated by festive reds and blacks, accented with gold, against a neutral gray backdrop, creating a warm, inviting atmosphere.
0:01dress feature demonstration
A medium full shot of the same woman actively showcasing a red and black plaid tiered dress. The backdrop remains consistent: a dark gray wall, a partial view of a Christmas tree to her left, and a black leather couch with decorative pillows and a macrame wall hanging to her right. The lighting is soft and even throughout. The woman demonstrates various features of the dress, such as pockets by placing her hands in them, the tiered design by fanning out the skirt, the scalloped detail by pointing to it, and the stretchy wristband by pulling on the sleeve cuff. She occasionally touches the red ribbon bow at the neckline and gestures with her hands to emphasize her points. Dynamic text captions appear and disappear at the bottom of the screen, highlighting spoken words like 'pockets,' 'tiered design,' 'scalloped detail,' 'bow,' 'full length sleeve,' 'arm room,' 'stretchy wristband,' and 'comfortable.' The large glittery text overlay from the first scene has been replaced by a smaller, circular red badge in the top right corner, still displaying 'UP TO 70% OFF'. The 'BLOOMCHIC' logo remains at the top center, and the size information box persists on the top left. The color scheme retains its festive and warm tones, emphasizing the red plaid of the dress.
0:27dress off shoulder style call to action
A medium full shot of the woman in the red and black plaid tiered dress, now styled off-shoulder. The background elements, including the Christmas tree, dark gray wall, black couch, and macrame wall hanging, remain consistent. The soft, even lighting continues to illuminate the scene. The woman gestures with her hands, indicating the off-shoulder style. A prominent, translucent white rectangular button with rounded corners appears in the lower-middle portion of the frame. It displays 'BLOOMCHIC' at the top in black text and 'SHOP SIZES 10-30' below it, accompanied by a small shopping cart icon to the left of 'SHOP SIZES'. The 'BLOOMCHIC' logo at the top center, the size information box on the top left, and the 'UP TO 70% OFF' circular badge on the top right are still visible. The scene maintains its warm, festive color palette with a clear call to action.
